Has Podcasting Become Just Like Radio? Surviving the Age of Ads and Consolidation
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In this episode of Ask the Podcast Coach, Dave Jackson and Jim Collison dive into the evolving world of podcasting where authenticity wrestles against the growing pressures of monetization and consolidation. Are podcasts losing their unique spirit and turning into just another version of radio? Dave and Jim reflect on the rise of dynamic ads, syndication, and free hosting, dissect the pitfalls of “following the money,” and urge podcasters to stay true to their voices.
They also share hard-earned insights on:
- The realities of switching hosting platforms and how to avoid common traps
- Building and engaging a supportive community
- Motivation and consistency tips during slow growth phases
- Smart file management and backup strategies
- How to handle listener feedback, sponsorships, and measuring podcast success beyond downloads
Sponsors:
PodcastBranding.co - They see you before they hear you
Basedonastruestorypodcast.com - Comparing Hollywood with History?
Video Version (unedited)
Mentioned In This Episode
School of Podcasting
https://www.schoolofpodcasting.com/join
Podpage
http://www.trypodpage.com
Home Gadget Geeks
https://www.homegadgegeeks.com
Other Websites Mentioned
Ralph Estep's New Show
https://www.contentcreatorscontent.com
Jodi Krangle
https://voiceoversandvocals.com/
Riverside - Remote Recorder, Editor, and Hosting(?)
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00:00 - Introduction and Sponsors
01:16 - Podcast Branding.co
02:29 - Based on a True Story Podcast
03:19 - Exploring Free Hosting Options
06:11 - Navigating Host Switches and Podcasting 2.0 Features
12:04 - Ranting on Podcasting's Shift Toward Radio
15:02 - Balancing Ads with Authentic Content Creation
45:04 - Thank You For Your Support: We NEED More
46:26 - Join the School of Podcasting Community
46:40 - Podcast Hot Seat
46:52 - TryPodpage.com
47:00 - Home Gadget Geeks
47:09 - AI Goes to College: Supporter of the Week
48:36 - Maintaining Consistency and Motivation in Podcasting
01:03:39 - Implementing Effective File Management and Backups
01:12:25 - Handling Listener Content and Seeking Consent
01:24:11 - Clarifying YouTube Promotion and Monetization Rules



