July 19, 2025

How Are Podcasters Wasting Time?

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Send us feedback/questions via Text

Is there something podcasters are doing that is a waste of time, and if so, what should we doing instead?

Sponsors:
PodcastBranding.co - They see you before they hear you
Basedonastruestorypodcast.com - Comparing Hollywood with History?

Video Version

Mentioned In This Episode

School of Podcasting
https://www.schoolofpodcasting.com/join

Podpage
http://www.trypodpage.com

Home Gadget Geeks
https://www.homegadgegeeks.com

Vid IQ
https://supportthisshow.com/vidiq

Dave's New Luggage
https://amzn.to/4f45hls

Amazon Smart Plugs from TPLink
https://amzn.to/40ubcKt

Riverside Remote Recording
https://supportthisshow.com/riverside

This content may contain affiliate links, meaning I earn a small commission if you purchase through these links at no additional cost to you. I only recommend products or services I trust and believe will provide value to you. Thank you for your support!

Featured Supporter: Jodi Krangle
Check out her show: Audio Branding the Hidden Gem of Marketing

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00:00 - Introduction and Greetings

00:43 - Birthday Gifts and Coffee Talk

01:24 - PodcastBranding.co

01:33 - Podcast Branding and Sponsorships

02:50 - Based on a True Story Podcast

03:28 - Solar Power and Studio Gadgets

05:59 - Authenticity and Personal Stories

12:05 - Podcasting as a Startup Founder

17:49 - Branding and Thought Leadership

37:40 - Community Building and Social Media

44:16 - Debating Podcast Names and Audience Feedback

45:00 - Survey Insights and Audience Engagement

46:48 - Time-Wasting Activities for Podcasters

48:48 - Overcoming Procrastination and Worry

51:05 - The Value of Video Content for Podcasts

54:56 - Scripted vs. Unscripted Podcasting

01:07:15 - Legal Concerns with Using Images and Audio

01:18:49 - Thank You Awesome Supporters

01:19:02 - Join the School of Podcasting

01:19:20 - Try Podpage

01:19:36 - Home Gadget Geeks

01:19:45 - Vid IQ

01:20:20 - Supporter of the Week: Jodi Krangle

WEBVTT

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Ask the Podcast Coach for July 19th, 2025.

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Let's get ready to podcast.

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There it is.

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It's that music.

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It is Saturday morning.

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It's time for Ask the Podcast Coach, where you get your podcast questions answered live.

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I'm Dave Jackson from theschoolofpodcasting.com.

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And joining me right over there is the one and only Jim Cullison from theaverageguy.tv.

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Jim, how's it going, buddy?

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Greetings, Dave.

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Happy Saturday morning to you.

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I think today's my brother's birthday.

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I better reach out.

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I'm going to say that's one of those things you...

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I actually did a thing where my brother's is next week.

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And I've already bought him something.

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I bought him a bunch of Amazon smart plugs because he needed them.

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And I'm like, don't buy those because it's hard when you get old to find something.

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And so I bought him something again.

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So I'm going to surprise him with another surprise gift.

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And you know what would be a great gift if you needed something for your brother?

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Some coffee, maybe?

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Some coffee, maybe.

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Absolutely.

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And, you know, we'll do the fun.

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There we go.

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Sorry, a little out of practice.

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It is.

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We're a little rusty.

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Speaking of out of practice, come on, there we go.

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Yeah, I'm on the wrong slide.

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I got to go all the way back to this one to talk about our good friend Mark over at podcastbranding.co because, you know, they see you before they hear you.

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And Mark is a great guy.

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That's just number one.

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Just go give him money because he's a nice, polite Canadian.

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But also, it's a great bonus that he is an award-winning graphic artist.

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He's been...

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A podcaster for, I think, nine years now, something like that.

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Over 500 pieces of art, but he does so much more than just do podcast artwork.

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If you want an entire website, he can do that.

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I saw somebody today on Reddit.

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They were going to do a media kit.

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I'm like, oh, you know what?

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You should call Mark because Mark is the guy to go.

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Really, 30 years in the design field, and he just does a great job.

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He's going to sit down with you one-on-one.

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You're not going to get that from some guy on Fiverr.

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And to make sure...

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that all the artwork, all the different visuals he makes are in a line with your brand.

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And if you don't have a brand, he'll help you make one.

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Look, there's only one place to go, and that is Mark over at podcastbranding.co telling Dave and Jim Sension.

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And a big thanks to our good friend Dan LeFevre over there, based on a true story, based on truestorypodcast.com.

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I mentioned this two weeks ago, we were off last week, but Titanic is out there and available for you.

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Titanic, Mark B.

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Berry is the guest.

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And if you want to know, based on the old movie, the old movie Titanic, how much of that based on a true story, they talk about that.

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Guess what?

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They talk about that there.

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Check it out this weekend or whenever.

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Check it out today.

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Based on a true story, based on a true story, podcast.com.

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And Dan, thanks for listening.

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your sponsorship dave you mentioned uh plugs amazon plugs you're talking about your brother and amazon plugs uh this week i've been working on one of my new things i've been working on for home gadget geeks is some solar power i'm solar was super cheap during the prime days so i i bought a couple panels just to test some things out but in one of the things i did because i want to test out my battery i'm going to feed the battery has a solar input.

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I'm going to, that's how I'm going to test it out.

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So there's a lot more details there.

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We can get into that at some of the time.

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But one of the things I bought was those Amazon plugs that actually measures the output of what's coming out of the plug.

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And I think a recommendation I might have for a podcaster, that's something to do in your, in your studio.

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If you route everything to a single plug or, or maybe you're running it through a battery backup or whatever, you can put these plugs in and kind of measure the total output of your studio or input, depending on how you look at it.

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But But not a bad idea just to see, like, how much power am I really drawn with my studio?

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Am I getting things shut off?

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Am I running stuff that doesn't need to be run there?

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How much power does that RODECaster take kind of deal?

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It doesn't break it down by, it's not like one of these sensing, you know, modules that breaks it down by piece of equipment.

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But I just found it really helpful in the studio just to kind of get an idea of, hey, what's my total watt-hour power?

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output in the studio, and could I reduce it if I needed to?

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You don't have to if you don't want to, but...

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When

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you have 11 monitors...

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You know, that can

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be...

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Hey, you know what I know?

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I know those 11 monitors represent about 200 watts in power.

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When I shut them all down, it drops.

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It goes down pretty good.

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Some of those monitors are attached to laptops, so you can't shut off everything to get it done.

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Yeah, but it's kind of...

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Listen, if you're into that space, or you just want to know, I mean, those, they're handy, and they're$10.

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So it's not like...

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Yeah.

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I got two for 20 bucks.

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And, uh, and so you can, you can give that a try if you're, if you kind of want to, you know, kind of power nerd out on your studio setup, just like how much power am I taking podcasting?

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If you want to know, I use it.

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I bought a TP link and it's a TAPO.

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That's kind of, I think their new brand on TAPO, T-A-P-O, uh, two for 20 bucks.

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It was, it was pretty reasonable.

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Not, not a bad thing to do to, Kind of check like, hey, is there, do I got runaway things going on here?

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What's this, what's my setup taking?

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Inquiring minds want to know.

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There you go.

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Ralph, I am going to tie this into podcasting on us.

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Ralph says, hey, Dave, I want to hear more about your walk through Chicago and the three ugly strippers.

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And that is, I did a building a better Dave episode about this.

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I got lost in Chicago and there was a sign that said Deja Vu Chicago.

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showgirls, hundreds of beautiful girls, and three ugly ones.

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And I was like, well, there you go, truth in advertising.

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But on the other hand, I had something really cool this week.

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I think the new drug is authenticity.

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It's never gone out of style.

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But I think everybody just appreciates the truth in a world where we're kind of not sure what's what.

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And I'm trying to find...

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a company, eventually I'm going to have to start doing payroll with the School of Podcasting.

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I'm now an S Corp and blah, blah, blah.

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And I was using Waves for my invoicing.

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It's worked great.

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And literally the day I signed the paperwork on my S Corp, their payroll feature apparently has taken a giant, you know, crap.

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And like when you go into their help desk, they're like, we're experiencing lots of calls due to, you know, our payroll thing.

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And I was like, oh, I was going to use that.

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And so in looking at the other– and I wish I could– I want to say it's like Odoo.

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If Daniel's around, Daniel– because they have all these free apps.

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And then if you want to use more than one, you have to pay for it kind of thing.

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And I think Daniel uses them for something.

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But it's like Odoo or something.

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Anyway, so I get the guy.

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We do a discovery call.

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And I'm like, yeah, really what I need is payroll.

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And he goes, I'm going to be honest with you right up front.

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He goes, we have a payroll app.

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He goes, it's not our best feature.

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And I was like, yeah, because I'm looking.

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He goes, yeah, we don't do that.

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And I was like, wow, I appreciate that.

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I go, well, I got you here.

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Explain to me what else you do.

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And they do everything.

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They'll build your website.

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They'll do e-commerce.

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They do a CRM and all that.

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But I just love the fact the guy was like, instead of going, oh, yeah, we can do that, and then run to his developers and go, how are we going to do that?

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It was just refreshing to have somebody go, yeah, that's not, yeah, like I'm not going to, I don't want to lead you down this path.

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And so I think that's really the, I saw a couple articles this week.

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I did some research on like, is SEO dead?

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And no, it's not.

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It's changing.

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It's definitely changing.

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But ChatGPT and stuff are still kind of doing web searches behind the scenes.

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And one of the things the article said is, which is what I've been saying, lean into your humanness, inject your personal stories.

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Don't have AI write a story for you.

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Um, but it's all about being authentic.

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So, um, yeah.

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And, um, if you're in Chicago, uh, you know, that's, it's, well, any city in America is a great place to get shot.

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Um, but, uh, uh, don't, don't stray too far from that.

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Um, the odds are a little higher in Chicago.

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Yeah.

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A little bit.

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Um, let's see.

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They, um, Oh, they're talking about TP link in the chat room.

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I agree.

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Yeah.

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Yeah.

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My brother bought some kind of off brand, you know, smart things.

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And I just bought my, I'm so bummed.

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I got home.

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I don't even know what the brand is, but I, my giant suitcase that I've had for at least eight years, the zipper just was like, yeah, we're done.

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And it's stuck like half, like I can't really open it.

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I have to either get scissors.

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Why am I going to get scissors?

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Because it's ridiculous.

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I can't.

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I'm pulling all my clothes out of this little tiny hole.

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And luggage is not cheap.

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And so I saw where there was an Amazon, like for the one I want, it's like 30 inches tall by 20.

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It's like I can fit a week's worth of clothes in here.

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You know, and if you're looking at Samsonite, it's like 200 bucks.

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And then I saw kind of the same thing, Amazon Basics.

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80 bucks.

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And I put that in my cart instantly.

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And then I went down and read the reviews and it was pretty consistent that the wheels fall off and this, and the zippers aren't great.

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And I was like, you know, I'd rather buy one the last 10 years, then, you know, have to go through buying another one and another one.

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I

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don't know.

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I like luggage is like luggage is one of those things that it's a, it's kind of a fashion or it can be for travel.

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It can be kind of a fashion statement.

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So, you sometimes wonder maybe it is better to pay twice over 10 years.

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Yeah, that's true.

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Having one that's half the price, you know, I don't know that way you get to kind of switch it out.

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Everybody's got the black bag, right?

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That you go.

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And as soon as you're, you're coming off the carousel, it's like everybody's black bags.

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Yeah.

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Maybe it's good.

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We bought, Sarah's reminding me, she's listening to me.

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She says, we, we bought bright green, um, luggage, which you can see anywhere except, uh, the rollers from, you know, if it's raining outside or whatever, it shows the dirt pretty, pretty easily.

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So yeah.

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Yeah.

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I usually, I will put a school of podcasting sticker on mine and other things just to help it stand out.

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Um, yeah.

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Um, Chris says Amazon basics or Amazon essentials are usually slightly better than team.

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That was it.

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I was like, Oh, it's cheap Chinese crap.

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Yeah.

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Throw that in my cart.

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Yeah.

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So that was one that I was like, Hmm, But I was bummed.

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I was like, oh, I've had that and I don't really want it.

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That's like one of the things like, okay, I get it.

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You know, I definitely got my money's worth out of it because I've had that for a while.

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And I thought all the trips I've done in Libsyn and things like that.

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So I was like, well, you got to do what you got to do.

00:11:41.422 --> 00:11:41.581
They

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eventually wear out.

00:11:42.222 --> 00:11:42.302
Yeah.

00:11:42.322 --> 00:11:43.465
They eventually wear out, right?

00:11:43.524 --> 00:11:44.505
I mean, they take a beating.

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Could you imagine if it was you going through all those processes?

00:11:48.172 --> 00:11:48.312
Yeah.

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Those bags go through, you wouldn't stand a chance.

00:11:51.297 --> 00:11:51.496
Yeah.

00:11:52.278 --> 00:11:54.782
Well, we do have, I thought this is an interesting question.

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It's a startup founder.

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He says, I'm a founder of an early age startup, and I'm creating a podcast in my niche within technology.

00:12:03.465 --> 00:12:06.788
The purpose is for creating thought leadership in my area.

00:12:06.808 --> 00:12:07.831
Okay, got it.

00:12:08.270 --> 00:12:14.259
I'm the host of the podcast, and I have several guests who've already recorded this week or will record their episodes.

00:12:14.899 --> 00:12:22.409
We are batch recording several episodes next week for releasing them in the coming months on a weekly basis, launching near the end of summer.

00:12:22.913 --> 00:12:27.198
which is interesting that he's just got the interview, so that's fine.

00:12:27.259 --> 00:12:32.807
The name of the podcast will be separate to the name of my startup, but it will be descriptive about my topic.

00:12:32.907 --> 00:12:33.506
That makes sense.

00:12:34.148 --> 00:12:39.054
It's a video podcast as most episodes are recorded in person, but a few will be over Zoom.

00:12:39.514 --> 00:12:45.162
I'll be uploading the episodes on Spotify and YouTube, Apple Podcasts, Instagram Reels, and TikTok.

00:12:45.863 --> 00:12:57.191
My topic will be special interest to two different types of technical audiences, but it will also be accessible for others more generally, as many episodes are interesting for many people.

00:12:57.912 --> 00:12:59.494
Okay, that's always interesting.

00:13:00.193 --> 00:13:02.015
But again, still kind of on the right path.

00:13:02.436 --> 00:13:09.503
My question is, should I record my podcast as my startup or as myself, but sponsored by my startup?

00:13:10.003 --> 00:13:13.567
In other words, should it be my startup's podcast or my own podcast?

00:13:14.287 --> 00:13:21.073
I've seen it done both ways in my area by others, so I don't quite understand the implications of this decision.

00:13:21.505 --> 00:13:26.530
There's still so much space for a podcast with my topic as my niche is very up and coming, blah, blah, blah, blah, blah.

00:13:26.971 --> 00:13:33.417
So I think, in my opinion, we'll see if we agree, I think it would sound better.

00:13:33.456 --> 00:13:34.337
There are two things.

00:13:34.979 --> 00:13:39.022
I would make it his podcast because, remember, he said he wants to be a thought leader.

00:13:40.062 --> 00:13:43.726
So let it be his brand brought to you by his company.

00:13:43.746 --> 00:13:53.272
And that way, in the event things go stupendous and he ends up selling his startup, he can still have his own show.

00:13:55.173 --> 00:14:12.054
Now, I don't know how often that happens, but to me, just like brought to you by blah, blah, blah, and then he can introduce himself as I'm the founder of blah, blah, blah company, and pretty much within three minutes, you know, oh, well, this is really the official show of that company.

00:14:12.095 --> 00:14:12.375
I don't know.

00:14:12.394 --> 00:14:13.056
What do you think, Jim?

00:14:13.976 --> 00:14:14.778
Yeah, I like your idea.

00:14:15.839 --> 00:14:17.881
You want to go back to us on the screen?

00:14:18.221 --> 00:14:21.005
I just want to stare at this all day until my corny is...

00:14:21.697 --> 00:14:25.926
I mean, not that we're any better looking, but maybe you, maybe you are better looking.

00:14:25.946 --> 00:14:26.106
Yeah.

00:14:26.206 --> 00:14:27.229
I like that idea.

00:14:27.269 --> 00:14:28.751
I mean, that, that, that could work.

00:14:29.092 --> 00:14:37.128
I wouldn't shy away like the odds of it being, of you being more successful than your startup and separating those two or whatever.

00:14:37.148 --> 00:14:38.410
You can only start another podcast.

00:14:38.431 --> 00:14:38.551
Right.

00:14:39.192 --> 00:14:40.775
I think the key is don't miss it.

00:14:40.916 --> 00:14:43.421
Don't miss the brand opportunity with the business.

00:14:43.541 --> 00:14:57.301
That's, Yeah, okay, you becoming a thought leader like a Simon Sinek or like a fill in the blank of these thought gurus that we have out there right now.

00:14:59.082 --> 00:15:06.168
But the odds of you being one of those are probably a little bit less than your startup actually doing something.

00:15:06.788 --> 00:15:11.312
So I would think I would pour my attention into the branding around the startup.

00:15:11.793 --> 00:15:17.960
If you become a thought leader, you can create your own new podcast about your thoughts and people are fine with that.

00:15:18.000 --> 00:15:19.642
I think it would be harder to go the other way.

00:15:19.662 --> 00:15:30.293
And your business, I mean, gosh, that's, I think that's where the, you know, we talk, you and I were talking earlier about money and podcasting and how everything's being driven towards the ad space.

00:15:30.875 --> 00:15:34.097
Listen, the merch or the product space is where it's at.

00:15:34.197 --> 00:15:35.620
Let's just be really, really clear.

00:15:36.120 --> 00:15:55.105
Like, I mean, it takes a lot of downloads to get any money for advertising, but if you have a product that you're selling and you are able to, you know, I, I, I think about Dave Garofalo or at cigar authority and those, I mean, that's all based on a product.

00:15:55.206 --> 00:16:02.095
They don't, I mean, yeah, they get a lot of downloads, but if they were just advertising, not, not, not the value,

00:16:02.895 --> 00:16:03.535
not the value.

00:16:03.677 --> 00:16:08.182
No, this is 2,400 downloads, right?

00:16:08.241 --> 00:16:08.682
My book.

00:16:09.342 --> 00:16:14.232
If I had a$5 CPM, So programmatic ads, this would be 2,400 downloads.

00:16:14.332 --> 00:16:19.818
So I always go, what's easier, selling one book or getting 2,400 downloads?

00:16:21.640 --> 00:16:22.601
You know, I get it.

00:16:24.182 --> 00:16:31.991
But yeah, Uncle Marv had a great point that I was like, oh, he said, or he changes companies or gets sponsored.

00:16:32.412 --> 00:16:33.373
Yeah, that'd be kind of weird.

00:16:33.452 --> 00:16:36.817
Like, hey, welcome to the Pepsi show brought to you by Coca-Cola.

00:16:37.256 --> 00:16:38.918
Like, that would be awkward.

00:16:38.979 --> 00:16:42.554
But if it's your own show, you can kind of like, hey, guess what?

00:16:42.634 --> 00:16:45.739
My competition is paying me more than my actual company.

00:16:45.960 --> 00:16:46.639
That'd be weird.

00:16:46.659 --> 00:16:49.684
It would still be very weird, but it's another thing to think about.

00:16:50.384 --> 00:16:57.774
It's different if it's your product versus your, you know, I think in the retail space, you're selling other people's products.

00:16:57.835 --> 00:17:01.860
So now those folks, they're competitors with each other, not necessarily with you.

00:17:01.900 --> 00:17:05.164
And so you can get them as sponsors, right?

00:17:05.224 --> 00:17:13.762
That's, you know, again, in that space, that's a pretty good I don't know why more companies don't do that, especially in the retail space.

00:17:14.324 --> 00:17:17.567
And then have the retailers sponsor them.

00:17:17.728 --> 00:17:20.531
They'll do that.

00:17:20.612 --> 00:17:23.335
That's the real ad money right there.

00:17:23.494 --> 00:17:26.057
It's not in sponsored ads.

00:17:26.117 --> 00:17:26.878
I mean, it is.

00:17:26.979 --> 00:17:29.001
Some folks are making it work, right, for whatever.

00:17:29.041 --> 00:17:34.647
But most of it, yeah, I'd go towards the brand.

00:17:34.888 --> 00:17:35.368
That's just my

00:17:35.809 --> 00:17:36.029
opinion.

00:17:36.193 --> 00:17:39.940
Well, Rich Graham, speaking of merch, there's a guy that knows a thing or two about merch.

00:17:40.421 --> 00:17:42.944
People follow people, not brands.

00:17:43.224 --> 00:17:43.685
Sort of.

00:17:44.267 --> 00:17:44.647
Sort of.

00:17:44.928 --> 00:17:48.954
I agree with you, Rich, in a lot of ways in the podcasting space.

00:17:49.055 --> 00:17:52.580
But, man, brand is strong, and all you have to say is Apple,

00:17:53.321 --> 00:17:53.521
right?

00:17:53.561 --> 00:17:55.144
Well, or Harley Davidson.

00:17:55.665 --> 00:17:56.046
For sure.

00:17:56.066 --> 00:17:59.531
I mean, when my friend comes to town, the first, I got to go to the Harley store.

00:17:59.551 --> 00:17:59.872
I'm like, why?

00:17:59.892 --> 00:18:00.894
He goes, I need a Harley Davidson.

00:18:01.026 --> 00:18:01.727
Akron shirt.

00:18:01.886 --> 00:18:01.946
I'm

00:18:01.967 --> 00:18:04.269
like, can you name one person at Harley Davidson day?

00:18:04.410 --> 00:18:06.311
But you know, you know, the brand, right?

00:18:06.352 --> 00:18:06.532
Right.

00:18:06.992 --> 00:18:07.133
Yeah.

00:18:07.153 --> 00:18:07.354
Yeah.

00:18:07.913 --> 00:18:09.516
And that's, uh, yeah.

00:18:09.556 --> 00:18:10.897
So that's a crazy brand.

00:18:10.917 --> 00:18:10.938
I

00:18:10.958 --> 00:18:11.858
do agree with you, Rich.

00:18:11.959 --> 00:18:12.298
I do.

00:18:12.378 --> 00:18:17.305
I totally agree with you that they, people do follow people, but man, a strong brand.

00:18:17.345 --> 00:18:19.106
It's pretty strong.

00:18:19.667 --> 00:18:20.108
Yeah.

00:18:20.249 --> 00:18:33.537
Well, I mean, there are, um, you know, like Chris Stone over at cast ahead, Dan Lefebvre, those are, you know, Like if Dan decided, hey, I've got based on a true story podcast or Mark, right?

00:18:33.596 --> 00:18:38.261
If Mark decided to come out with a new product or whatever, I trust those guys.

00:18:38.583 --> 00:18:41.226
And that's the one thing that was interesting in Chicago.

00:18:42.287 --> 00:18:46.792
Greg from rss.com and some other guy named Rob, who was very nice.

00:18:47.394 --> 00:18:49.415
But Greg said, you're not a podcaster.

00:18:49.977 --> 00:18:50.837
You're a brand.

00:18:50.917 --> 00:18:52.579
And we all went, what?

00:18:52.759 --> 00:18:55.442
And it was like, he's like, yeah, you kind of are.

00:18:56.084 --> 00:18:57.346
And he's like, and that's where I always...

00:18:57.665 --> 00:19:01.769
I just answered a question this morning, and somebody's talking about handling guests.

00:19:02.309 --> 00:19:06.694
And I go, look, if your guest sounds like crap, it's your brand that takes the hit.

00:19:07.234 --> 00:19:10.198
It's not like the audience goes, well, it's too bad for Dave.

00:19:10.238 --> 00:19:11.298
That guy sounded bad.

00:19:11.318 --> 00:19:15.903
They're mad at you because you let that caca audio go through to your audience.

00:19:15.982 --> 00:19:17.924
So keep that in mind.

00:19:17.944 --> 00:19:22.970
Rich says, I'd listen to a Tim Cook show before an Apple show.

00:19:23.009 --> 00:19:25.853
Not most people, Rich.

00:19:26.073 --> 00:19:26.313
Sorry.

00:19:26.633 --> 00:19:27.294
Most people...

00:19:27.650 --> 00:19:37.903
If it's coming from like, okay, but the show is not making money in the, in this case, the, but people are buying the brand like crazy.

00:19:37.943 --> 00:19:41.509
Like I see, and I'm not trying to, it's not either or rich.

00:19:41.588 --> 00:19:42.009
It's both.

00:19:42.550 --> 00:19:42.730
Right.

00:19:43.372 --> 00:19:43.731
It's both.

00:19:43.771 --> 00:19:50.501
And in this case, people do follow people, but man, brand recognition is so, like you're saying is so important.

00:19:50.561 --> 00:19:58.070
And some of those organizations that have strong, you know, that have strong brand in the space are, But I would,

00:19:59.032 --> 00:20:02.498
I would listen to the gray haired tech guy.

00:20:02.518 --> 00:20:03.980
I don't even know what his name is.

00:20:04.079 --> 00:20:06.003
There's a guy that's always in the presentations.

00:20:06.023 --> 00:20:15.298
And when it gets time to talk about the tech, some older gentlemen with like white hair comes out and he's always seems super friendly and super knowledgeable and super confident.

00:20:16.078 --> 00:20:19.263
And he doesn't seem, that's the one thing, Tim Cook.

00:20:21.548 --> 00:20:23.811
I just was, he's kind of boring.

00:20:24.332 --> 00:20:24.553
Yeah.

00:20:24.772 --> 00:20:27.489
I, um, Sasha Nadella is the same way, right?

00:20:27.930 --> 00:20:32.135
Sasha Nadella, who took over for Balmer, but Balmer had taken over from Gates, right?

00:20:32.717 --> 00:20:34.359
Sasha has grown that company.

00:20:34.681 --> 00:20:40.309
I mean, depending on the day, they're the first or second largest company by market cap, right, in the world.

00:20:41.111 --> 00:20:43.654
And yet, do we know a lot about Sasha?

00:20:43.835 --> 00:20:43.996
No.

00:20:44.496 --> 00:20:47.580
I mean, we know a little bit, but it's not like it's...

00:20:48.001 --> 00:20:49.542
It's not like his name.

00:20:49.584 --> 00:20:52.365
Tim is the same way in a lot of ways with Apple.

00:20:52.747 --> 00:20:56.809
Yeah, we know Tim Cook, but he runs one of the most valuable companies in the world, right?

00:20:57.250 --> 00:21:00.294
But is he a thought leader in things?

00:21:00.354 --> 00:21:01.094
Do we hear him out there?

00:21:01.174 --> 00:21:03.056
Maybe it's better that he's not out there all the time.

00:21:04.096 --> 00:21:06.859
Right now, we've got folks who are out there all the time.

00:21:06.920 --> 00:21:08.201
Maybe that's not great.

00:21:08.221 --> 00:21:11.884
Yeah, Craig Federai something is the tech guy.

00:21:12.345 --> 00:21:17.309
I just watched Colin Boyd, who's like this webinar guru guy.

00:21:17.953 --> 00:21:24.323
And he was talking about how so much of your communication is how you, you know, how you present yourself.

00:21:24.343 --> 00:21:29.930
So he was talking about if you're doing a webinar, you know, shoulders back, speak with confidence, you know, blah, blah, blah.

00:21:30.330 --> 00:21:33.454
And Tim Cook always sounds kind of soft-spoken.

00:21:33.595 --> 00:21:35.857
Here at Apple, we do things and it's nice.

00:21:35.877 --> 00:21:36.598
He's done a great job.

00:21:37.039 --> 00:21:37.339
He's done

00:21:37.359 --> 00:21:37.840
a great job.

00:21:38.221 --> 00:21:42.366
And then Craig comes on and is like, let me tell you about this cool tech thing.

00:21:42.406 --> 00:21:45.632
And he just seems a little more excited and blah, blah, blah.

00:21:45.692 --> 00:21:47.314
But that's the, yeah.

00:21:47.374 --> 00:21:47.453
Yeah.

00:21:47.554 --> 00:21:48.117
There you go.

00:21:48.218 --> 00:21:51.218
Mark said, the gray hair guy sounds like you, Dave.

00:21:51.298 --> 00:21:52.847
I'm like, yes, that's it.

00:21:53.602 --> 00:21:58.669
It's kind of the difference between influencers and managers and not that they have to be mutually exclusive.

00:21:58.769 --> 00:21:58.989
Right.

00:21:59.088 --> 00:22:01.051
In a lot of ways, you could you could you could be both.

00:22:01.673 --> 00:22:07.641
But but, you know, those influencers, their marketing, they're trying to push things forward.

00:22:07.681 --> 00:22:15.431
The managers are more, you know, worried about product, product deployment, brand, what that looks like, some of those kinds of things.

00:22:15.510 --> 00:22:17.634
And again, that's they're not exclusive.

00:22:17.653 --> 00:22:19.576
Those those Venn diagrams come together.

00:22:19.656 --> 00:22:23.221
But, you know, there's just a different it's just I mean, certainly.

00:22:23.682 --> 00:22:28.092
In the Apple space, Tim Cook is a very different leader than Steve Jobs was.

00:22:29.094 --> 00:22:32.701
Steve Jobs moved things.

00:22:32.781 --> 00:22:36.269
At the very end of his life, he moved markets.

00:22:36.711 --> 00:22:39.237
He would say things and things changed.

00:22:39.616 --> 00:22:41.501
Tim Cook says things now.

00:22:42.018 --> 00:22:45.604
People are kind of like, okay, well, I mean, keep selling your iPhones, Tim.

00:22:46.345 --> 00:22:47.906
Keep selling your iPhones.

00:22:48.127 --> 00:22:49.789
No, they're making a really good product.

00:22:50.351 --> 00:22:53.756
I mean, I have a Mac M4 sitting here on my desk that I really love.

00:22:53.856 --> 00:22:54.958
Oh, that's me.

00:22:55.097 --> 00:22:56.059
I got my Mac Mini.

00:22:56.140 --> 00:22:57.402
I'm always going to have one.

00:22:57.501 --> 00:22:58.083
Yeah, Apple.

00:22:59.444 --> 00:23:00.507
Got my iPhone.

00:23:00.527 --> 00:23:01.228
I'm set to go.

00:23:01.749 --> 00:23:03.451
You wouldn't consider him a thought leader, though.

00:23:03.551 --> 00:23:04.313
He's not out there.

00:23:04.353 --> 00:23:05.795
And that's not his style, right?

00:23:05.934 --> 00:23:06.155
Right.

00:23:06.276 --> 00:23:07.557
That's not know your place.

00:23:07.637 --> 00:23:09.381
And I think maybe Tim does know his place, right?

00:23:09.401 --> 00:23:09.902
Know your place.

00:23:10.337 --> 00:23:11.980
He's not out there trying to move markets.

00:23:12.380 --> 00:23:16.565
There is the, sometimes you can be a little too confident.

00:23:17.746 --> 00:23:24.313
What I think, and I'm going to paint with a really, really wide brush, but when you get into like the bros, you know what I mean?

00:23:24.353 --> 00:23:31.721
The guy that's like, dude, you got to do this and I'm going to do, and I can, you know, I'm going to change your life in the next five minutes.

00:23:31.801 --> 00:23:33.844
And then, you know, super confident and everything.

00:23:33.903 --> 00:23:37.907
Oh, you got to do three easy payments, 977, you know, that whole nine yards.

00:23:37.988 --> 00:23:40.747
And there are times when, I get that vibe.

00:23:41.248 --> 00:23:44.330
And obviously, I'm assuming it works on some people.

00:23:44.990 --> 00:23:48.115
But as soon as you come at me hard like that, I'm like...

00:23:48.474 --> 00:23:50.576
In fact, I think it was Colin Boyd.

00:23:51.178 --> 00:24:01.087
I checked out 10 minutes before his webinar was over because I knew at some point he was going to flip the switch and start talking about bonuses and easy payments.

00:24:01.188 --> 00:24:03.130
And I was like, I want to get out of there before that.

00:24:03.250 --> 00:24:06.093
So yeah, it should be interesting.

00:24:07.617 --> 00:24:13.410
Ralph says, my marketing coach told me that gray hair has been tested and it shows confidence and trust.

00:24:13.470 --> 00:24:14.271
Well, there you go.

00:24:14.792 --> 00:24:15.755
Then I won't dye mine.

00:24:16.396 --> 00:24:26.577
I always hate the fact that when I put on headphones, I got to find out a better way to put headphones on so that it doesn't squish my hair because I always end up with these weird patches above my ears.

00:24:27.058 --> 00:24:27.820
You

00:24:27.840 --> 00:24:28.382
need a...

00:24:28.513 --> 00:24:30.759
headset with a toupee built into it.

00:24:30.779 --> 00:24:31.682
You know, that's it.

00:24:31.701 --> 00:24:32.163
Yeah, that's it.

00:24:32.243 --> 00:24:34.008
There's big black hair thing.

00:24:34.048 --> 00:24:38.199
Maybe it's time to do the edge from YouTube and just start wearing a hat.

00:24:38.861 --> 00:24:39.643
I'll just wear a Chris.

00:24:39.663 --> 00:24:42.590
That's my favorite is the guy that's wearing the Christmas hat year round.

00:24:43.112 --> 00:24:48.372
Like it's, you know, it's July in Texas and I'm wearing, and I'm wearing a Christmas, you know, a stocking.

00:24:48.412 --> 00:24:48.672
Most

00:24:48.692 --> 00:24:50.994
guys, most guys have gone to baseball caps.

00:24:51.095 --> 00:24:55.401
Like that's, you know, it's, you can kind of like, okay, go with the baseball cap.

00:24:55.421 --> 00:24:57.884
Todd, the Gator says every standup comedian's a brand.

00:24:57.984 --> 00:24:59.446
He says, isn't Joe Rogan a brand?

00:24:59.567 --> 00:25:00.127
Absolutely.

00:25:00.607 --> 00:25:00.848
Yeah.

00:25:00.929 --> 00:25:03.152
Joe Rogan hasn't always been a brand, right?

00:25:03.311 --> 00:25:08.459
I mean, no, his days on, um, uh, what was the name of the man show?

00:25:09.259 --> 00:25:11.443
No, the one with Eddie eat stuff that it's

00:25:11.644 --> 00:25:12.885
just, uh, fear factor.

00:25:13.105 --> 00:25:13.855
I could, Fear Factor.

00:25:13.894 --> 00:25:17.221
I could have said that a thousand, you know, 99 times out of 100.

00:25:17.260 --> 00:25:18.643
I could have said that, but on the show I couldn't.

00:25:19.325 --> 00:25:21.628
Fear Factor, definitely the brand.

00:25:21.669 --> 00:25:25.476
I mean, he was the host there, but Fear Factor had the brand, right?

00:25:26.436 --> 00:25:29.762
And so, you know, he's, he has been, I mean, he's been fortunate.

00:25:30.284 --> 00:25:33.470
Joe has been able to parlay everything.

00:25:33.602 --> 00:25:34.684
Yeah.

00:25:35.006 --> 00:25:35.406
Yeah.

00:25:48.193 --> 00:25:52.300
And then they catapult themselves into their own brand.

00:25:52.741 --> 00:25:54.625
Typically, that doesn't go very well.

00:25:55.247 --> 00:26:01.637
There are probably more examples of those kinds of folks coming out and trying to do their own thing.

00:26:02.179 --> 00:26:06.646
And it just doesn't work for whatever reason.

00:26:07.067 --> 00:26:10.114
For Joe, he found the...

00:26:10.849 --> 00:26:14.976
You know, he found he had good luck and found the key to success.

00:26:15.355 --> 00:26:18.280
I wonder how long he can stay in this.

00:26:18.840 --> 00:26:19.762
That's a good question.

00:26:20.663 --> 00:26:20.824
What

00:26:20.884 --> 00:26:21.144
point?

00:26:21.184 --> 00:26:22.026
Never lasts forever.

00:26:22.467 --> 00:26:22.866
Yeah, never,

00:26:23.288 --> 00:26:24.068
never lasts forever.

00:26:24.469 --> 00:26:27.594
I know Jim and I will be launching our own tequila brand shortly.

00:26:28.034 --> 00:26:30.397
That seems to be that seems to be the thing now.

00:26:30.498 --> 00:26:32.180
Like, oh, look, I'm famous.

00:26:32.220 --> 00:26:36.026
I'll sell tequila or some sort of booze.

00:26:36.258 --> 00:26:36.719
Yeah.

00:26:37.298 --> 00:26:38.320
We'll put it in bourbon.

00:26:38.441 --> 00:26:39.382
We'll put it in bourbon.

00:26:39.422 --> 00:26:46.132
So tequila aged in bourbon barrels sitting next to gin and a few drops of rum.

00:26:46.311 --> 00:26:48.173
And then we cover all the liquors.

00:26:48.253 --> 00:26:48.755
There you go.

00:26:48.994 --> 00:26:49.415
That's it.

00:26:50.196 --> 00:26:51.898
That seems to be the thing.

00:26:51.960 --> 00:26:53.101
It's like, oh, what are you doing?

00:26:53.121 --> 00:26:58.428
And if I'm a female, I'm launching my own clothing line that will be at Walmart or something.

00:26:58.509 --> 00:27:02.273
It's like, you know, but on the other hand, that kind of shows.

00:27:02.314 --> 00:27:02.673
There you go.

00:27:02.713 --> 00:27:03.976
Ask the tequila coach.

00:27:04.016 --> 00:27:05.357
Boy, that'd be a whole different show.

00:27:05.569 --> 00:27:06.526
Oh, yeah.

00:27:06.753 --> 00:27:08.255
Just watching that on YouTube,

00:27:08.295 --> 00:27:09.556
by the way.

00:27:10.217 --> 00:27:12.898
If you want to watch that, there's already lots of that going on.

00:27:13.078 --> 00:27:13.880
That's a genre.

00:27:13.940 --> 00:27:15.582
Let's get wasted and turn on a camera.

00:27:16.182 --> 00:27:18.683
You know what's better, though?

00:27:18.844 --> 00:27:20.665
So years ago, it would have been that way.

00:27:20.925 --> 00:27:26.810
Lately, those liquor channels, I'll just call them that, the liquor channels, and bourbon is by far the biggest, right?

00:27:26.851 --> 00:27:28.272
Bourbon has a giant following.

00:27:28.873 --> 00:27:32.195
They do pretty well not to get toasted during the recordings.

00:27:32.395 --> 00:27:34.637
Like, they do, but they do pretty well.

00:27:34.678 --> 00:27:36.720
It's not like the early days of podcasting.

00:27:36.720 --> 00:27:38.162
where that happened.

00:27:38.261 --> 00:27:40.424
I think that happened a lot more than, you know, right.

00:27:40.525 --> 00:27:44.549
We'd get together and few sips and all of a sudden, you know, you're just hammered.

00:27:45.030 --> 00:27:51.337
Well, I remember there was one show I listened and there were like four, you know, hosts and one was just hammered.

00:27:51.858 --> 00:27:57.326
And so the whole thing, you know, it should have just been called the hold my hair podcast or whatever.

00:27:57.365 --> 00:28:01.270
There's nothing worse than sober people and drunk people together.

00:28:01.811 --> 00:28:03.614
You all have to be sober together.

00:28:03.809 --> 00:28:04.991
or you all have to be drunk.

00:28:05.011 --> 00:28:07.575
Cause you, Dave, you've probably been that one sober.

00:28:07.595 --> 00:28:11.500
Oh, I've been, I've been the designated driver many, many times.

00:28:11.539 --> 00:28:17.268
And so you, and it's just, they're laughing at everything and they think everything's funny.

00:28:17.407 --> 00:28:19.590
And you're like, none of this is funny.

00:28:19.631 --> 00:28:20.913
You guys are dumb.

00:28:21.473 --> 00:28:21.854
Yeah.

00:28:22.015 --> 00:28:22.776
That's the way that goes.

00:28:22.836 --> 00:28:22.996
Right.

00:28:23.916 --> 00:28:25.038
Yeah.

00:28:25.638 --> 00:28:27.241
And I speak drunk pretty well.

00:28:27.261 --> 00:28:29.163
I was married to an alcoholic for years.

00:28:29.304 --> 00:28:32.019
I can, I can, decipher that uh

00:28:32.339 --> 00:28:39.429
well i have a i have a memory of podcast movement i think and i was sitting at a table with todd and you know a bunch of other folks

00:28:39.449 --> 00:28:40.569
oh todd man

00:28:40.609 --> 00:28:56.049
we had been there a while todd was buying i think you know blueberries credit card was out and and we'd all had a few and we were laughing and having a good time and you rolled up you rolled in and you're like hey guys and And I said to you, we're having a great time here, Dave.

00:28:56.069 --> 00:28:58.413
He goes, you go, I see that.

00:28:59.374 --> 00:29:00.875
Just like that.

00:29:00.895 --> 00:29:01.717
I see that.

00:29:02.317 --> 00:29:05.041
I was like, oh boy, the sober guy has arrived.

00:29:05.301 --> 00:29:08.066
My favorite was at the New Media Expo.

00:29:08.105 --> 00:29:13.893
And I'm running around like a chicken with my head cut off because I'm the head of podcasting thing there.

00:29:13.913 --> 00:29:15.515
And I'm making sure all the T's are crossed.

00:29:15.555 --> 00:29:17.178
And I finally get to the after party.

00:29:17.218 --> 00:29:19.000
And Todd walks out.

00:29:19.059 --> 00:29:20.342
So I'm on like...

00:29:20.642 --> 00:29:24.007
there's like a steps that come out and then there's a driveway with a slope.

00:29:24.428 --> 00:29:29.575
So I'm standing kind of, you know, I don't know, a half a foot lower than Todd.

00:29:29.654 --> 00:29:31.076
Cause he's on a step anyway.

00:29:31.096 --> 00:29:34.883
And I come out and Todd raises his right hand.

00:29:34.923 --> 00:29:38.327
He's like, there's a, there's a Fox in the hen house.

00:29:38.788 --> 00:29:41.573
There's the something Viva revolution.

00:29:41.593 --> 00:29:46.721
And I was like, okay, grandpa found the gin, you know, it's just like, it was so funny.

00:29:47.402 --> 00:29:50.365
Um, but yeah, that's, uh, yeah.

00:29:50.690 --> 00:29:52.291
Tim

00:29:52.772 --> 00:29:58.619
Bryant says there's a Christian podcast called Christian AF, and they speak about Christianity and drink craft beer throughout each episode.

00:29:59.121 --> 00:30:04.268
Beer is a little safer of going at it.

00:30:04.327 --> 00:30:08.593
I mean, with the bourbons and the gins and the tequilas and the rums, you get there pretty fast.

00:30:09.314 --> 00:30:14.421
Beer, maybe in 60 minutes, you're still okay at the end there for the most part.

00:30:15.040 --> 00:30:15.342
Yeah.

00:30:15.903 --> 00:30:16.824
Where was I at?

00:30:17.404 --> 00:30:18.145
It might have been...

00:30:19.746 --> 00:30:31.703
my ex-wife's wedding, which is a weird thing to say, but I went to her third wedding and we're walking along and she, we walked by a bar and she goes, let's do a shot.

00:30:31.824 --> 00:30:35.849
I go, I have not done a shot in probably 20 years.

00:30:35.890 --> 00:30:37.952
She's like, come on, what's your, what's your poison?

00:30:38.012 --> 00:30:40.836
I go, uh, what's the thing in the purple bag?

00:30:40.856 --> 00:30:42.239
Crown Royal.

00:30:42.398 --> 00:30:43.401
Is that the name of it?

00:30:43.740 --> 00:30:44.261
Oh yeah.

00:30:44.281 --> 00:30:44.522
Yeah.

00:30:44.962 --> 00:30:49.681
And I go, I guess that, you know, And she's like, all right, I'll do, she goes, I'm doing Jack.

00:30:49.740 --> 00:30:50.481
I'm like, whatever you're doing.

00:30:50.902 --> 00:30:53.986
And I slammed that down and the burn.

00:30:54.026 --> 00:30:57.210
And I was just like, how did I do this as a young person?

00:30:57.250 --> 00:30:59.211
And then your face turns all red.

00:30:59.271 --> 00:31:01.954
And I was like, I, this is not my jam anymore.

00:31:01.974 --> 00:31:09.864
I, that was when I was like 22, um, black velvet was my, uh, poison at the time.

00:31:10.204 --> 00:31:11.145
And that was the end of that.

00:31:11.526 --> 00:31:15.555
Uh, after a while I was like, yeah, I'm, I'm now, um, There we go.

00:31:15.634 --> 00:31:18.698
Randy says, nothing like a Christian podcast that goes against the Bible's teaching.

00:31:19.078 --> 00:31:19.578
Well, yeah.

00:31:20.039 --> 00:31:21.481
To not drink and talk.

00:31:21.501 --> 00:31:22.563
No, it's not.

00:31:22.762 --> 00:31:25.646
No, because we could get into a religious thing.

00:31:25.686 --> 00:31:26.748
There's a fun tangent.

00:31:26.768 --> 00:31:27.067
Oh, boy.

00:31:27.189 --> 00:31:27.788
We should not.

00:31:27.990 --> 00:31:29.070
Politics and religion.

00:31:29.111 --> 00:31:29.330
Yeah.

00:31:29.791 --> 00:31:29.971
But

00:31:30.692 --> 00:31:32.996
Lutherans will disagree with

00:31:33.056 --> 00:31:34.457
you pretty heartedly, for sure.

00:31:34.617 --> 00:31:34.798
Yeah.

00:31:34.817 --> 00:31:38.221
It says, do not drink to get drunk, for that is debauchery.

00:31:38.803 --> 00:31:39.784
So that's the thing.

00:31:39.864 --> 00:31:41.065
So there we go.

00:31:41.526 --> 00:31:42.366
Meanwhile.

00:31:42.928 --> 00:31:43.989
Some people can't handle it.

00:31:44.489 --> 00:31:44.809
Tim.

00:31:45.122 --> 00:31:45.462
Let's see.

00:31:45.742 --> 00:31:46.443
Tim had one more.

00:31:46.483 --> 00:31:51.290
He said some of those craft beers will really knock you on your backside.

00:31:51.371 --> 00:31:52.432
And that is very

00:31:52.573 --> 00:31:52.853
true.

00:31:53.074 --> 00:31:53.755
That's very true.

00:31:53.795 --> 00:31:56.439
Watch that in there on that.

00:31:56.479 --> 00:31:58.821
But if you're drinking some of the regular stuff, you'd be

00:31:58.842 --> 00:31:59.383
fine.

00:31:59.403 --> 00:31:59.623
Yeah.

00:31:59.763 --> 00:32:01.566
And Michelle says third wedding.

00:32:01.625 --> 00:32:02.126
I go, yes.

00:32:02.287 --> 00:32:05.711
And sadly, that one has also come to an end.

00:32:05.731 --> 00:32:06.713
So I feel bad for her.

00:32:06.945 --> 00:32:09.628
Remember, Bud Light is water in some countries.

00:32:10.950 --> 00:32:11.269
Yes.

00:32:11.871 --> 00:32:11.951
Yeah,

00:32:12.371 --> 00:32:19.538
if you're standing next to somebody from Australia and you when I was in Australia, I was like, give me an Australian beer.

00:32:19.999 --> 00:32:21.820
Like, give me a real one.

00:32:21.901 --> 00:32:23.663
And it looked like this.

00:32:23.702 --> 00:32:25.324
No, that's not actually.

00:32:27.666 --> 00:32:30.910
But it was it was it looked like chocolate milk.

00:32:30.950 --> 00:32:31.691
It was so thick.

00:32:31.810 --> 00:32:32.811
I was like, wait, what?

00:32:32.872 --> 00:32:33.412
That's beer.

00:32:33.432 --> 00:32:34.973
And they're like, yeah, it's a real beer.

00:32:35.054 --> 00:32:35.134
Yeah.

00:32:35.329 --> 00:32:35.990
Come on, mate.

00:32:36.151 --> 00:32:37.332
Okay.

00:32:38.012 --> 00:32:39.935
I'm not much of a beer drinker anyway.

00:32:40.675 --> 00:32:40.977
I love it.

00:32:40.997 --> 00:32:41.497
We've gone off

00:32:41.517 --> 00:32:42.218
the rails, by the way.

00:32:42.238 --> 00:32:43.199
We have gone off the rail.

00:32:43.259 --> 00:32:44.461
Welcome to The Drinking Show.

00:32:44.981 --> 00:32:48.125
We're here every Saturday telling you about, yeah.

00:32:48.286 --> 00:32:51.148
Well, here's a fun one, just to keep everyone in mind.

00:32:51.849 --> 00:32:56.295
Jay Jackson, no relations, says, hey, thanks for the re-add in a Facebook group.

00:32:56.715 --> 00:33:00.319
Just had Meta take down all of my accounts and no option to appeal.

00:33:00.339 --> 00:33:03.564
I hope that's not the button I wanted, but yeah.

00:33:04.045 --> 00:33:05.026
Or recover anything.

00:33:05.377 --> 00:33:07.182
Does anyone have a MetaContact?

00:33:08.005 --> 00:33:10.611
Cheesecakes on me if you can assist.

00:33:10.692 --> 00:33:12.516
So I don't...

00:33:12.737 --> 00:33:19.252
The thing I hate about that whole process is they never tell you besides you broke...

00:33:19.938 --> 00:33:21.279
The terms of service are

00:33:21.299 --> 00:33:22.541
100% automated.

00:33:22.582 --> 00:33:31.535
They're not, there's no person behind this thing and no, there's no model where there's actually people where it works to have actual people behind you too.

00:33:31.634 --> 00:33:36.741
I wonder what the stat is on how many groups they take down on a day on a daily basis.

00:33:36.801 --> 00:33:37.583
It's gotta be a lot.

00:33:37.683 --> 00:33:47.597
I'm sure, you know, listen, none of our groups have shenanigans going on inside of them, but I am sure there are plenty of Facebook groups with shenanigans and you just gotta kind of wonder.

00:33:47.874 --> 00:33:53.542
Listen, if you've built your community on Facebook, just expect it to be taken down.

00:33:53.603 --> 00:33:55.105
I'm kind of hoping they take one of mine down.

00:33:56.527 --> 00:33:57.268
Come on, guys.

00:33:58.029 --> 00:33:59.412
Yeah, that'd be fun.

00:33:59.913 --> 00:34:01.515
That'd be a lot easier than me doing it.

00:34:01.575 --> 00:34:02.576
Then I can blame it on them.

00:34:02.616 --> 00:34:03.838
That's it.

00:34:03.878 --> 00:34:04.259
Sorry.

00:34:04.480 --> 00:34:04.859
I don't know.

00:34:04.880 --> 00:34:05.781
I can't appeal.

00:34:05.821 --> 00:34:06.623
What am I going to

00:34:06.643 --> 00:34:06.982
do?

00:34:07.183 --> 00:34:08.204
Oops.

00:34:08.666 --> 00:34:08.945
Yeah.

00:34:09.027 --> 00:34:09.206
Oops.

00:34:09.807 --> 00:34:12.851
Here's the Ask the Podcast Coach drinking game, apparently.

00:34:12.893 --> 00:34:13.853
Okay.

00:34:13.985 --> 00:34:18.851
Every time Dave says a video on YouTube is not a podcast, you have to drink.

00:34:19.693 --> 00:34:20.333
Not good enough.

00:34:21.315 --> 00:34:25.882
Let's see.

00:34:25.922 --> 00:34:27.764
Here we go.

00:34:28.385 --> 00:34:34.273
Chris says, I got in trouble for reposting another person's post in my Instagram stories from a long time ago.

00:34:34.813 --> 00:34:38.498
So don't ask me what the share button's for then.

00:34:38.539 --> 00:34:39.300
That's kind of weird.

00:34:39.340 --> 00:34:41.443
So that's weird.

00:34:41.463 --> 00:34:51.277
I brought this one up because, If I remember right, Chris Stone is in Atlanta, and this is in the PodFest Facebook group.

00:34:51.759 --> 00:34:55.262
I am noticing less activity in all Facebook groups.

00:34:55.282 --> 00:35:00.829
I don't know if that's a summer thing or what, but he says, hey, PodFam, this is from the admin.

00:35:01.190 --> 00:35:06.717
There's still time to join us at VidFest Expo this coming August 21st through the 24th in Atlanta.

00:35:06.896 --> 00:35:07.898
I've never heard of this.

00:35:08.940 --> 00:35:34.780
We're featuring some of the industry's top experts on topics including YouTube thumbnails, Uh, of course, how to use AI to scale your visibility, how to use YouTube to expand your business by selling digital products, uh, a surprisingly unconventional tactic to turn video interviews into social proof for your business, how to get your first 1000 subscribers as a go to thought leader in your industry and more.

00:35:34.800 --> 00:35:40.961
So, uh, The thing is, of course, I didn't copy the link to that.

00:35:41.021 --> 00:35:41.802
That would have been helpful.

00:35:42.143 --> 00:35:43.063
I'll have to go back and find it.

00:35:43.103 --> 00:35:49.891
But it was in the PodFest Multimedia Expo group, and I was like, oh, I did not know that was going on.

00:35:49.911 --> 00:35:55.996
I know they do little satellite meetups, but that was when I was like, oh.

00:35:56.336 --> 00:36:05.885
Because Atlanta is one of those places, again, it's a little longer than seven hours, but Atlanta has a really strong podcast network, much like Nashville.

00:36:06.146 --> 00:36:09.610
And speaking of that, next week, we're going to try it.

00:36:10.251 --> 00:36:10.932
So it'll be fun.

00:36:10.952 --> 00:36:13.137
I'm in Nashville next week.

00:36:13.177 --> 00:36:13.958
Here's a weird one.

00:36:13.978 --> 00:36:20.047
I'm opening a kind of all-in-one studio.

00:36:20.086 --> 00:36:22.530
It looks like a big white cube from the pictures I saw.

00:36:22.570 --> 00:36:24.994
Inside a Walmart.

00:36:25.936 --> 00:36:31.385
So I'm going to come down, and myself and David Hooper are doing presentations about podcasting.

00:36:31.704 --> 00:36:33.447
Thanks to our good friends at Focusrite.

00:36:34.068 --> 00:36:34.228
And...

00:36:35.554 --> 00:36:36.574
It's inside Walmart.

00:36:36.594 --> 00:36:44.202
And the only thing that made me scratch my head was, wait, this is in, it's in Franklin, Tennessee, which is like, you know, Nashville South.

00:36:44.902 --> 00:36:47.184
And I'm like, okay, I get the idea.

00:36:47.206 --> 00:36:48.367
I think it's kind of odd.

00:36:48.427 --> 00:36:53.711
Like, honey, can you go to the store and pick up some eggs, bread, and we need some more yogurt.

00:36:53.811 --> 00:36:55.574
Oh, and while you're there, can you record a podcast?

00:36:56.134 --> 00:36:58.856
That's the part that is a bit of a head scratcher.

00:36:58.936 --> 00:37:03.902
And also, it's in Nashville, Tennessee, where doesn't everybody already have podcasts?

00:37:04.001 --> 00:37:05.784
A studio in their basement.

00:37:06.326 --> 00:37:06.626
I don't know.

00:37:06.865 --> 00:37:11.974
So one of the reasons I'm going there and there is I want to see what it is, and we'll go from there.

00:37:12.014 --> 00:37:13.976
There we go.

00:37:15.179 --> 00:37:15.460
Let's see.

00:37:15.519 --> 00:37:16.661
Does Mark have a question?

00:37:16.842 --> 00:37:22.230
Oh, Mark says, Mark Farquaad, my podcast is getting very popular.

00:37:22.309 --> 00:37:22.751
Congrats.

00:37:23.211 --> 00:37:25.454
With lots of listener engagement, more congrats.

00:37:25.574 --> 00:37:27.077
I'm hesitant to start a Facebook group.

00:37:27.137 --> 00:37:29.702
Yep, wouldn't do it because of what you guys just spoke about.

00:37:29.722 --> 00:37:30.782
I would go.

00:37:30.802 --> 00:37:32.606
Let me see if I can put this in here.

00:37:33.025 --> 00:37:36.090
the, um, chat room.

00:37:36.731 --> 00:37:40.335
I do support this show.com slash heartbeat is my favorite.

00:37:40.496 --> 00:37:41.376
There's a circle.

00:37:41.416 --> 00:37:47.445
There are other ones, but, um, I'm a big fan of heartbeat because a, you can put courses there.

00:37:47.465 --> 00:37:49.128
You've got to build in community.

00:37:49.168 --> 00:37:50.909
It ties into your zoom account.

00:37:50.929 --> 00:37:53.733
So if you want to do group coaching, it's really, really cool.

00:37:54.295 --> 00:37:57.927
So, uh, that's going to be, uh, That would be my number one.

00:37:57.947 --> 00:37:59.170
I know way too many.

00:38:00.070 --> 00:38:05.659
Now that I'm looking for it, I keep running into people that got booted or kicked off of some sort of social thing.

00:38:06.521 --> 00:38:06.802
I don't know.

00:38:07.262 --> 00:38:08.684
Jim, you're using Facebook, right?

00:38:09.365 --> 00:38:12.391
Does Substack have community?

00:38:13.132 --> 00:38:13.532
They don't.

00:38:13.913 --> 00:38:15.775
I'm surprised because they have just about everything else.

00:38:15.916 --> 00:38:17.438
You can stream video there now.

00:38:17.458 --> 00:38:18.519
You can do email.

00:38:19.501 --> 00:38:22.146
You can sell access to content.

00:38:23.170 --> 00:38:30.521
Their community is kind of on their app where everybody can comment on stuff, but not so much like a Facebook group.

00:38:31.623 --> 00:38:32.704
Discord is another one.

00:38:32.724 --> 00:38:32.766
We

00:38:33.427 --> 00:38:38.273
use Discord as a family, and then I use Discord for Home Gadget Geeks.

00:38:38.695 --> 00:38:42.842
That kind of depends on, like, Discord's ugly, and it's very techy.

00:38:43.362 --> 00:38:44.724
So it kind of depends.

00:38:44.744 --> 00:38:46.349
I wouldn't put my mom on discord.

00:38:46.389 --> 00:38:50.498
She would, you know, that what, what are we doing here?

00:38:50.539 --> 00:38:50.940
Kind of thing.

00:38:50.980 --> 00:38:52.824
But as a family, we figured it out.

00:38:53.144 --> 00:38:59.159
Circle is another, is another one I've heard folks moving to that seems pretty friendly.

00:38:59.481 --> 00:39:03.407
By the way, you asked me, do I have, Do I have groups on Facebook?

00:39:03.487 --> 00:39:05.369
I have 20,000 group.

00:39:05.510 --> 00:39:08.054
You know, I have a 20,000 member group on Facebook.

00:39:08.914 --> 00:39:12.278
A 6,000 member that's very, very engaged.

00:39:12.818 --> 00:39:16.364
I asked them if we could do something different and they revolted.

00:39:16.403 --> 00:39:17.405
They're like, don't leave.

00:39:17.425 --> 00:39:19.967
I don't want to log in, you know, kind of thing.

00:39:20.027 --> 00:39:23.632
Eventually we will move, I think, to our own.

00:39:23.751 --> 00:39:25.474
I think we'll probably build our own or something like that.

00:39:25.574 --> 00:39:28.038
But I don't know, Dave, I kind of wonder.

00:39:28.769 --> 00:39:36.500
Those that, that mode of community, you know, conversation has gotten so toxic in so many ways.

00:39:36.559 --> 00:39:37.320
And it's so bad.

00:39:37.360 --> 00:39:38.782
The experiences are so bad.

00:39:38.802 --> 00:39:41.146
I wonder if we're at the end of that cycle.

00:39:41.246 --> 00:39:43.489
I wonder if there'll be something that disrupts that.

00:39:43.949 --> 00:39:44.570
That's better.

00:39:44.590 --> 00:39:45.090
It

00:39:45.110 --> 00:39:45.952
would be interesting.

00:39:46.512 --> 00:39:55.384
Cause this it's definitely, I mean, it's definitely a freak show when it, when it comes to all the stuff that's going on and geez, don't do it on Twitter or on X, right?

00:39:55.485 --> 00:39:57.958
You know, some of those, um, So, you know, I don't know.

00:39:57.998 --> 00:39:59.740
It's a good, it's a really good question.

00:39:59.780 --> 00:40:04.967
You know, you think about, you could create a community group around your YouTube channel.

00:40:05.007 --> 00:40:08.192
They've got some community features as far as conversation that goes on.

00:40:08.813 --> 00:40:12.157
Not that that's not toxic on YouTube, right?

00:40:12.938 --> 00:40:14.300
So, you know, I don't know.

00:40:14.320 --> 00:40:15.782
It's a good, it's a good.

00:40:15.802 --> 00:40:15.882
Yeah.

00:40:17.384 --> 00:40:17.744
Daniel

00:40:17.764 --> 00:40:18.244
says.

00:40:18.744 --> 00:40:21.409
Just know as the groups get bigger, the moderation gets harder.

00:40:21.929 --> 00:40:22.170
Yeah.

00:40:23.670 --> 00:40:25.693
And it's a lot like parenting, right?

00:40:25.889 --> 00:40:29.856
The sooner you enforce disciplines, the better off you are.

00:40:29.876 --> 00:40:38.088
So if you nip those things in the bud super early, make sure everybody that's there understands the rules and what you're doing.

00:40:38.148 --> 00:40:40.853
Never apologize for removing somebody who's out of hand.

00:40:41.813 --> 00:40:43.456
It can get really bad.

00:40:43.677 --> 00:40:46.681
So make sure you're doing a great job of moderations.

00:40:46.782 --> 00:40:49.485
I throw people out at the drop of a hat.

00:40:49.762 --> 00:40:51.164
Like, nope, you're out, you're gone.

00:40:51.543 --> 00:40:52.606
You're out, see you, bye.

00:40:52.626 --> 00:40:53.806
Yeah, this is not going to work.

00:40:53.867 --> 00:40:55.829
I delete comments pretty regularly.

00:40:57.472 --> 00:41:00.434
Like, no, we're not going to do this in this group.

00:41:01.115 --> 00:41:02.577
Yeah, Daniel agrees with you.

00:41:02.617 --> 00:41:05.762
He says it's ugly for Discord.

00:41:05.902 --> 00:41:08.065
Notifications and threading features are horrible.

00:41:08.085 --> 00:41:14.172
Yeah, when I attended the Ecamm Creator Camp, I had to use Discord.

00:41:14.492 --> 00:41:18.538
And I did go in and change it to where it wasn't the dark theme and it made it somewhat readable.

00:41:18.849 --> 00:41:24.217
But I was constantly scrolling to find out where the new stuff was, which I think was at the bottom.

00:41:24.277 --> 00:41:25.599
It was just– it was horrible.

00:41:26.762 --> 00:41:30.086
Steph says, you can do private subscriber comments on Substack.

00:41:30.547 --> 00:41:35.114
Yeah, but it's not like a– like here's the general topic.

00:41:35.173 --> 00:41:36.615
Here's the monetization topic.

00:41:36.697 --> 00:41:38.438
I don't think it's kind of that kind of thing.

00:41:38.478 --> 00:41:44.608
Dan LeFebvre says, Jim makes good points that it's not for everyone.

00:41:44.648 --> 00:41:47.472
It's probably impossible to find a tool that everyone loves.

00:41:47.512 --> 00:41:52.795
Yeah, I have– I mean, I love Heartbeat, and I have people go, but I'm in Facebook every day.

00:41:52.835 --> 00:41:58.603
So that's why I still have my Facebook group, because there are people that just won't leave it.

00:42:00.965 --> 00:42:05.231
Jody, the awesome supporter, said, I was hoping Clubhouse would be that.

00:42:06.112 --> 00:42:07.134
Yeah, it's still around.

00:42:07.233 --> 00:42:20.373
I mean, Mark Roenick, the guy from Empowered Podcast, happening in September in North Carolina, where I'll be, does a daily show on Clubhouse every Randy Cantrell from the yellow studio.

00:42:20.835 --> 00:42:24.199
I have one Facebook group that's successful, but the demographic is key.

00:42:24.219 --> 00:42:24.420
Yep.

00:42:24.460 --> 00:42:25.400
It's a retirement age.

00:42:25.501 --> 00:42:25.840
Yep.

00:42:25.882 --> 00:42:26.842
There you go.

00:42:26.882 --> 00:42:27.384
That's true.

00:42:27.943 --> 00:42:28.224
Yeah.

00:42:28.545 --> 00:42:28.864
Right on.

00:42:29.545 --> 00:42:30.327
Yeah.

00:42:30.507 --> 00:42:31.708
Randy's been doing research.

00:42:31.748 --> 00:42:33.711
The Walmart studio created studios.

00:42:33.751 --> 00:42:33.931
Yes.

00:42:33.972 --> 00:42:37.797
Thank you to create studios as a minimum of$70 an hour.

00:42:38.699 --> 00:42:47.110
And that's where I'm like, okay, if you buy a Samson Q2U, that's 70 bucks and it's yours for life.

00:42:47.713 --> 00:42:52.940
And then Chris says, go to where the people are.

00:42:52.960 --> 00:42:55.461
Yeah, it's fun.

00:42:57.364 --> 00:43:01.688
Stephanie says, Kit has podcast studios for those that use their email service.

00:43:03.150 --> 00:43:04.070
That's interesting.

00:43:04.090 --> 00:43:04.891
I've never heard of that.

00:43:08.036 --> 00:43:09.496
But Mark says, we're seven months in.

00:43:09.516 --> 00:43:11.739
We're about to do a listener survey.

00:43:11.778 --> 00:43:14.141
That's about seven months late, but okay.

00:43:14.242 --> 00:43:15.987
So we will ask our listeners.

00:43:16.186 --> 00:43:19.115
It's better than, I mean, it's early for some,

00:43:19.376 --> 00:43:19.597
right?

00:43:19.657 --> 00:43:20.318
Yeah, that's true.

00:43:20.358 --> 00:43:22.826
That's one I never will.

00:43:22.865 --> 00:43:26.797
So we will ask our listeners directly where they would like our community.

00:43:26.856 --> 00:43:27.278
Perfect.

00:43:28.663 --> 00:43:28.963
Yeah.

00:43:29.043 --> 00:43:29.726
Just get ready.

00:43:30.273 --> 00:43:31.356
just get ready, right?

00:43:31.396 --> 00:43:36.628
You're going to ask some folks and they're going to say, you know, bippity bop is where I want to be.

00:43:36.648 --> 00:43:36.769
I want

00:43:36.869 --> 00:43:36.969
to be

00:43:36.989 --> 00:43:37.471
on bippity bop.

00:43:37.490 --> 00:43:38.554
I love bippity bop.

00:43:38.793 --> 00:43:43.065
And you'll have two people who want to be on bippity bop and then you won't go to bippity bop.

00:43:43.144 --> 00:43:50.445
And then those two people will contact you and said, you asked me And I said Bippity Bop, and how dare you not use

00:43:50.525 --> 00:43:50.746
Bippity Bop?

00:43:50.766 --> 00:43:51.427
Use Bippity Bop.

00:43:51.447 --> 00:43:52.007
Yeah, that's it.

00:43:52.309 --> 00:43:56.914
And you're like, yeah, well, we kind of went with the numbers who had the most.

00:43:57.155 --> 00:43:59.398
I know, but I said Bippity Bop.

00:43:59.617 --> 00:44:03.402
And then they will remind you, you know, this would have never happened on Bippity Bop.

00:44:04.545 --> 00:44:07.148
And, you know, we could have done this on

00:44:07.188 --> 00:44:07.728
Bippity Bop.

00:44:08.530 --> 00:44:10.492
I want to use Keeper, but there's no E's.

00:44:10.572 --> 00:44:11.514
It's just K-P-R.

00:44:12.130 --> 00:44:15.255
How would you spell Bippity Bop?

00:44:15.876 --> 00:44:16.217
That's

00:44:16.237 --> 00:44:16.938
a chat room.

00:44:16.978 --> 00:44:17.579
Let us know.

00:44:17.780 --> 00:44:23.389
B-I-P-B-I-P-I-T-Y-B-O-P.

00:44:24.289 --> 00:44:25.512
But we'd have to.

00:44:26.094 --> 00:44:27.155
Yeah, it's one of those.

00:44:27.596 --> 00:44:28.277
That's a weird one.

00:44:29.679 --> 00:44:35.690
But yeah, that's the bad news is when you ask your audience for feedback.

00:44:36.802 --> 00:44:42.311
And half of them want you to put your cat in the show and half of them say, I'm tired of Bernie.

00:44:42.811 --> 00:44:46.538
Like, okay, well, I'm going to upset 50% of my audience doing

00:44:46.557 --> 00:44:46.938
this.

00:44:47.559 --> 00:44:49.021
Hey, Mark, Mark does clarify.

00:44:49.061 --> 00:44:50.304
It's a second survey.

00:44:50.364 --> 00:44:50.704
Okay.

00:44:50.905 --> 00:44:52.047
All right.

00:44:52.407 --> 00:44:53.168
So good job.

00:44:53.309 --> 00:44:53.590
Good job.

00:44:53.610 --> 00:44:53.989
There you go.

00:44:54.090 --> 00:44:54.331
Yeah.

00:44:55.092 --> 00:44:58.016
And the best survey you could ever run is the one you're running right now.

00:44:58.657 --> 00:44:58.938
Yeah.

00:44:58.958 --> 00:45:02.384
So that's like, you know, that's the, that's the best thing that's good.

00:45:02.463 --> 00:45:04.884
Good for you for, for checking it

00:45:04.943 --> 00:45:05.344
out.

00:45:05.364 --> 00:45:07.710
Rich is saying it's two words, Bippity Bop.

00:45:07.730 --> 00:45:10.795
I was going bop with a P.

00:45:11.476 --> 00:45:13.320
I was using a P too as well.

00:45:13.782 --> 00:45:15.646
Bippity

00:45:15.706 --> 00:45:15.967
Bop?

00:45:16.668 --> 00:45:19.233
Yeah, I was flashing back to my Rick Springfield.

00:45:19.634 --> 00:45:23.422
My sister loved Rick Springfield and he had a song called Bop Till You Drop.

00:45:23.746 --> 00:45:25.268
There you go.

00:45:26.429 --> 00:45:26.708
Wow.

00:45:27.010 --> 00:45:29.092
Dan

00:45:29.112 --> 00:45:31.153
has a version without the vowels in there.

00:45:32.516 --> 00:45:33.197
That's pretty good.

00:45:33.597 --> 00:45:34.557
Yeah, there you go.

00:45:34.617 --> 00:45:36.380
B-P-T-Y-B-P.

00:45:36.760 --> 00:45:37.302
Exactly.

00:45:37.822 --> 00:45:38.663
That's pretty good, Dan.

00:45:38.782 --> 00:45:39.123
Good work.

00:45:39.603 --> 00:45:42.146
Chris is now changing the drinking game to Bippity Bop.

00:45:43.047 --> 00:45:43.489
Excellent.

00:45:44.188 --> 00:45:45.791
But Chris has an actual question.

00:45:45.851 --> 00:45:48.114
He goes, do people actually care that much?

00:45:48.273 --> 00:45:49.976
Yes, I think so.

00:45:50.036 --> 00:45:51.538
Do you think, like you said, when

00:45:51.617 --> 00:45:51.677
you...

00:45:51.777 --> 00:45:53.681
on groups.

00:45:53.721 --> 00:45:58.927
Like when you threatened to leave Facebook, I had people like, no! And it's like, oh, really?

00:45:58.967 --> 00:46:02.413
I was hoping they'd be like, well, okay, if you have to.

00:46:02.452 --> 00:46:05.597
They were like, no, I'm not using another platform.

00:46:05.657 --> 00:46:07.159
And I'm like, but it works on the web.

00:46:07.239 --> 00:46:09.101
It's another app I have to install.

00:46:09.242 --> 00:46:10.204
It works on the web.

00:46:10.764 --> 00:46:11.606
It works on this.

00:46:11.706 --> 00:46:12.766
It works on your phone.

00:46:12.887 --> 00:46:14.610
I'm not going to be there.

00:46:15.972 --> 00:46:16.672
Yeah, they do care.

00:46:17.534 --> 00:46:17.893
Not all.

00:46:18.155 --> 00:46:18.614
Just a few.

00:46:18.876 --> 00:46:21.782
Again, the bigger your group, the bigger the fringe.

00:46:22.384 --> 00:46:26.990
So you're going to have these folks out on the edge who are going to be very vocal about something.

00:46:27.030 --> 00:46:29.494
They don't know that nobody else is.

00:46:30.255 --> 00:46:32.139
That's just the way they're going to want.

00:46:32.199 --> 00:46:32.800
Bippity bop.

00:46:33.300 --> 00:46:33.920
That's it.

00:46:34.461 --> 00:46:34.702
That's

00:46:34.722 --> 00:46:34.822
it.

00:46:34.983 --> 00:46:35.443
Exactly.

00:46:35.923 --> 00:46:36.123
All right.

00:46:36.164 --> 00:46:39.829
Well, we have an actual podcast related question.

00:46:40.371 --> 00:46:41.192
Ralph asked this early.

00:46:41.251 --> 00:46:41.932
I'm sorry, Ralph.

00:46:41.992 --> 00:46:44.056
I had this pinned and then forgot about it.

00:46:45.097 --> 00:46:51.373
What's the one thing most podcasters are wasting time on that they think is essential, but really, Ooh.

00:46:52.074 --> 00:46:59.382
Ooh, my knee-jerk reaction without thinking it through.

00:46:59.422 --> 00:46:59.483
Hmm.

00:46:59.503 --> 00:47:04.327
And that's just because of Gary Arndt.

00:47:05.268 --> 00:47:06.090
Social media.

00:47:07.351 --> 00:47:15.440
But that makes it sound like, because Gary was the guy, gets a million downloads a month, does a daily show, everything, everywhere, daily.

00:47:15.460 --> 00:47:20.505
And he said, I just couldn't do social media anymore, so I quit.

00:47:21.153 --> 00:47:22.315
And I'm like, cold turkey?

00:47:22.335 --> 00:47:22.775
And he's like, yeah.

00:47:22.795 --> 00:47:23.797
And I go, what happened?

00:47:23.818 --> 00:47:24.978
And he said, nothing.

00:47:26.019 --> 00:47:26.882
And I was like, wow.

00:47:27.021 --> 00:47:29.083
He goes, yeah, my downloads didn't change.

00:47:29.164 --> 00:47:29.905
Nothing changed.

00:47:30.326 --> 00:47:33.891
And he goes, all the time I spent doing social was that.

00:47:33.971 --> 00:47:34.992
So there's that.

00:47:35.012 --> 00:47:36.693
Time wasters.

00:47:38.876 --> 00:47:48.510
Just the person that has a Rode mic, they love their sound, and then they spend three hours researching, should I get an SM7B mic?

00:47:48.610 --> 00:47:50.351
Should I get a Rode?

00:47:50.391 --> 00:47:50.972
You know what I mean?

00:47:50.992 --> 00:47:54.295
Like, when your sound's fine, there's really no reason.

00:47:54.376 --> 00:47:55.978
Like, check that box and move on.

00:47:56.018 --> 00:48:01.543
When your arc work is fine because you had Mark do it, check that box and move on, you know.

00:48:03.505 --> 00:48:10.273
They think, so what's something they're wasting their time on, they think is essential, but really isn't.

00:48:11.074 --> 00:48:12.215
So what's a waste of time?

00:48:12.255 --> 00:48:14.237
Uh.

00:48:16.929 --> 00:48:32.898
Correcting the spelling in their transcript, that's one that I'm like, again, going back to branding, that could bite you in the butt, but that's one I don't spend time on that I probably should.

00:48:32.918 --> 00:48:33.599
I don't know.

00:48:33.679 --> 00:48:34.541
Jim, can you think of any?

00:48:35.181 --> 00:48:36.505
Yeah, I think worrying.

00:48:37.186 --> 00:48:37.827
They worry.

00:48:38.146 --> 00:48:41.393
So you know what happens when you start worrying, you start coming up with other things to do.

00:48:41.985 --> 00:48:44.210
other than doing what you should be doing.

00:48:44.231 --> 00:48:46.978
I listen, you and I have talked about this before.

00:48:47.018 --> 00:48:52.672
There's plenty of time in most people's days to do the things that they need to do to get stuff done.

00:48:52.711 --> 00:48:56.184
We get, we get diverted and blocked by other things.

00:48:56.804 --> 00:49:01.409
And so we're like, Oh, you know what I need to, I really need to figure out, fill in the blank.

00:49:01.449 --> 00:49:02.590
I really need to figure out this.

00:49:02.670 --> 00:49:07.556
And then I'm like, well, but I'm going to go get a root canal instead, you know, and, or I'm going to go clean out the garage.

00:49:08.195 --> 00:49:10.077
And you're like, okay, that's no, no, no, that's not the task.

00:49:10.237 --> 00:49:17.206
The task is to sit down and figure out your editing process or how to make things faster from a posting perspective.

00:49:17.286 --> 00:49:20.728
Or can I clean up my audio faster in, in what I do?

00:49:20.809 --> 00:49:24.317
Or how do I, How do I make it quicker to schedule guests?

00:49:24.536 --> 00:49:24.697
Right.

00:49:24.717 --> 00:49:25.458
Those kinds of things.

00:49:26.199 --> 00:49:27.260
But we get distracted.

00:49:27.300 --> 00:49:30.242
And I think a lot of times we get distracted because we get worried.

00:49:30.443 --> 00:49:31.324
We worry about it.

00:49:31.384 --> 00:49:35.748
And then we start deflecting that worry into, well, I don't want to think about that now.

00:49:35.789 --> 00:49:37.030
I'm going to go do something else.

00:49:37.891 --> 00:49:47.420
And I think at some point we got to just overcome those and start just you got to just dive in and start doing those things that you've been putting off the most.

00:49:47.521 --> 00:49:48.661
They're slowing you down.

00:49:49.153 --> 00:49:51.978
Like those things you haven't, those things you're worrying about.

00:49:52.018 --> 00:49:52.818
We all have them, right?

00:49:52.878 --> 00:49:56.043
Those things that you're worrying about, you haven't taken care of yet.

00:49:56.103 --> 00:49:58.106
You haven't figured out how to do it more efficiently.

00:49:58.126 --> 00:50:01.932
You haven't, you know, you haven't, you haven't done, you know, you need to do it.

00:50:02.914 --> 00:50:05.998
You're, but you're, you're doing other things instead of doing that thing.

00:50:06.418 --> 00:50:12.728
You got to trick yourself or do whatever it takes based on who you are to get in there, get a ton, knock it out.

00:50:12.768 --> 00:50:14.190
You feel so much better when it's done.

00:50:14.771 --> 00:50:17.054
I think worry is just a huge time waster.

00:50:17.074 --> 00:50:18.097
I always say this.

00:50:18.356 --> 00:50:18.958
Maybe it's not you.

00:50:19.297 --> 00:50:20.719
But this is the way it is for me.

00:50:21.880 --> 00:50:24.284
I start obsessing over things.

00:50:24.784 --> 00:50:32.034
I mean, I can't tell you how many times I put off my own personal budget, you know, going in and reconciling the budget during the, oh, you know, I need to do that.

00:50:32.114 --> 00:50:33.217
I need to get that done.

00:50:33.277 --> 00:50:33.858
I need to do that.

00:50:34.217 --> 00:50:35.719
It's not fun, but you got to do it.

00:50:35.780 --> 00:50:40.005
As soon as I get it done, I'm like, why don't I just do this two minutes a week?

00:50:40.385 --> 00:50:43.911
And then I'm not trying to catch it up over four months, you know, type deal.

00:50:44.592 --> 00:50:49.918
So that would be, I, that would be my, I think we waste a lot of time worrying about

00:50:49.958 --> 00:50:50.699
things that don't.

00:50:51.561 --> 00:50:53.925
We're getting some interesting comments here.

00:50:53.965 --> 00:50:57.690
Dan from based on a true story podcast.com for many people.

00:50:57.730 --> 00:51:01.936
He says, uh, videos, the answer, they think it's essential to success.

00:51:02.096 --> 00:51:16.077
And then Chrissy over at, uh, creating great grooming dogs, uh, My audience said that one of my podcasts is talking head videos on YouTube, a year's worth of doing all the extra work to do the videos for what ended up to be 15 to 20 views.

00:51:16.759 --> 00:51:27.992
So Daniel says, from the Audacity to podcast, I've been recording full videos of my episodes since bringing back the Audacity to podcast, but I've not published them because the time it takes to edit videos.

00:51:28.092 --> 00:51:33.920
And that's I just did an episode on this on your podcast consultant where people go, it's not any more work, man.

00:51:33.960 --> 00:51:36.684
You just record the video and then you take the audio out of it.

00:51:36.724 --> 00:51:42.231
And I'm like, no, because then you got to do the thumbnail and then you got to do the hook and you got to do, you know.

00:51:42.271 --> 00:51:43.273
Yeah.

00:51:43.333 --> 00:51:48.900
Chris says gear, video, mics, logos, anything other than the content.

00:51:49.481 --> 00:51:49.862
Yeah.

00:51:49.961 --> 00:51:51.925
Sometimes those are easy distractions.

00:51:51.945 --> 00:51:52.786
They're a lot more fun.

00:51:53.474 --> 00:51:57.039
You know, when you think about like, oh, I can think about microphones or I could buy.

00:51:57.340 --> 00:52:03.009
Listen, the whole buying process, Dave, is an adrenaline junkie, dopamine addict.

00:52:03.548 --> 00:52:04.710
Like, you know, you buy half.

00:52:05.152 --> 00:52:11.561
Listen, buying something on Amazon or wherever you buy it feels a whole lot better than editing for three hours.

00:52:12.222 --> 00:52:13.485
Just be really clear about that.

00:52:13.545 --> 00:52:13.704
Right.

00:52:14.206 --> 00:52:15.527
It feels a lot better.

00:52:15.628 --> 00:52:22.038
So it's a lot easier to go in there and like gear acquisition syndrome and start buying things or thinking about stuff that.

00:52:22.561 --> 00:52:23.742
doesn't really matter.

00:52:23.782 --> 00:52:27.646
You're like, oh, you know, if I had one more thing, I could do this.

00:52:27.726 --> 00:52:29.648
And you're like, no, how about just do the thing?

00:52:30.068 --> 00:52:32.471
Like, oftentimes, you're just putting it off.

00:52:33.152 --> 00:52:33.753
Do the thing.

00:52:34.112 --> 00:52:34.592
Bingo.

00:52:35.673 --> 00:52:42.920
Chris from castahead.net, there's a point of no return, especially when it comes to over-editing.

00:52:42.960 --> 00:52:44.382
He goes, that's the biggest time suck.

00:52:44.742 --> 00:52:46.545
There's a point of no return for each of us.

00:52:46.605 --> 00:52:48.967
At some point, it needs to be good enough to move on.

00:52:48.987 --> 00:52:51.329
That's from Craig Rochelle.

00:52:52.226 --> 00:52:55.128
or Groschel or Grillo shell.

00:52:55.188 --> 00:52:56.570
I forget how to pronounce that guy's last name.

00:52:56.590 --> 00:52:57.492
Really good author.

00:52:57.512 --> 00:52:58.853
Pippity bop, I think is what it was.

00:52:58.914 --> 00:52:59.715
Pippity bop drink.

00:52:59.755 --> 00:53:00.615
That's yeah.

00:53:01.235 --> 00:53:05.501
Um, uncle Marv says, I found that over editing was a pain wasted time.

00:53:05.541 --> 00:53:06.742
Most listeners don't care.

00:53:06.762 --> 00:53:11.088
And actually I had this.

00:53:11.128 --> 00:53:12.128
No, I don't want that.

00:53:12.849 --> 00:53:20.382
Um, a guy mentioned this in, um, Reddit editing out breaths without ruining the show.

00:53:20.402 --> 00:53:22.545
And we, we all kind of said the same thing.

00:53:22.585 --> 00:53:24.768
It's like, Hey, you know, people breathe.

00:53:25.568 --> 00:53:31.757
Um, and so keep that in, in mind that, uh, and deleting the breath manually can be grueling.

00:53:31.777 --> 00:53:33.579
He's using Adobe audition.

00:53:33.619 --> 00:53:39.748
And I was like, either a throw in, well, first of all, you know, don't interview loud breathers.

00:53:40.449 --> 00:53:41.550
Um, so I'm sorry, Mr.

00:53:41.610 --> 00:53:43.052
Vader, but you're not coming on the show.

00:53:43.092 --> 00:53:46.291
And, uh, Be careful with Auphonic.

00:53:46.572 --> 00:53:59.407
Auphonic will think, if you do have somebody who maybe is just a little too close to the microphone and, you know, they just do this and all of a sudden, as soon as you notice it, I'll be interested to see because I'm going to have, I'm going to use, I get one free trial of this.

00:54:01.811 --> 00:54:07.597
Buzzsprout is where this show is hosted and they have automatic um removal now.

00:54:08.297 --> 00:54:09.440
And I'm going to have them do that.

00:54:09.599 --> 00:54:10.501
There is a cleanup.

00:54:10.561 --> 00:54:12.923
They say, don't use cleanup if you have good audio.

00:54:13.625 --> 00:54:14.585
So I'm not going to use that.

00:54:15.010 --> 00:54:23.900
But I've seen where Auphonic will think breaths are words, and then it levels out the audio, and all of a sudden you have somebody who's just, well, here's what I think.

00:54:24.681 --> 00:54:27.085
I think it's just ridiculously loud.

00:54:27.125 --> 00:54:31.329
That's a different story than, hey, people breathe.

00:54:31.389 --> 00:54:32.931
In fact, I've been breathing this whole show.

00:54:33.032 --> 00:54:33.693
Jim, how about you?

00:54:33.713 --> 00:54:36.496
No, I stopped about 45 minutes ago.

00:54:36.597 --> 00:54:37.838
Oh, that was nice of you.

00:54:37.858 --> 00:54:38.039
Yeah, see?

00:54:38.059 --> 00:54:38.239
I'm going

00:54:38.259 --> 00:54:38.840
to breathe now.

00:54:42.824 --> 00:54:43.686
Yeah.

00:54:44.929 --> 00:54:48.094
He says, my talent coach wants me to throw away the script.

00:54:48.574 --> 00:54:54.041
Yes, throw away the script and just talk.

00:54:54.221 --> 00:54:55.963
But I've heard Ralph talk.

00:54:56.784 --> 00:54:58.286
And Ralph is great just talking.

00:54:58.327 --> 00:54:59.148
He doesn't need a script.

00:54:59.168 --> 00:55:00.028
That's why I say that.

00:55:00.088 --> 00:55:01.269
If you need a script, that's fine.

00:55:01.309 --> 00:55:04.213
But, you know, I like a script because it focuses.

00:55:04.353 --> 00:55:07.478
I write a blog post to figure out what the heck I'm trying to say.

00:55:07.498 --> 00:55:10.121
And then I make bullet points.

00:55:10.181 --> 00:55:12.985
But obviously, you don't have to podcast my way.

00:55:13.065 --> 00:55:13.686
But I just...

00:55:14.242 --> 00:55:18.907
It's a hard skill to learn how to read a script that doesn't sound like you're reading a script.

00:55:19.228 --> 00:55:19.927
No, for sure.

00:55:20.148 --> 00:55:20.748
No, for sure.

00:55:20.768 --> 00:55:26.835
Listen, I have a guest host who says over-preparedness is the key to spontaneity, right?

00:55:26.956 --> 00:55:35.565
And so when he talks, he sounds like, and he has a script, but he's not following it, but he's definitely over-prepared for it.

00:55:37.027 --> 00:55:39.990
But he makes really good content.

00:55:40.652 --> 00:55:43.177
And so for some people, right?

00:55:43.579 --> 00:55:46.942
This is where I think, you know, you got to kind of figure out where are you best?

00:55:47.202 --> 00:55:48.623
Like, what's your best stuff?

00:55:49.085 --> 00:55:50.887
How do you know what your best stuff is?

00:55:51.086 --> 00:55:56.251
You know, your best stuff is when people say, other people say, man, that was really good, right?

00:55:56.753 --> 00:56:02.639
When you get that positive feedback unsolicited from people who are like, you got to do more of that.

00:56:02.820 --> 00:56:04.521
Then you need to say, okay, what did I do?

00:56:04.601 --> 00:56:08.326
And then deconstruct that to figure out, okay, what did I do to get that done and get it there?

00:56:10.007 --> 00:56:19.661
You, you know, so Ralph, I think, You know, yeah, the key may be throwing away the script, but the key may be make sure you're amply prepared.

00:56:19.681 --> 00:56:23.867
Then just have the script as a backdrop.

00:56:24.288 --> 00:56:27.492
Certainly doing the script or doing that gets you prepared.

00:56:27.512 --> 00:56:29.434
Now, maybe you don't read it word for word.

00:56:29.534 --> 00:56:30.336
I'm not a good Dave.

00:56:30.376 --> 00:56:34.742
I don't like doing voiceover work because I'm terrible at that medium.

00:56:35.403 --> 00:56:36.204
I'm just terrible

00:56:36.286 --> 00:56:36.505
at

00:56:36.565 --> 00:56:36.606
it.

00:56:36.802 --> 00:56:44.436
I used to have to read a script when I read it, when I worked at Libsyn and there were times we went sentence by sentence and I was like, but I wouldn't say this.

00:56:44.655 --> 00:56:47.782
Like this is not the way that would drove me nuts.

00:56:48.141 --> 00:56:48.503
The people

00:56:48.583 --> 00:56:52.108
asked me in my job, people asked me, Hey, could you record that?

00:56:52.309 --> 00:56:53.331
Would you do some voiceover?

00:56:53.371 --> 00:56:55.675
I'm like, I have to, this is really hard.

00:56:55.815 --> 00:56:58.380
And I have to say, no, I'm not really good at that.

00:56:58.420 --> 00:56:58.880
To be honest.

00:56:59.282 --> 00:57:01.565
Listen, I know you've heard me on a podcast before.

00:57:01.762 --> 00:57:03.563
And you've heard me talk about these things.

00:57:03.844 --> 00:57:04.865
None of that is scripted.

00:57:04.925 --> 00:57:07.489
If you give me a script, it's not going to be very good.

00:57:07.568 --> 00:57:08.349
Let's just be honest.

00:57:08.730 --> 00:57:13.795
There are people, there are professional voice actors who do that amazingly.

00:57:13.835 --> 00:57:15.177
That is not me.

00:57:15.498 --> 00:57:16.878
So don't, don't make me do that.

00:57:17.300 --> 00:57:18.681
That's tough in a work situation.

00:57:18.721 --> 00:57:21.403
It can turn away work that way just because I know I'm not very good.

00:57:21.684 --> 00:57:22.365
Could I get better?

00:57:22.485 --> 00:57:23.847
I absolutely could.

00:57:23.887 --> 00:57:24.927
Am I gonna?

00:57:25.248 --> 00:57:25.528
I don't know.

00:57:25.869 --> 00:57:26.090
Maybe.

00:57:26.849 --> 00:57:29.873
you know, maybe I'll, maybe I'll put some effort because I think you can get better at it.

00:57:30.155 --> 00:57:33.780
There is, this is, you know, it's an area where talent meets experience.

00:57:34.119 --> 00:57:36.083
And if I did it more, I'd probably be better at it.

00:57:36.583 --> 00:57:38.005
I could probably use a good voice coach.

00:57:38.306 --> 00:57:39.969
I might know somebody in the chat room.

00:57:40.550 --> 00:57:42.231
Yeah, there you go.

00:57:42.271 --> 00:57:42.793
Jody Crangle.

00:57:44.735 --> 00:57:49.362
Dan says, I think it depends on the type of show in terms of the script for my history show.

00:57:49.882 --> 00:57:58.181
The planning phase is looking up the facts and, And, and the things to that show, you know, the, the planning phase is huge for Dan because it's based on a true story.

00:57:59.742 --> 00:58:01.686
Jody says, I really need to find a sponsor.

00:58:02.206 --> 00:58:04.068
Producing all of this is expensive.

00:58:04.228 --> 00:58:05.690
Yeah, it is.

00:58:05.791 --> 00:58:05.990
Yeah.

00:58:06.110 --> 00:58:13.601
Even like Ralph has, you know, whatever, 400 shows now and, you know, or 400 episodes probably is more like it.

00:58:13.621 --> 00:58:20.268
I mean, it really does, but he's got a guy that's doing$500 a month for all of his shows and that's a great deal, but it's still$500 a month.

00:58:20.349 --> 00:58:22.251
I mean, that's, That's a chunk of change.

00:58:23.032 --> 00:58:27.139
Speaking of Ralph, but all the gurus are saying you have to be on YouTube for discovery.

00:58:27.159 --> 00:58:29.744
I still say I have a discovery.

00:58:29.943 --> 00:58:30.965
I have an algorithm.

00:58:30.985 --> 00:58:34.791
His name is Doug, and he tells me all the time about great stuff to go watch.

00:58:35.934 --> 00:58:37.836
I just saw the Superman movie last night.

00:58:38.378 --> 00:58:40.762
If you like Superman movies, you'll like this one.

00:58:40.994 --> 00:58:46.480
because it's got the exact same script, except this one has a dog, so it's different.

00:58:48.021 --> 00:58:48.742
Yeah.

00:58:50.324 --> 00:58:50.784
That's it.

00:58:50.985 --> 00:58:51.666
That's really it.

00:58:51.806 --> 00:58:53.588
Is it a poodle, too?

00:58:53.608 --> 00:58:54.849
No, it's Crypto.

00:58:54.909 --> 00:58:56.010
It's this white dog with a cape.

00:58:56.791 --> 00:58:56.911
No.

00:58:57.934 --> 00:59:01.036
No, I'm not kidding.

00:59:01.077 --> 00:59:01.757
It's a super dog?

00:59:02.278 --> 00:59:04.360
Super dog, yeah.

00:59:04.561 --> 00:59:08.626
And at the very end, did we have something go wrong with Ecamm?

00:59:08.994 --> 00:59:09.614
No, we're good.

00:59:09.775 --> 00:59:10.036
Okay.

00:59:10.135 --> 00:59:11.378
I just had a bunch of screens.

00:59:11.597 --> 00:59:14.643
Oh, my Zoom meeting quit for some reason.

00:59:15.664 --> 00:59:16.465
Nobody's calling anyway.

00:59:16.545 --> 00:59:16.865
Whatever.

00:59:18.309 --> 00:59:19.471
Some other things here.

00:59:20.010 --> 00:59:22.956
Yeah, but no, Crypto is in the new Superman movie.

00:59:23.456 --> 00:59:25.179
He actually kind of steals the show.

00:59:25.199 --> 00:59:26.422
He's a super dog?

00:59:27.123 --> 00:59:28.465
He is a super dog, yes.

00:59:28.485 --> 00:59:28.525
He

00:59:28.625 --> 00:59:29.306
goes super fast?

00:59:29.346 --> 00:59:29.827
Can he fly?

00:59:30.206 --> 00:59:30.788
He flies.

00:59:31.489 --> 00:59:32.710
What's great is he's a dog.

00:59:32.931 --> 00:59:34.153
He's not a very good dog.

00:59:34.465 --> 00:59:36.188
And they can't get him to do what he's supposed to do.

00:59:36.268 --> 00:59:37.228
So he's the comic relief.

00:59:37.268 --> 00:59:37.389
Sounds

00:59:37.429 --> 00:59:41.153
like a Saturday morning 80s really bad.

00:59:41.594 --> 00:59:41.815
Right.

00:59:41.855 --> 00:59:43.536
We got to do something to save the franchise.

00:59:43.677 --> 00:59:43.938
I know.

00:59:43.978 --> 00:59:45.239
Let's add a dog.

00:59:45.599 --> 00:59:46.820
Let's add Scrappy Doo.

00:59:46.960 --> 00:59:47.222
Yeah.

00:59:47.621 --> 00:59:53.329
The other fun thing is this is a great sign of a not great movie.

00:59:53.710 --> 00:59:56.393
And it's not really a spoiler because you expect it.

00:59:56.813 --> 00:59:57.134
Yes.

00:59:57.601 --> 00:59:59.985
there's an alternate universe in this movie.

01:00:00.005 --> 01:00:03.489
That's when anytime you're like, wait, how are we going to save the movie?

01:00:03.509 --> 01:00:04.471
How are we going to make that?

01:00:04.851 --> 01:00:06.532
I know alternate universe.

01:00:06.733 --> 01:00:07.635
You're like, wait, what?

01:00:07.675 --> 01:00:09.976
Um, yeah.

01:00:09.996 --> 01:00:12.661
Uh, Jody says, Hey, does it have to be a full video?

01:00:13.161 --> 01:00:14.302
Like, can't you just do shorts?

01:00:14.342 --> 01:00:16.324
You could, there are a lot of people that just do shorts.

01:00:17.246 --> 01:00:20.329
Um, Randy says editing, like what's editing.

01:00:20.411 --> 01:00:21.911
And we've got a really good question coming up.

01:00:22.693 --> 01:00:24.394
Um, there we go.

01:00:24.755 --> 01:00:27.438
Uh, going back to Craig, is it, Groeschel?

01:00:27.458 --> 01:00:30.603
I should go to, I know I listen to his podcast off and on.

01:00:30.623 --> 01:00:31.043
Groeschel?

01:00:31.844 --> 01:00:34.969
Get Mo Changed My Life, Related to Perfectionism with Over-Editing.

01:00:35.369 --> 01:00:39.474
Yeah, a lot of really good, I think he's the author of the book Weird.

01:00:40.036 --> 01:00:44.101
So if you're a person of faith, Weird is a great book.

01:00:44.481 --> 01:00:47.565
But Mark came in and turned the whole thing on its head.

01:00:47.606 --> 01:00:49.889
He says, let's flip this on its head.

01:00:50.050 --> 01:00:53.414
What are people not doing that they should be focused on?

01:00:54.635 --> 01:00:56.177
And so for me, that one's easy.

01:00:56.833 --> 01:00:58.416
know your audience.

01:00:58.836 --> 01:01:01.400
Like, know them like what they had for breakfast.

01:01:02.221 --> 01:01:05.286
Kind of know your audience and give them what they want.

01:01:05.525 --> 01:01:06.427
Easier said than done.

01:01:06.467 --> 01:01:08.630
But that's the thing.

01:01:08.710 --> 01:01:10.813
My last episode, I kind of had a rant.

01:01:11.273 --> 01:01:11.673
A rant.

01:01:11.775 --> 01:01:15.880
I was like, because I keep hearing, ah, you know, the OGs are going to say this.

01:01:16.320 --> 01:01:17.862
What worked before doesn't work.

01:01:17.922 --> 01:01:19.485
And I'm like, easy there on that.

01:01:20.085 --> 01:01:28.820
Because to me, great content that delivered in an entertaining fashion is that makes you feel something will never go out of style.

01:01:29.240 --> 01:01:35.887
The War of the Worlds was a radio show, right, that made you feel something, made people poop their pants, right?

01:01:35.967 --> 01:01:37.510
People still talk about that today.

01:01:37.530 --> 01:01:43.295
The last episode of MASH made people feel something because they were sad.

01:01:43.335 --> 01:01:44.016
It was going away.

01:01:44.056 --> 01:01:46.278
People still talk about that today, and that set a record.

01:01:47.440 --> 01:02:03.358
So making amazing content that's so good that you can't help but tell your friends about it I can't say right now because my brother occasionally watches this show, but the thing I bought him for his birthday is something I bought for me first.

01:02:03.398 --> 01:02:05.141
And I was like, oh, this is really cool.

01:02:05.840 --> 01:02:06.262
Wow.

01:02:06.762 --> 01:02:08.905
And I mean, it's like I got to get this for my brother.

01:02:09.465 --> 01:02:11.648
So to me, I don't.

01:02:12.509 --> 01:02:16.574
What is so that's I think, Jim, is anything else we should be focusing on?

01:02:16.954 --> 01:02:17.916
Smart marketing.

01:02:18.697 --> 01:02:20.498
Definitely put your stuff on YouTube.

01:02:20.838 --> 01:02:22.400
Definitely put it on YouTube.

01:02:24.289 --> 01:02:25.512
For discovery.

01:02:25.891 --> 01:02:27.293
Sorry, just poking the bear.

01:02:27.835 --> 01:02:28.775
Just poking the bear there.

01:02:28.856 --> 01:02:33.422
Hey, I always say if you've got the time, the budget, and the desire, you'd be dumb not to.

01:02:33.443 --> 01:02:38.429
I just keep running into people that say, I don't really want to be on YouTube.

01:02:38.489 --> 01:02:39.871
I don't want to have to get camera ready.

01:02:39.891 --> 01:02:40.612
I'm like, then don't.

01:02:41.273 --> 01:02:43.016
I run into that constantly.

01:02:43.036 --> 01:02:43.577
Do what you want.

01:02:44.077 --> 01:02:44.838
Yeah, exactly.

01:02:44.858 --> 01:02:46.920
Listen, friends, do what you want to do.

01:02:47.121 --> 01:02:50.827
Like, could your video be better on YouTube?

01:02:50.907 --> 01:02:51.907
Could it do some things?

01:02:52.007 --> 01:02:52.268
Maybe.

01:02:52.289 --> 01:02:53.230
How would you know?

01:02:53.954 --> 01:02:54.333
try it.

01:02:54.375 --> 01:02:58.619
If it doesn't do anything, take it down, stop doing it.

01:02:58.980 --> 01:03:04.085
Like, but just to say, I'm not going to do it because I'm against it.

01:03:04.706 --> 01:03:04.907
Okay.

01:03:04.927 --> 01:03:05.688
I mean, that's fine too.

01:03:05.849 --> 01:03:19.244
If you want to be against YouTube or whatever, you can ignore maybe the world's largest video platform that does a pretty great job of when it does promote people, they, they get millions of subscribers.

01:03:19.304 --> 01:03:21.996
Like, Now, are you going to be one of those?

01:03:22.096 --> 01:03:22.876
Probably not.

01:03:22.996 --> 01:03:23.958
But could you be?

01:03:24.217 --> 01:03:24.478
Sure.

01:03:24.498 --> 01:03:26.199
Is it expensive?

01:03:26.360 --> 01:03:26.581
No.

01:03:26.601 --> 01:03:29.603
I mean, unless you don't have any video equipment.

01:03:29.724 --> 01:03:31.465
Would I go buy a bunch of video equipment?

01:03:31.545 --> 01:03:32.007
Well, maybe.

01:03:32.027 --> 01:03:34.009
It feels good to buy stuff, so maybe.

01:03:34.449 --> 01:03:37.833
But, you know, try it.

01:03:37.873 --> 01:03:38.673
See.

01:03:38.733 --> 01:03:40.416
See what works for you.

01:03:40.516 --> 01:03:41.416
Give it a try.

01:03:41.436 --> 01:03:42.077
Try some things.

01:03:42.378 --> 01:03:43.039
Shorts, maybe.

01:03:44.019 --> 01:03:45.460
Shorts or reels or whatever the heck they call them.

01:03:45.721 --> 01:03:48.027
They might they might do really well for you.

01:03:48.489 --> 01:03:50.612
But you don't know until you try.

01:03:50.652 --> 01:03:50.972
Try,

01:03:51.012 --> 01:03:51.393
yeah.

01:03:52.114 --> 01:03:52.996
Well, that's like Chrissy.

01:03:53.155 --> 01:03:56.961
Chrissy with the, you know, getting better dogs for groomers.

01:03:57.623 --> 01:03:58.423
Chrissy, I hate that.

01:03:58.543 --> 01:04:00.126
Why can I never remember the name of your show?

01:04:01.208 --> 01:04:03.231
But her dog is about getting your dog ready.

01:04:03.271 --> 01:04:03.532
Here it is.

01:04:03.612 --> 01:04:05.273
Creating great grooming dogs.

01:04:05.775 --> 01:04:08.039
It's for getting your dog ready to go to the groomers.

01:04:08.059 --> 01:04:09.981
It's actually more for groomers in a way.

01:04:10.021 --> 01:04:15.028
But anyway, you know, she tried video and was like, hey, you know what?

01:04:15.208 --> 01:04:17.083
You know, The juice isn't worth the squeeze.

01:04:17.844 --> 01:04:19.646
But it might have taken off and gone crazy.

01:04:19.726 --> 01:04:22.411
You don't know because everybody's audience is different.

01:04:23.012 --> 01:04:25.856
Yeah, give it a go.

01:04:26.617 --> 01:04:28.139
Put as much time into it as you want.

01:04:28.159 --> 01:04:35.208
I mean, certainly really well put together edited content on YouTube can do pretty well.

01:04:36.130 --> 01:04:39.594
And I've even watched some videos that aren't put together very well, and they do pretty well.

01:04:40.436 --> 01:04:41.157
You know, it's a good...

01:04:41.922 --> 01:04:51.177
It's a good, listen, I, I watched this guy in Norway who's, who bought this old beat up piece of property and he's putting it back together and building this.

01:04:51.637 --> 01:04:54.262
He's taken a 200 year old barn and rebuilding it.

01:04:54.362 --> 01:04:55.023
It's pretty cool.

01:04:55.724 --> 01:04:57.708
He has 105,000 subscribers.

01:04:58.228 --> 01:04:58.409
Wow.

01:04:58.429 --> 01:05:00.413
And he doesn't, he does his videos.

01:05:00.552 --> 01:05:01.253
He's not listening.

01:05:01.996 --> 01:05:03.237
I hope, I hope he's not listening.

01:05:04.318 --> 01:05:04.860
He, he wouldn't know.

01:05:04.900 --> 01:05:07.003
He wouldn't know if I was talking about him anyways.

01:05:07.545 --> 01:05:10.976
He, um, His content is not even edited very well.

01:05:11.036 --> 01:05:18.286
I mean, it's okay, but for me, it's fascinating.

01:05:18.887 --> 01:05:22.893
And for whatever he's doing, he's doing it pretty well.

01:05:23.693 --> 01:05:26.177
And so for me, I kind of like it.

01:05:26.338 --> 01:05:29.202
And so I think you've got to give it a try.

01:05:29.322 --> 01:05:34.969
I think you have to have some kind of content out there, your best of whatever you like to do, whatever you're most proud of.

01:05:35.489 --> 01:05:37.311
Needs to be out there in some form.

01:05:37.371 --> 01:05:38.594
I think you're missing if you're not.

01:05:39.215 --> 01:05:39.835
Now, do you have to?

01:05:39.876 --> 01:05:39.996
No.

01:05:40.576 --> 01:05:42.259
But I think you're missing something if you're not.

01:05:42.878 --> 01:05:44.942
It's worth sticking your toe in the water to see.

01:05:44.981 --> 01:05:45.963
For sure it is.

01:05:46.123 --> 01:05:46.724
Yeah.

01:05:46.943 --> 01:05:48.005
It's a good growing experience.

01:05:48.405 --> 01:05:48.606
Yeah.

01:05:48.666 --> 01:05:53.413
Chris says my next project is going to be because he's hanging up his podcast.

01:05:53.532 --> 01:05:55.295
I saw that on Twitter.

01:05:55.956 --> 01:05:58.579
And so he's going to jump into YouTube to see what that's like.

01:05:59.500 --> 01:06:05.559
And then Jody says part of the reason I'm doing a video is to add the No like and trust quotient.

01:06:06.079 --> 01:06:11.606
I was audio only for the first 150 episodes, but I do feel people are getting to know me better this way.

01:06:11.726 --> 01:06:12.487
So there you go.

01:06:12.527 --> 01:06:15.570
And holy cow, I get to hit the button.

01:06:16.512 --> 01:06:16.913
Come on.

01:06:17.432 --> 01:06:19.416
It worked this morning.

01:06:19.496 --> 01:06:20.115
Honest, it did.

01:06:20.137 --> 01:06:21.878
I want to hit it again.

01:06:21.918 --> 01:06:24.201
Nope, that's the wrong button.

01:06:24.260 --> 01:06:24.501
Where is...

01:06:24.601 --> 01:06:25.503
I want this button.

01:06:26.264 --> 01:06:26.923
There we go.

01:06:27.364 --> 01:06:34.320
We got a lovely super chat from Mark saying, Which is two, is that two pounds?

01:06:35.380 --> 01:06:36.822
Oh, and the hits keep coming.

01:06:37.543 --> 01:06:38.625
Yeah, two pounds.

01:06:38.644 --> 01:06:39.005
There we go.

01:06:39.204 --> 01:06:39.945
Thank you, kind sir.

01:06:39.985 --> 01:06:41.628
I appreciate that for the super chat.

01:06:43.088 --> 01:06:46.773
Daniel says that, can I have?

01:06:46.813 --> 01:06:47.414
Okay.

01:06:49.556 --> 01:06:50.677
He says.

01:06:50.697 --> 01:06:51.378
Oh, this is

01:06:51.438 --> 01:06:52.018
in response.

01:06:52.119 --> 01:06:54.742
This is in response to a question about artwork.

01:06:55.262 --> 01:06:58.465
Can I use an image of like Warren Buffett?

01:06:58.722 --> 01:06:59.483
There

01:06:59.503 --> 01:06:59.603
we go.

01:06:59.623 --> 01:07:00.023
Read that.

01:07:00.043 --> 01:07:01.686
Yeah, so he says, another quick question.

01:07:01.726 --> 01:07:02.427
This is from Ralph.

01:07:03.427 --> 01:07:06.351
Is it legal to use someone's picture in your cover art?

01:07:07.373 --> 01:07:13.380
I did a show about Warren Buffett this morning, and I'm using his AI face on the cover art.

01:07:13.922 --> 01:07:17.226
So my first knee-jerk reaction was, I don't think so.

01:07:17.666 --> 01:07:25.637
And then I saw AI, and I was like, hmm, because I don't know where the law stands on copyright yet with AI.

01:07:26.210 --> 01:07:32.777
And then I also know it's somebody else's face and I wouldn't want my face on somebody else's artwork if I didn't give them permission.

01:07:32.916 --> 01:07:35.900
So I legally don't know the answer to this one.

01:07:35.920 --> 01:07:39.083
I just, it sounds dangerous to me.

01:07:39.103 --> 01:07:40.686
It sounds like you're leaving yourself open.

01:07:41.867 --> 01:07:42.106
I don't know.

01:07:42.246 --> 01:07:42.967
What say you, Jim?

01:07:43.528 --> 01:07:44.088
You're a lawyer.

01:07:45.170 --> 01:07:45.391
Yeah.

01:07:45.951 --> 01:07:48.373
I didn't even stay at a Holiday Inn Express last night.

01:07:48.393 --> 01:07:49.876
Now that we all know what that means.

01:07:50.295 --> 01:07:50.516
Right.

01:07:50.556 --> 01:07:57.547
The, um, The image thing is kind of interesting in the sense that I wouldn't.

01:07:57.827 --> 01:08:07.157
I mean, someone's face is very recognizable, and especially as we're thinking about a guy like Warren Buffett.

01:08:09.579 --> 01:08:15.204
You could do it, and they could choose to do nothing, or you could do it in a way that they could choose to do everything.

01:08:15.925 --> 01:08:19.207
So it's kind of a risk thing.

01:08:19.228 --> 01:08:20.609
I think most...

01:08:21.666 --> 01:08:47.817
copyright trademark people would say don't do it yeah like don't don't now could you and claim fair and fair use you see this all over you see this all over youtube all the time right and where people are putting you know putting images of other things out there so just the question is do you want to risk it You know, do you want to risk that, have that coming back on you?

01:08:47.837 --> 01:08:56.088
Because it's not, you know, they're going to see it and then someone's going to contact you and say, I don't, you know, that's an interesting question.

01:08:56.109 --> 01:09:06.662
Does YouTube have an algorithm for their thumbnails that recognizes trademarkable or, you know, that kind of stuff, that kind of content?

01:09:06.682 --> 01:09:09.046
They do pretty good on the video side of things.

01:09:09.246 --> 01:09:09.707
Yeah.

01:09:10.207 --> 01:09:22.350
My guess is probably because I know I was watching somebody talk about Instagram and And he had a shirt on that said something about fishing, and Instagram thought the post was about fishing, and it wasn't.

01:09:22.792 --> 01:09:24.497
But it thought it because of his shirt.

01:09:24.597 --> 01:09:25.962
And I was like, that's kind of creepy.

01:09:27.407 --> 01:09:28.189
So there's–

01:09:28.546 --> 01:09:29.046
Yeah.

01:09:29.488 --> 01:09:32.292
And Ralph asked, does it change it that it's an AI image?

01:09:32.533 --> 01:09:35.618
It's an image of a person and you're calling out who that person is.

01:09:35.658 --> 01:09:40.828
And so, I mean, I'm assuming you're putting the image there because you're talking about that person in your podcast.

01:09:41.630 --> 01:09:46.939
If you do it in a way that's tasteful and they decide to do nothing, does that lower the risk?

01:09:47.020 --> 01:09:48.181
Yeah, maybe a little bit.

01:09:48.221 --> 01:09:51.347
If it's distasteful, will they come after you for...

01:09:52.770 --> 01:09:56.376
it being misrepresenting the image.

01:09:56.395 --> 01:10:09.757
I mean, certainly with what's going on in current affairs, this idea of misrepresentation of someone, as we think about what's happening with CBS right now, certainly that's a thing.

01:10:09.778 --> 01:10:16.068
Now, you doing that at your level, will that get the same amount of attention as something else?

01:10:16.890 --> 01:10:17.189
I don't know.

01:10:18.091 --> 01:10:18.733
You'd have to see.

01:10:19.092 --> 01:10:22.681
Does it Does it clear you of that if you don't use it?

01:10:22.801 --> 01:10:22.981
Yeah.

01:10:24.003 --> 01:10:26.166
If it's not there, you're not going to get busted for it.

01:10:26.686 --> 01:10:31.493
Randy says an individual's face cannot be copyrighted or trademarked.

01:10:31.913 --> 01:10:34.697
The copyright issue is over the photographer who took the picture.

01:10:34.716 --> 01:10:37.340
But in this case, there isn't a photographer.

01:10:37.381 --> 01:10:39.804
It's odd.

01:10:40.144 --> 01:10:42.447
I would be very careful with that statement.

01:10:42.707 --> 01:10:43.929
Because that guy's got plenty of money

01:10:43.969 --> 01:10:44.729
to hire a lawyer.

01:10:45.250 --> 01:10:49.475
Um, you know, not necessarily about the picture itself.

01:10:49.735 --> 01:10:56.323
It's more about the representation of the person in your, you know, so now we get into libel, right?

01:10:56.545 --> 01:11:06.597
Are we, have we said things and I'm not implying you did at all, Ralph, but I'm just saying, did you say things that are true and accurate and you're using that?

01:11:07.362 --> 01:11:12.716
image to portray that, that could come back to you on a takedown or something.

01:11:12.837 --> 01:11:14.199
I'm not a lawyer.

01:11:14.501 --> 01:11:16.104
There's some legislation out there.

01:11:16.125 --> 01:11:17.247
They're trying to figure this out.

01:11:18.069 --> 01:11:23.966
The other thing about Fair Hughes on YouTube, have you ever heard of Doc Rock?

01:11:24.641 --> 01:11:27.345
I'm like, I always think it's kind of weird when you gloss yourself.

01:11:27.587 --> 01:11:31.913
Like if somebody else called him Doc Rock and then we all jumped in like Tarjay, right?

01:11:32.033 --> 01:11:36.981
But when Radio Shack said, hey, we're the Shack, we're like, no, no, you don't gloss yourself a nickname.

01:11:37.762 --> 01:11:46.657
But Doc Rock is this guy with a, he's got a little hat and sunglasses and they're not sunglasses, but glasses.

01:11:46.716 --> 01:11:49.822
And he talks about music all the time and he did a top 10 interview.

01:11:49.985 --> 01:11:59.118
He does a lot of these, like top 10 songs of 1991, and he'll talk about them, and he'll explain why this is a good song, and this was written by so-and-so, and blah, blah, blah, and all this behind-the-scenes stuff.

01:11:59.137 --> 01:12:00.279
Well, you've got to take down notice.

01:12:00.740 --> 01:12:01.641
And he's like, what the heck?

01:12:01.681 --> 01:12:07.369
We're promoting, like, it's been proven that this helps promote old music to new audiences.

01:12:07.409 --> 01:12:08.010
This is dumb.

01:12:08.570 --> 01:12:19.365
And so Rick Beato, who has millions of people on his channel, admitted, he goes, I have, he goes, I got contacted by a lawyer, and he goes, you can beat this in court.

01:12:19.746 --> 01:12:23.890
because it's absolutely fair use when you talk about music the way this guy does.

01:12:24.291 --> 01:12:33.001
He goes, but I have a full-time lawyer now that does nothing but fight and win my takedown notices.

01:12:33.442 --> 01:12:35.002
He goes, but it's a full-time job.

01:12:35.082 --> 01:12:36.784
And he goes, and I'm paying that guy for that.

01:12:37.185 --> 01:12:42.051
He goes, so, and he goes, and the only way I make money on this channel is if people buy his courses.

01:12:42.110 --> 01:12:46.796
He goes, so, if you'd like to keep the channel on, please go buy my courses, even if you don't need them.

01:12:46.837 --> 01:12:53.079
And I'm like, that guy needs a buy me a coffee or something, because everything's going through YouTube, which is going to take a big chunk of it.

01:12:53.621 --> 01:12:59.028
But it's one of those things where I always say fair use is the defense you use when you go to court.

01:12:59.568 --> 01:13:01.069
So it gets kind of sticky.

01:13:02.051 --> 01:13:08.640
Dan says the legality of things like this can start to go back to the concept of a person being a brand.

01:13:09.039 --> 01:13:11.762
A random person's image is different than a person who is a brand.

01:13:12.123 --> 01:13:16.989
And I know on the No Agenda show, and most of those are parodies, right?

01:13:17.345 --> 01:13:20.270
Like, they'll have pictures of somebody there.

01:13:20.289 --> 01:13:27.358
But a lot of times, their people on their artwork are just characters, like random characters of stuff.

01:13:27.979 --> 01:13:29.942
So, yeah.

01:13:29.981 --> 01:13:33.525
So, in this case, Ralph says he made a great quote, and I'm praising what he said.

01:13:33.565 --> 01:13:35.387
Yeah,

01:13:35.529 --> 01:13:36.850
okay.

01:13:37.150 --> 01:13:38.152
Yeah, listen, we're not...

01:13:38.471 --> 01:13:40.954
We can't tell you if it is or it's not.

01:13:41.136 --> 01:13:43.979
It just depends if they decide to say something about it.

01:13:44.019 --> 01:13:45.100
Chances are you're going to be...

01:13:45.280 --> 01:13:45.501
I mean...

01:13:46.561 --> 01:13:47.663
I shouldn't say it that way.

01:13:47.944 --> 01:13:49.426
Yeah, it just depends.

01:13:49.868 --> 01:13:51.711
I mean, it really all depends.

01:13:52.112 --> 01:13:55.318
Chris Stone says, create an image of Dave Jackson and Gene Simmons makeup.

01:13:55.478 --> 01:13:58.543
If you want to get sued, there's somebody that'll sue you.

01:13:58.724 --> 01:14:06.057
Good old Gene Simmons might get you what you want, but it doesn't mean that eventually someone won't come after you named Gene Simmons who...

01:14:06.529 --> 01:14:06.689
Yeah.

01:14:07.511 --> 01:14:09.895
Well, there's this concept of brand confusion, right?

01:14:10.034 --> 01:14:19.890
In this space where you talk about is what you're doing, confusing a consumer to believe that you are something else, right?

01:14:20.010 --> 01:14:36.054
If I, you know, say we, you know, say Dave, you changed the background to red and it had swoopy, you know, and you used the font that looked like Coca-Cola and it was, and we were like, we're the real thing.

01:14:36.801 --> 01:14:39.368
And we were both in polar bear outfits.

01:14:39.849 --> 01:14:41.252
Exactly, right?

01:14:41.292 --> 01:14:46.484
Okay, that's probably going to cause a little bit of brain confusion.

01:14:46.505 --> 01:14:53.481
Now, would the makers of Coke come after us for something like that?

01:14:53.863 --> 01:14:54.725
Dave and Jim with...

01:14:55.137 --> 01:15:02.627
40 live listeners on a Saturday and a couple hundred downloads, probably because they're super aggressive about their brand, right?

01:15:02.847 --> 01:15:04.930
Coca-Cola is super aggressive about their brand.

01:15:04.970 --> 01:15:05.069
So

01:15:05.451 --> 01:15:06.011
is Disney.

01:15:06.872 --> 01:15:08.694
Disney went after Daniel J.

01:15:08.755 --> 01:15:10.658
Lewis because Daniel's so great.

01:15:11.018 --> 01:15:14.601
I mean, he used to design websites and he knows his way around a graphics program.

01:15:15.182 --> 01:15:19.268
And when he was doing the, I forget the name of it.

01:15:19.368 --> 01:15:21.110
It was this fairy tale thing.

01:15:21.131 --> 01:15:23.052
Oh, what was the name of it?

01:15:23.493 --> 01:15:24.787
Um, It's not frozen.

01:15:24.806 --> 01:15:25.988
It wasn't lost.

01:15:26.148 --> 01:15:26.467
It was...

01:15:26.509 --> 01:15:27.048
Once

01:15:27.109 --> 01:15:27.529
Upon a Time?

01:15:27.869 --> 01:15:28.591
Once Upon a Time.

01:15:29.190 --> 01:15:35.237
And Daniel did such a good job of recreating a lot of the artwork style that they went, hey, hey, hey.

01:15:35.256 --> 01:15:36.478
And he's like, no, it's like...

01:15:36.578 --> 01:15:43.484
So he had to then say an unofficial Once Upon a Time, the unofficial podcast of Once Upon a Time.

01:15:43.505 --> 01:15:44.926
He had to throw in the word unofficial.

01:15:45.846 --> 01:15:46.828
Chris corrected me.

01:15:46.847 --> 01:15:47.509
Thank you so much.

01:15:47.529 --> 01:15:48.569
It's not Doc Rock.

01:15:48.970 --> 01:15:49.090
Oh, I

01:15:49.390 --> 01:15:50.190
know the Professor

01:15:50.211 --> 01:15:50.351
of Rock.

01:15:50.372 --> 01:15:51.932
The Professor of Rock, yes.

01:15:52.212 --> 01:15:52.554
How could...

01:15:52.993 --> 01:15:54.515
He's got great glasses.

01:15:54.876 --> 01:15:55.436
He does have

01:15:55.476 --> 01:15:56.297
great

01:15:56.637 --> 01:15:56.877
glasses.

01:15:57.878 --> 01:16:03.265
And Jody says, I honestly hope that someone with a lot of money starts to prosecute this stuff.

01:16:04.447 --> 01:16:09.412
If my voice is used without my say-so, I want to know, and I have some legal recourse.

01:16:09.431 --> 01:16:20.685
Yeah, there was a woman in Scotland that did some sort of voiceover and didn't realize that she somehow ended up being the voice of the train.

01:16:20.845 --> 01:16:23.456
And she's like, hey, I didn't I didn't sign up to do that.

01:16:23.475 --> 01:16:27.761
And all of a sudden they cloned her voice and it was like, next stop, you know, whatever.

01:16:27.962 --> 01:16:29.484
And it was like, Hey, that's me.

01:16:29.543 --> 01:16:30.385
And I didn't do that.

01:16:30.865 --> 01:16:31.126
Yeah.

01:16:31.345 --> 01:16:42.081
So, um, yeah, the professor of rock, not to be confused with doc at Ecamm, um, Rick Beato and just Hawkins are leading this charge record labels and copyright strikes.

01:16:42.140 --> 01:16:42.341
Yeah.

01:16:42.822 --> 01:17:01.957
Because it's been proven multiple times that like, like, uh, Phil Collins got back on the charts because of, I think there was a one with the, guy the gorilla playing the drums and there was a couple other instances where in the air tonight has you know come back because people featured it in a video

01:17:02.597 --> 01:17:36.545
oh yeah but they're they most are likely paying licenses to do that yeah you know they're not you you're not in most cases you're not listen there's tons of i the the i think that the professor of rock also has an episode on certain songs that sound like other songs and they're in litigation like and then oftentimes that gets settled by a credit right they'll say oh all you got to do led zeppelin was famous for this by the way oh yeah zeppelin lots of

01:17:36.585 --> 01:17:40.751
their songs they were inspired by other and they

01:17:40.791 --> 01:17:49.966
would settle in most cases they would settle beatles too had one this way they settled by putting a credit on the song of that person, right?

01:17:50.006 --> 01:17:50.849
It was settled that way.

01:17:51.810 --> 01:17:54.814
Those guys have gajillions of dollars to settle these lawsuits.

01:17:54.975 --> 01:17:58.079
Most podcasters, not so much.

01:17:58.701 --> 01:18:02.305
You don't want to be, you don't want to, you know, you don't want to be taken to court for that

01:18:02.506 --> 01:18:02.766
kind of stuff.

01:18:03.226 --> 01:18:12.020
Kim Kragi says, Clint Eastwood sued over a newspaper ad of a TV, wait, a newspaper ad of a TV that showed his face on the ad.

01:18:12.041 --> 01:18:12.662
Yeah, sued.

01:18:12.681 --> 01:18:12.862
Yeah.

01:18:13.025 --> 01:18:14.186
and Eastwood won.

01:18:14.868 --> 01:18:15.969
Yeah,

01:18:15.988 --> 01:18:16.710
brand confusion.

01:18:16.810 --> 01:18:27.502
And, you know, hey, I didn't, my brand is this, and I didn't say this, and this isn't me, and you're not, you know, you're not, I did not want to represent that.

01:18:27.682 --> 01:18:28.503
Don't put it there.

01:18:28.564 --> 01:18:29.404
And then you've got to take it down.

01:18:30.086 --> 01:18:34.109
And if you made money off of it, you might owe them.

01:18:34.770 --> 01:18:35.692
Yeah.

01:18:36.472 --> 01:18:37.755
Well, you know who's not going to sue us?

01:18:38.815 --> 01:18:39.756
Our awesome supporters.

01:18:40.056 --> 01:18:40.478
That's right.

01:18:40.962 --> 01:18:47.750
If you can be an awesome supporter by going over to askthepodcastcoach.com slash awesome.

01:18:48.650 --> 01:19:06.853
And while you're there, there might be a button to sign up for the School of Podcasting where you can use the coupon code COACH and get access to really cool courses, unlimited coaching, and just the best community on the internet when it comes to people who really care about creating great content for their audience.

01:19:07.554 --> 01:19:11.297
And when you go to ask the podcast coach, you're looking at pod page.

01:19:11.878 --> 01:19:14.122
If you want to check out pod page, it's super simple.

01:19:14.162 --> 01:19:16.064
Go over to tripod page.com.

01:19:16.104 --> 01:19:19.429
And if you want to learn pod page, go to learn pod page.com.

01:19:19.948 --> 01:19:22.853
And, uh, those both involve my affiliate link.

01:19:23.333 --> 01:19:31.423
And if you need more Jim Cullison and Hey, who doesn't, um, we'll then go over to the average guy.tv and check out a show home gadget geeks.

01:19:32.386 --> 01:19:34.287
And if you, uh, you know what, it's funny.

01:19:34.488 --> 01:19:46.997
I, I bought this, uh, I investigated it for like two days, and I do like what I saw, but I have not sniffed vidIQ since, of course, I had to go to Chicago and talk and things like that.

01:19:47.118 --> 01:19:48.720
But what I saw, I really liked.

01:19:48.740 --> 01:20:03.283
I know Ralph was talking about how, because Ralph is a member of the School of Podcasting, was saying how he likes it and has all these checkboxes that it'll kind of give you hints on what makes a good video and, of course, what will go viral, which no one can really predict.

01:20:03.363 --> 01:20:06.326
But if you want to check it out, supportthisshow.com slash vidIQ.

01:20:06.565 --> 01:20:10.590
And it's time for the supporter of the week.

01:20:11.109 --> 01:20:11.831
Who will it be?

01:20:11.951 --> 01:20:14.432
Will it be Ralph?

01:20:14.474 --> 01:20:15.555
Will it be Ross Brand?

01:20:15.595 --> 01:20:16.494
Will it be Shane?

01:20:16.956 --> 01:20:17.877
Will it be York?

01:20:18.037 --> 01:20:19.018
Well, we're going to find out.

01:20:19.057 --> 01:20:21.279
Will it be Randy over at Shooting It Straight?

01:20:22.180 --> 01:20:23.061
Dang, is it?

01:20:23.162 --> 01:20:23.301
No.

01:20:23.402 --> 01:20:24.182
Bam, son.

01:20:24.203 --> 01:20:25.283
Here we go.

01:20:25.304 --> 01:20:26.645
I'm going to click.

01:20:26.685 --> 01:20:27.265
Honest, I am.

01:20:27.305 --> 01:20:27.685
There we go.

01:20:28.706 --> 01:20:30.467
And the winner is...

01:20:30.488 --> 01:20:32.671
Is it Craig?

01:20:32.690 --> 01:20:32.890
No.

01:20:33.091 --> 01:20:33.752
Is it Jody?

01:20:33.771 --> 01:20:34.673
Is it going to make it to Jody?

01:20:34.774 --> 01:20:34.974
Is it?

01:20:35.094 --> 01:20:35.914
Oh, so close.

01:20:36.034 --> 01:20:36.176
It's...

01:20:37.256 --> 01:20:40.560
It is the one and only Jody Krangel.

01:20:40.600 --> 01:20:42.503
Audio branding show.

01:20:42.604 --> 01:20:43.185
Check her out.

01:20:43.225 --> 01:20:45.186
The hidden gem of marketing.

01:20:45.207 --> 01:20:49.032
And I've been on there twice, I believe.

01:20:49.573 --> 01:20:50.274
So good show.

01:20:50.314 --> 01:20:53.096
And her voice is like butter.

01:20:53.618 --> 01:20:55.079
That's really the case.

01:20:55.180 --> 01:20:55.460
It just...

01:20:55.579 --> 01:20:56.742
She's got a great voice and...

01:20:57.217 --> 01:20:58.699
I could listen to her read a phone book.

01:21:00.822 --> 01:21:01.662
So check that out.

01:21:01.963 --> 01:21:04.426
Jody, thank you so much for being an awesome supporter.

01:21:04.466 --> 01:21:08.771
And if you would like to be an awesome supporter, it's super simple.

01:21:08.811 --> 01:21:13.597
Just go over to askthepodcastcoach.com slash awesome and you can join today.

01:21:13.618 --> 01:21:17.703
And thanks to all of our awesome supporters that are over there.

01:21:17.743 --> 01:21:20.045
And we deeply appreciate it.

01:21:20.225 --> 01:21:23.670
And it keeps us, you know, giving up our Saturdays.

01:21:24.417 --> 01:21:33.649
And coming here to hang out with the most awesome group, the world's greatest chat group, although I think Adam Curry would probably disagree with that.

01:21:34.109 --> 01:21:38.015
So you can do that by going, oh, yeah, that guy has a chat room.

01:21:38.095 --> 01:21:38.676
Holy cow.

01:21:39.176 --> 01:21:46.426
But again, go over to askthepodcastcoach.com slash awesome, and you can be an awesome supporter today.

01:21:46.445 --> 01:21:49.569
And of course, that always comes with an extra shout out.

01:21:49.985 --> 01:22:06.364
And speaking of shout-outs, the thing, it's kind of funny this morning when I was over there at Reddit and Facebook, I saw this kind of stuff, which is, hey, I'm looking for an alternative to a highly unstable Riverside.fm.

01:22:06.565 --> 01:22:16.597
So I've always said that when it comes to Riverside or Squadcast or, you know, Purple...

01:22:17.154 --> 01:22:20.256
Castle, whatever, you know, there's all these different names out there.

01:22:20.296 --> 01:22:26.002
And they're all kind of like, eventually, you know, like, here's another one.

01:22:26.023 --> 01:22:27.345
This was from this morning.

01:22:27.385 --> 01:22:31.429
And that is, hey, you know, Descript's getting kind of clunky.

01:22:31.469 --> 01:22:33.511
Is there another alternative to it?

01:22:34.271 --> 01:22:38.636
And there is a part of me that kind of goes, why can't we get something stable?

01:22:39.297 --> 01:22:40.037
And I guess we do.

01:22:40.078 --> 01:22:41.260
It's called StreamYard.

01:22:41.300 --> 01:22:43.221
And they tripled their prices.

01:22:43.341 --> 01:22:43.421
Yeah.

01:22:43.586 --> 01:22:44.747
Maybe that's what you're paying for.

01:22:44.766 --> 01:22:44.987
They just

01:22:45.087 --> 01:22:46.248
changed their front end, too.

01:22:46.349 --> 01:22:52.755
I mean, I logged into StreamYard this week, and the controls at the bottom had changed.

01:22:53.074 --> 01:22:55.136
And I'm like, how do I...

01:22:55.157 --> 01:22:56.257
Yeah.

01:22:56.958 --> 01:22:58.180
So, I mean, you know, they're...

01:22:58.479 --> 01:23:01.502
Yeah, nothing stays the same forever.

01:23:02.404 --> 01:23:04.246
This is the feedback loop problem, right?

01:23:04.286 --> 01:23:08.029
You continue to get feedback, so you change and change and change and change.

01:23:08.069 --> 01:23:09.690
You end up changing it so nobody can use it.

01:23:10.412 --> 01:23:12.293
Yeah, and you end up with something...

01:23:13.345 --> 01:23:21.518
You know, like I played with their, what would be their studio sound on Descript, like the automatic cleanup thing.

01:23:21.537 --> 01:23:25.884
And it definitely made things sound better, but there wasn't as much control.

01:23:25.984 --> 01:23:29.088
And I was kind of like, not my fave.

01:23:30.411 --> 01:23:35.639
But it's just odd that, you know, all of these, and I always say it's the, that's the path.

01:23:36.118 --> 01:23:36.779
Everybody loves it.

01:23:36.800 --> 01:23:40.765
Because I remember when I was at Podcast Movement, I think Evolutions, right?

01:23:41.025 --> 01:23:43.288
And a lot of people say, oh, man, Riverside is so much better.

01:23:43.349 --> 01:23:44.210
You need to come back.

01:23:44.711 --> 01:23:45.431
And I'm like, okay.

01:23:46.432 --> 01:23:47.755
But it's always like, it's the best.

01:23:47.854 --> 01:23:49.197
I just wish it did this one thing.

01:23:49.237 --> 01:23:53.023
And then the engineers add the one thing, and they introduce a bunch of bugs.

01:23:53.502 --> 01:23:55.405
And everybody's like, what's the best alternative?

01:23:55.466 --> 01:23:58.850
And then they fix the bug, and it comes back, and we're back to, this is great.

01:23:58.890 --> 01:24:00.212
I just wish it did this one thing.

01:24:00.233 --> 01:24:07.042
And so I'm starting to just think, wherever you're at, stay, and they will fix it.

01:24:07.457 --> 01:24:09.720
Or, you know, go find something else.

01:24:09.740 --> 01:24:16.469
But if you find something that's working, realize it's probably just a matter of time until it doesn't work again.

01:24:16.529 --> 01:24:21.274
And then you just have to, the thing is, always reach out to the company first.

01:24:21.335 --> 01:24:31.506
It doesn't really do much good to scream into a Reddit group that this isn't working because most of the time the companies are not reading Reddit, you know.

01:24:31.546 --> 01:24:33.630
So keep that in mind.

01:24:34.113 --> 01:24:36.417
Yes, Daniel, thank you for Once Upon a Time.

01:24:36.457 --> 01:24:37.759
I could not think of the name of the show.

01:24:40.443 --> 01:24:45.029
Yeah, Chris says, going back to the Coca-Cola discussion, you can have Pepsi.

01:24:45.569 --> 01:24:46.371
Wait a minute, what's he say?

01:24:46.411 --> 01:24:52.418
If you step foot at a Coca-Cola property, you cannot have Pepsi on or even in your car.

01:24:52.458 --> 01:25:00.630
Yeah, that's one of the things about, again, I read this book by Justin Moore called Sponsor Magnet.

01:25:01.025 --> 01:25:08.317
And he talks about that's a phrase that they will slip into a contract where it's like, you can't mention the competition for a year.

01:25:08.356 --> 01:25:12.363
And so their ad thing was for three months.

01:25:12.965 --> 01:25:13.725
The ad was good.

01:25:13.765 --> 01:25:15.448
They didn't renew.

01:25:15.467 --> 01:25:21.717
And then they went to, like, their competition came and said, hey, you had those guys as a sponsor.

01:25:21.757 --> 01:25:22.600
We'll give you some money.

01:25:22.640 --> 01:25:23.600
So they did.

01:25:23.640 --> 01:25:29.310
And they didn't realize in the previous contract that it said, yeah, you can't have our competition anymore.

01:25:29.537 --> 01:25:32.623
as a sponsor on your show for a year, and they got sued.

01:25:32.925 --> 01:25:35.390
And it's like, oh, oops, I didn't read that.

01:25:35.449 --> 01:25:36.230
Yeah, it's really good.

01:25:36.271 --> 01:25:48.074
Listen, when you take on an advertising, as a podcaster, when you take on an advertising spot for someone, you're agreeing to couple up to their brand, right?

01:25:48.114 --> 01:26:03.445
And If all of a sudden you're making a switch or you, you, you know, when the, when the contract is over, if you start bringing in the competition, they, that's not like now all of a sudden you've created brand confusion again, right?

01:26:03.506 --> 01:26:03.905
With people.

01:26:03.945 --> 01:26:04.886
They're like, Hey, wait a minute.

01:26:05.448 --> 01:26:08.149
You used to be HelloFresh and now you're a factor.

01:26:08.189 --> 01:26:10.051
They're actually owned by the same company now.

01:26:10.171 --> 01:26:12.253
So, but now you're a factor.

01:26:12.354 --> 01:26:18.359
Like that's a, for, for the company paying you to represent their brand, that's a problem.

01:26:18.979 --> 01:26:24.244
So make sure to your point, Dave, make sure you're doing these advertising relationships.

01:26:24.962 --> 01:26:32.474
that you are careful with that to make sure they're okay on the, you know, or they haven't added it into their contract at the very end.

01:26:32.913 --> 01:26:36.619
Does that mean you absolutely, you know, if the contract says you don't have to do it, do you not have to do it?

01:26:36.640 --> 01:26:37.041
Yeah, you don't.

01:26:37.161 --> 01:26:49.860
I mean, you know, your, your mileage might vary, but just be very, very careful in the, you know, the longer you advertise for them and the more traction you get on your podcast, that's going to mean more to the advertiser.

01:26:49.900 --> 01:26:55.212
Now you can use that in your favor too and say, Hey, Like I've built a pretty good brand for you.

01:26:55.252 --> 01:26:59.979
You might want to continue to, you might want to continue to have me do this, right?

01:27:00.020 --> 01:27:01.622
That's all in the negotiation, right?

01:27:01.662 --> 01:27:02.824
There's no right or wrong on that.

01:27:02.885 --> 01:27:05.429
That's just all in the negotiation of the contract.

01:27:06.130 --> 01:27:09.454
So just make sure, I mean, you are coupling to their brand.

01:27:09.956 --> 01:27:17.328
You know, a lot of folks know me as the HelloFresh guy because I, in my podcast, we talked about HelloFresh a lot.

01:27:17.828 --> 01:27:18.750
I talked about it more recently.

01:27:19.010 --> 01:27:24.139
than before it became real popular on YouTube that everybody's doing HelloFresh, right?

01:27:24.840 --> 01:27:28.706
So I also, for a while in the tech space, became the Drobo guy.

01:27:28.746 --> 01:27:31.971
We talked about Drobo, you know, a lot on my show.

01:27:32.893 --> 01:27:37.081
And so, you know, now that gives an opportunity for another brand to swoop in there.

01:27:37.161 --> 01:27:44.512
If like, you know, in this case, another brand could have come in behind it and say, no, I'm going to pay you more to be favorable to my brand.

01:27:45.698 --> 01:27:46.378
Just be careful.

01:27:46.979 --> 01:27:48.521
Just be very, very careful in that space.

01:27:49.063 --> 01:27:52.087
They're paying you to be a representative of their brand,

01:27:52.427 --> 01:27:52.608
right?

01:27:52.667 --> 01:27:52.868
Yeah.

01:27:53.430 --> 01:27:54.451
It's a really good book.

01:27:54.692 --> 01:27:57.676
And I'm lucky enough, he's going to come on the School of Podcasting.

01:27:57.735 --> 01:27:59.318
So I'm excited to have him on.

01:27:59.359 --> 01:28:04.046
But it's all about, instead of like, how do I negotiate with the sponsor?

01:28:04.086 --> 01:28:11.095
He's like, no, no, get up from your side of the table, come around, sit next to them and go, what are you trying to do by sponsoring my show?

01:28:11.136 --> 01:28:13.439
Let's work together as a partner.

01:28:13.479 --> 01:28:14.440
Very cool stuff.

01:28:14.501 --> 01:28:17.194
So- Jim, I can't believe that went really quick.

01:28:17.274 --> 01:28:18.320
I know.

01:28:18.965 --> 01:28:21.176
I looked up and I was like, man, it's only 11.15?

01:28:21.498 --> 01:28:21.820
Yeah.

01:28:22.177 --> 01:28:25.320
And then we went from 11.15 to noon like that.

01:28:25.341 --> 01:28:25.740
And you

01:28:25.761 --> 01:28:26.801
did the awesome supporters.

01:28:26.822 --> 01:28:28.963
I kind of swore to God we'd done that already.

01:28:29.144 --> 01:28:31.546
I was like, didn't we do that once already today?

01:28:31.826 --> 01:28:32.386
But we hadn't.

01:28:32.506 --> 01:28:36.130
We had gone so fast to the end here.

01:28:36.149 --> 01:28:44.037
Anyways, coming up on Home Gadget Geeks, I am at the end of my three-week vacation, which was super nice to get away from podcasting.

01:28:44.677 --> 01:28:48.140
And so, yeah, as podcasters, you can take a vacation.

01:28:48.320 --> 01:28:49.962
So did I produce anything?

01:28:50.021 --> 01:28:50.202
Nope.

01:28:50.362 --> 01:28:51.382
Did I have anything in the can?

01:28:51.724 --> 01:28:51.923
Nope.

01:28:52.144 --> 01:28:52.725
Did

01:28:52.805 --> 01:28:54.065
anybody punch you in the face?

01:28:54.846 --> 01:28:55.707
Nope.

01:28:55.728 --> 01:28:56.769
I'm still here.

01:28:57.369 --> 01:28:58.051
You can do it as well.

01:28:58.771 --> 01:29:00.273
Consider taking a vacation yourself.

01:29:00.753 --> 01:29:04.819
But if you want to catch what's going on, you can find it right now, homegadgetgeeks.com.

01:29:05.619 --> 01:29:05.939
There you go.

01:29:06.039 --> 01:29:10.564
On the School of Podcasting, a good friend of mine, I've known her forever, and I was like, how have you never been on the show?

01:29:11.386 --> 01:29:13.268
Tracy DeForge is coming on.

01:29:13.307 --> 01:29:17.273
And in general, it's kind of funny because Tracy kind of does everything.

01:29:17.873 --> 01:29:20.337
So we just kind of talked about everything, podcasting.

01:29:20.377 --> 01:29:21.217
So that's coming up.

01:29:21.729 --> 01:29:22.411
on the show.

01:29:22.570 --> 01:29:27.837
And then the week after that will be David Hooper, who is now on Sirius Satellite Radio.

01:29:27.896 --> 01:29:28.797
How cool is that?

01:29:28.838 --> 01:29:31.702
He's going to give the behind the scenes on how that happened.

01:29:32.363 --> 01:29:34.805
And so next week, it'll be fun.

01:29:34.826 --> 01:29:36.347
It'll be new and exciting.

01:29:36.408 --> 01:29:43.837
So go to askthepodcastcoach.com slash live because that'll be a different landing page than usual.

01:29:43.957 --> 01:29:45.538
So thanks to the chat room.

01:29:45.599 --> 01:29:47.220
Thanks for the super chats.

01:29:47.261 --> 01:29:48.141
We appreciate that.

01:29:48.514 --> 01:29:54.438
And we will see you next week, live from Nashville, with another episode of Ask the Podcast Coach.