What truly builds podcast audiences - authentic connections or inflated metrics? This episode explores the fascinating contrast between Taylor Swift's approach to audience building and questionable industry practices like buying fake downloads.
When Taylor Swift recently proclaimed "I'm in the business of human emotion" on a podcast, she revealed the secret behind her massive success - creating genuine connections with fans through carefully crafted experiences. Meanwhile, a Hollywood Reporter article exposes how some podcasters resort to purchasing downloads and subscribers, revealing a fundamental misunderstanding of sustainable audience growth. Dave and Jim unpack this revealing contrast and why emotional connection always trumps numerical shortcuts.
Sponsors:
PodcastBranding.co - They see you before they hear you
Basedonastruestorypodcast.com - Comparing Hollywood with History?
Video Version
Mentioned In This Episode
School of Podcasting
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Podpage
http://www.trypodpage.com
Home Gadget Geeks
https://www.homegadgegeeks.com
00:00 Introduction and Greetings
00:35 Technical Difficulties and Recording Tips
01:30 Sponsorship Shoutouts
03:58 Podcasting Tips and Listener Questions
07:04 YouTube Channel Strategies
13:26 Taylor Swift and Podcasting Insights
14:55 Advertising and Monetization in Podcasting
33:50 Promotional Strategies and Awards
41:02 Podcast Cruise Ship Deals
41:27 Freebies and Perks for Podcasters
44:03 Mark Maron's Podcast Retirement
47:20 Scripted vs. Bullet Points in Podcasting
52:58 Monetizing Your Podcast Audience
59:13 Networking at Podcast Events
01:09:16 Engaging with Your Audience
01:13:54 Wrapping Up and Upcoming Events
Supporter of The Week: John Muntz
Check out John Muntz where curiosity meets exploration!
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