Bringing Back the Classics: Music, Tech, and Making Lasting Podcast Content

Dave Jackson [00:00:00]:
Ask the podcast coach for May 11, 2024. Let's get ready to podcast. There it is. It's that music. That means it's Saturday morning. It's time for ask the podcast coach where you get your podcast questions answered live. I'm Dave Jackson from the school of podcasting.com, and joining me right over there is the one and only Jim Collison from the average guy dot tv. Jim, how's it going, buddy?

Jim Collison [00:00:27]:
Greetings, Dave. Happy Saturday morning to you. Happy Mother's Day weekend for those mothers out there. We celebrate you, and thanks for doing what you did. Otherwise, we wouldn't be here today.

Dave Jackson [00:00:39]:
No. No. But that whole thing, like go ahead.

Jim Collison [00:00:44]:
My favorite tweet was there was this board of of of holes, and it went from 1 centimeter to 10 centimeter. And it was over the top of 1 child's head, and it was like Yeah. Remember, your mom went through this for you.

Dave Jackson [00:00:59]:
Yeah. Yeah. When they go, you know, which is the stronger sex? I'm like, yeah. There's are we really even gonna have this conversation? I'm like Not

Jim Collison [00:01:06]:
at all. Not at all.

Dave Jackson [00:01:07]:
No. And they put up with all your shenanigans. You know? I just It's

Jim Collison [00:01:11]:
a miracle they don't kill us. There's I how do how do children actually how do we get to adults as humans without our mothers murdering us in the middle of the night. I my mommy could've just taken me out. It would've been just like

Dave Jackson [00:01:26]:
That's enough of that. Yeah. You're done. That's funny. Woah. Yeah. But, we have speaking of, we we have some I I hate that I can't it sounds like a boat going by. We have a we have a new awesome supporter.

Dave Jackson [00:01:41]:
How cool is that? In fact, help me throw her website on the screen. It's the one and only Jodi Krangle from voiceoversandvocals.com. And, Jim, you may have heard her if you've ever heard this commercial. I only accept the best. Fancy Feast. Now Or the NFL. What 5 months of spa Sundays? Order NFL Or Pfizer. Pfizer, America's trusted branch Or Coca Cola? Holy cow.

Dave Jackson [00:02:11]:
We're talking big names here. Oh. Zero calories, 0 sugar, same great taste.

Jim Collison [00:02:15]:
I still feel like

Dave Jackson [00:02:16]:
You know? Or if you want her for a podcast intro, you know? Welcome to Audio Branding, the hidden gem of marketing. I'm your host, Jody Crandall, and this podcast will discuss So there you go. And she does have a podcast.

Jim Collison [00:02:30]:
If you go again out to voiceoverandvocals.com, I've been

Dave Jackson [00:02:30]:
on her show twice. Audio branding, the hidden gem of marketing. So, Jody, thank you so much for becoming an awesome supporter. If I click on her link here real quick, we can see I was saying earlier, I'm like, where are the pictures of Jody? And there they are. They're on her podcast page. And, so, yeah, she talks all about, you know, using audio as a marketing tool, and it's, it's a great show. And, of course, obviously, it's going to sound amazing because, you know, it's got Jody Barnes.

Jim Collison [00:03:02]:
Jody. She does sound Yeah. She's got a great

Dave Jackson [00:03:04]:
You should you should be, an awesome supporter like her by going to ask the podcast coach.com/awesome. But, you know, there's only one thing that can make the morning better, and, that would be a hot cup of Java, I think. So, yeah, get that up there, Jim, and and, of course, that coffee core the the coffee core. It's a new thing. It's a coffee pour, really, that we just

Jim Collison [00:03:27]:
use to coffee cores that could be a little

Dave Jackson [00:03:30]:
Yeah. It's yeah. They might choke on those a little bit. But that's brought to you by our good friend, Mark, over at podcastbranding.co. How much do I love podcastbranding.co? Well, I'm gonna rebrand the podcast rodeo show. And as I do that, who did I order for the artwork? Well, none other than Mark at podcast branding dot co. So it's going to become podcasting hot seat, But, he's done ask the podcast coach. He's done the school of podcasting.

Dave Jackson [00:03:54]:
He's done the podcast rodeo show. He makes really pretty artwork, and he does so much more than artwork. If you need a whole website, well, then just go over and talk to Mark because he's gonna sit down with you 1 on 1 and find out what you need, whether it's artwork, a website, a PDF, or a lead magnet, anything you need to look good. Mark can help you with that. And the beauty of that is by sitting down with him, you kinda tell him what he's looking for. He then comes up with the idea. You're not the marketer. Let him do that.

Dave Jackson [00:04:22]:
Explain what your show is, and he'll come up with a marketing plan that's gonna fit your show. So when you wanna look good, because remember, they see you before they hear you, there's only one place to go, and that, of course, is podcastbranding.co.

Jim Collison [00:04:45]:
And of course, big thanks to our good friend, Dan Lefebvre, over there based on a true story, based on true story podcast.com this week. The Hindenburg is a bad day for those guys. Band of brothers and operation finale. Over there now, episode I should know the episode number. I'm looking on the site right now. It doesn't matter. For May 6th through May 12th, check it out today based on a true story podcast.com. And, Dan, thanks as always for your sponsorship.

Jim Collison [00:05:14]:
We appreciate

Dave Jackson [00:05:15]:
it. We do appreciate that. And to start off today, I thought what we would do is there is if I share my screen. I'm calling this more than a Wiki, which to me was very close I almost said Wookie the first time, and I'm like, wait. This is

Jim Collison [00:05:32]:
Different than more than a feeling? Is that this is more

Dave Jackson [00:05:35]:
Too. So he says, hello, guys. I'm a newbie to the non listener scene. I didn't realize that podcasting was the non listener scene. Hopefully, you are a listener if you're a podcaster. That's like a jockey that doesn't own a horse. Like, Buddy says, I'm trying to create my own podcast, but I'm having trouble with my speech and the way I actually wanna talk about my topics. I wanna do semi educational comedy episodes on topics that interest me.

Dave Jackson [00:06:04]:
My first episode is about a specific Beatle, and he's not talking Ringo John Paul and George. He's talking about the little creepy crawlers. Because otherwise it'd be a 4, maybe 5 episode show when you're done. So far, my approach for this is basically a wiki reading, but I don't really like that approach. Yeah. I wouldn't either unless it's very news oriented and straight. Today, we're going to talk about The Beetle, as Spagarius or whatever. I wanted to try something more akin to people like Casual Geographic and Lindsey Nicole, the zoologist.

Dave Jackson [00:06:37]:
I've never heard of either one of those, but, he says, but with my own comedic twist and in the form of a podcast on which I will sometimes get guests. There's no there's there's no way a call for review. Oh, he's just saying, look. I'm not asking for a review exchange. I'm not promoting anything. I just thought I'd ask some people more in the podcasting scene about some tips and tricks for a beginner with an obvious goal in mind for their project that lacks certain skills. So when I saw this, I thought, well, you know, you tried something. Right? You went over and you read the wiki, and you thought, that's not really what I was looking for.

Dave Jackson [00:07:16]:
Now the good news is you have a goal. Right? The old Stephen Covey start with the end in mind. So that's good. But you you tried, and you missed it. And, like, with my book, that that thing went through 5 different edits. And I remember they kept sending me, like, here's the next edit. And I'm like, we've already done this twice. Are we not done yet? And then they I'd, like, send it back.

Dave Jackson [00:07:39]:
Okay. Here are a couple things. And then they would send it back. Okay. Here's the 4th one. So just because you tried something and it wasn't exactly what you wanted doesn't mean, you know, quit. It just means, you know, you have an idea what it is. For for me, when I do a presentation, I put in the facts.

Dave Jackson [00:07:58]:
Here's the here's this, and here's that slide, and all that other stuff. And then I just run it in my head over and over and over. And, eventually, something in my brain will go, oh, you know what? You could make that funny, or this and that, or here's an a here's a fun story you can add there. But I start with, like, what do I wanna cover? And then you're like, okay. Good. This is good content. And then it's from there, you just start tweaking it. John says it's not the skills he's lacking.

Dave Jackson [00:08:26]:
It's lack of research and really needs to to make it his own. Yeah. I think that's a good comment. It's one of those things where I think he just needs to keep at it and practice. I don't know. What do you think? Yeah. As you were

Jim Collison [00:08:36]:
reading that question, it kinda reminded me of Bill Nye. You know, when Bill Nye came out with Bill Nye, the science guy, back 25 years ago, whatever it was, it was a fairly I'm fairly not unique, but fairly new way of covering science, right, in the way he did. He tried to make it fun and a lot of jump cuts and a lot of, you know, he he he got Right. He got kids involved in the video production bit of it. And it was new. And who knew who knew if it was gonna be successful? I mean, Hollywood is littered with first time failures where they went out the gate on something and said, hey, we're gonna make it this way. We're gonna try this. I mean, there was a bunch of superhero films that came out before kind of the Marvel juggernaut stuff we have today that were terrible.

Jim Collison [00:09:24]:
They're just awful. Right? And it's it's you you kinda have to go through some of those iterations. I mean, failure is just really and I gotta I listen. I physician healed myself on this one. I I really need to learn myself, but failure is just a learning step in the process. It's not the last step. I think a lot of folks think, like, oh, I failed. I should never do this.

Jim Collison [00:09:44]:
No. You should just do it a different way. If you really wanna do it, you should just try a different way, either yourself or the way you do it or whatever. And so we've gotta kinda get away from this idea of, well, if I failed, I guess I can't do it. Well, I mean, that yeah. That's with that kinda attitude, you're never gonna do it right. But with with saying, like, okay. Well, that didn't work.

Jim Collison [00:10:06]:
And I think this is what you just said, which is, okay. That didn't work. Let me try something different. Let's add this and or or let's learn from it and get better. Let's practice. Maybe there's some things that need to be practiced. Maybe there's just some experience that needs to be had so you just get better at the craft.

Dave Jackson [00:10:23]:
Yeah. Jeff says, I don't fail at something. I tried. It was just an experiment that didn't work. Yeah. You keep going back at it. And I was watching I think it was 60 Minutes. It was somebody was interviewing Kevin Hart, and they were talking about his latest special.

Dave Jackson [00:10:38]:
And he said, how long did it take you to come up with an hour's worth of material? And he said 9 months because it's one of those where you come up with a story, and you think it's funny. And then those guys, he has a whole team that records everything he does, and then they see, oh, he tried this word or used this kind of phrasing or whatever, and it got more of a laugh when you did this. So then he'll take that out and do that, but he'll then he'll tweak that maybe a little. They're constantly experimenting until they can figure out what works and and what doesn't. And, you know, it's it's not gonna be the first time you record a podcast is not gonna be the most amazing thing you've ever done. You're just gonna get better at it, and I I'm hoping he doesn't it doesn't sound like he's gonna quit. He's just kinda like, this isn't what I wanted. Well, okay.

Dave Jackson [00:11:28]:
What did you want? What did you do? And what's the difference between the 2? Randy says failure is feedback, and, feedback is the breakfast of champions. So there you go. And, Liberty Dude is really loving the fact that you, when you do the thumbs up and thumbs down and all the other I know you had fireworks going on.

Jim Collison [00:11:50]:
It's kind of fun. Although, can I tell can I tell a quick story about that? So Sure. This week, we were doing a I was doing a livestream of a very important work related report. We worked with the Lumina Foundation to do a bunch of, survey work around higher ed. And so it's a big deal. It's important. It was one of those kinds of things, like the suit and tie kind of thing. Right? And I'm not the greatest at suit and tie, but okay.

Jim Collison [00:12:15]:
It was like a suit and tie thing. It was in Washington, DC. I was producing it from from the, you know, home office here. And the contractor we had hired was using a Mac to livestream. I was I was feeding it into YouTube through StreamYard. We were just grabbing the feed through StreamYard. He was pushing in, going full screen with it. But I didn't think about the gestures that on the Mac.

Jim Collison [00:12:36]:
I just didn't think

Dave Jackson [00:12:37]:
about it.

Jim Collison [00:12:38]:
What I should have given him was an RTMP code out of YouTube and let just let him do the full production off of the stuff. But when we were setting it up, I asked that question, and the person the the project manager at the time said, oh, no. No. No. Yeah. StreamR would be fine. And it's like, are you sure you sure you don't want an RTMP code? I probably should've just set it up that way. And then Right.

Jim Collison [00:12:58]:
Knowing because once they gave him the link, they had broadcasted the link out, and they can't just change the link like, oh, yeah. Because we had 5 or 600 people registered for this kind of thing. So right in the middle of it so we've got we've got a representative from department of education in in Washington, DC. He's kind of a mockety mock. You know, he's not the guy, but he's a guy. He's making a statement, and the thumbs down the the thumbs down emoji shows up because he he makes some kind of gesture. Like, he's obviously not going thumbs down. Right? Yeah.

Jim Collison [00:13:32]:
But, yeah, I'm like, that couldn't be any you know? And we're we're we're not, you know, at Gallup, we're supposed to be not biased and providing for right? And then all of a sudden, this thumb down thumbs down shows up for the department of education guy. I was like, that couldn't have been any worse timing to have gestures. So I'm I ping the guy behind the scenes, the guy in DC. And I'm like, hey. Can you turn off the gestures? And I get, thanks, Apple. That's the that was the, idea. So it was one of those talk about failures. I mean, is that a complete failure? Going back to what we're talking about, is that a complete failure? No.

Jim Collison [00:14:10]:
Probably not. He actually then I asked him, do you have a clean feed of this thing? He's like, absolutely. I'm recording this here if you guys want the clean feed without the gestures that are in it. You can you can absolutely have that. But it it just was in that moment, I was just like, how could it have been any worse to get the thumbs down? There, I had seen the thumbs up once before, and I was like, oh, okay. I'll just let that go. That's not a big deal. But the thumbs down didn't quite work out.

Jim Collison [00:14:37]:
Didn't quite

Dave Jackson [00:14:37]:
That's not good. Yeah. Oopsie. Yeah. Exactly. Jeff says, I'm actually getting ready to turn on my Apple TV just for this special. Says Steve Martin's new document on Apple is really good. He shared how hard he tried and all the things he failed at until he hit it big.

Dave Jackson [00:14:54]:
And the the interesting thing, especially if you were around for Steve Martin, was he, what, I guess, late seventies, early eighties?

Jim Collison [00:15:00]:
Yeah. But he looked did you notice he had gray hair already

Dave Jackson [00:15:03]:
Oh, yeah.

Jim Collison [00:15:04]:
In those days.

Dave Jackson [00:15:04]:
Yeah.

Jim Collison [00:15:05]:
Yeah. I feel like he's been around forever. He was, like, 17, and he had gray hair in there. But Yeah. Yeah.

Dave Jackson [00:15:10]:
But my favorite thing is I was watching some documentary on him and I've read his book. His book is amazing. And he explains that he didn't do it purposely, but he ended up doing comedy with no punch line. And I'm like, you know, he kinda did. I remember I was all of, I don't know, 11 or 12 or probably when this came out. And he was doing his comedy thing, you know, and he's doing it. And all of a sudden, he's like, okay. And he goes, okay.

Dave Jackson [00:15:37]:
Hey. Grandpa bought a rubber. Yeah. That was it. And me and my friend would cry when we heard I don't know why we thought it was so, but it was just it's just a phrase you didn't hear put together. And oh, my yeah. So and it's weird.

Jim Collison [00:15:54]:
Small when it that his skin getting

Dave Jackson [00:15:56]:
small. You could probably quote half that album. Right?

Jim Collison [00:15:58]:
That was and that's like a 1000 years ago. You know? Yeah. One time

Dave Jackson [00:16:02]:
I got this inside the vacuum cleaner.

Jim Collison [00:16:03]:
Got inside the vacuum cleaner. I retained the shape of a vacuum cleaner for 3 weeks.

Dave Jackson [00:16:08]:
And it wore off.

Jim Collison [00:16:09]:
Yeah. Yeah. It's just hilarious in the day. Yeah.

Dave Jackson [00:16:13]:
Yeah. It's it's one of those things that you just it's kind of weird. I actually was talking I did another presentation about this that one of the things I think I don't think it's good, but we're so used to having the next thing. Like like music right now is so weird. Like, I will I will get a band that I like. Like, the Black Crowes came out with an album, a new one. It's the first new music in a while, and it's actually not bad. There's, like, 4 songs there, but I think I've listened to it three times.

Dave Jackson [00:16:46]:
And I'm kind of, like, alright. What else you got? It's just where in the back in the day, I would be sitting there listening with headphones on, reading the liner notes. We just appreciated it more, and I must have listened to Steve Martin's album, like, 8,000,000 times. Oh.

Jim Collison [00:17:00]:
You know?

Dave Jackson [00:17:00]:
It's a little scandalous.

Jim Collison [00:17:02]:
It's a little scandalous. He he was clean for the most part, but he referenced some drug stuff and, you know Oh, yeah. It was my parents were on I mean, Nate Benghazi says, I had Christian parents, and they were the most Christian, is what he said. And I definitely had the most Christian parents. Yeah. And, Steve Martin. We weren't even allowed to listen to George Carlin. That was not no.

Jim Collison [00:17:27]:
That was a no.

Dave Jackson [00:17:29]:
I still don't understand how because I think I

Jim Collison [00:17:31]:
was No.

Dave Jackson [00:17:32]:
Yeah. I think I was 7 when occupation fool came out, which had the 7 dirty words. And I remember listening to that living room like the whole family was listening to it, and they're just kind of like, now don't say those words. Those are not for you. And then I remember my brother was listening to Richard Pryor in the basement one day, and I walked in and he just came over and just shoved me out the door and closed it. He's like, you can't hear this. And I later went back and listened to that album. I'm like, oh, yeah.

Dave Jackson [00:17:59]:
You're right. I shouldn't be listening to that. But when it comes to, Steve Martin, Jeff says he's the reason I started playing the banjo.

Jim Collison [00:18:05]:
Mhmm. Yeah. I'm rambling, man. Yeah. R a m p l I. Apostrophe rambling.

Dave Jackson [00:18:14]:
Well, that and the one thing people Steve asked me, Steve, how can you be so funny? And he's like, it's all about timing to time timing time. And he's like again, it's yeah. Yeah. He is a really good banjo player.

Jim Collison [00:18:30]:
So Oh, for sure. Yeah. For sure. He played his banjo a lot. He was kinda in that he was kinda in that transition, in that stand up transition, and probably a pioneer and probably did some things he was misunderstood for in those days. I mean, it to that point, stand up comedy was more joke kind of, you know Yeah.

Dave Jackson [00:18:47]:
Punch line. Yeah.

Jim Collison [00:18:49]:
And and he kind of I I don't wanna say pioneer. That's maybe giving him too much credit. But he did he did do a lot of that kind of just goofy, silly, you know, humor that that was and he was, of course, he was very physical humor oriented. Right?

Dave Jackson [00:19:05]:
Oh, yeah.

Jim Collison [00:19:05]:
You'd see him in person, he did a little

Dave Jackson [00:19:07]:
plot twist. Head.

Jim Collison [00:19:08]:
Lot of physical comedy.

Dave Jackson [00:19:09]:
Yeah. That was the word. He was silly. And I in fact, in the documentary, I saw part of it. He said because he came out, like, in the late sixties where everything was anti war and very serious and political. And he's like, I just want to be silly. And that's where to kind of bring this back to podcasting, so many people look at what somebody's doing that's successful, and they're trying to do what they're doing. And in some cases because everybody else is doing that.

Dave Jackson [00:19:37]:
Yeah. And so when you do something different, it makes you stand out. I always point at Adele and, you know, everybody else is singing in their underwear and all their songs sounds the same. You know, if it's I don't know about you, but every song that is remotely has a has a just a hint of Latina in it. It's every song. And it's like and then did I'm like, okay. Can we get it at least a different beat? Like, it's just the same thing over and over. And when you zag when everybody else is zigging, you stand out.

Dave Jackson [00:20:13]:
And so Adele came out with this amazing voice. She stood there in a dress and sang, and people are like, this is amazing. And I was like, yeah. Well, it's different. And so sometimes I think when we try to emulate somebody who's doing really well, it's too late. They've already cornered the market on that. And by the time you get to where they are, they're off to doing something different or you know?

Jim Collison [00:20:35]:
Can I disagree with you for just a second? And not a not a hardcore dish thing. Not a hard club. We're not gonna

Dave Jackson [00:20:40]:
I'm sorry. Thank you. Good night. We're done, people.

Jim Collison [00:20:43]:
Good night, everybody.

Dave Jackson [00:20:45]:
No. I'm dying

Jim Collison [00:20:46]:
to hear it. You know me. No. I think listen. I think you're right in the sense that by the time if you like, when Michael Buble Buble came out

Dave Jackson [00:20:55]:
Yeah.

Jim Collison [00:20:55]:
And brought that kind of Frank Sinatra style back, right, with a new twist on it. Right? Then there were a bunch of copycats. Right? And I don't I don't think either are wrong. I don't think, like I think some of us need to be pioneers and we need to try new things because that's hard. That's actually what the hardest form of entertainment is to do something brand new. You're gonna get naysayers. You don't know if it's gonna work. Your chance is to be a story or large.

Jim Collison [00:21:23]:
Just because it's different doesn't mean it's gonna be successful. Like, it's hard, and only some of us are built that way. But I do think there are there is a space for once that genre has been established. Michael comes out, puts out whatever album he does. He he starts touring. All of a sudden, we start seeing these different voices come that are really basically just doing what he did. I think there's a space for that because I think there's some artistic ability in that. And then sometimes the leader isn't always the best one.

Jim Collison [00:21:56]:
Like, sometimes you have somebody who comes out and leads with that, and then you have another person who comes behind and really blows that out. Right? Really kinda blows out the thing. So I would say, I wouldn't say once, and I know you didn't mean it this way, but once somebody has come out and cornered the market to use your term, you should not and and if you wanna do it that way, you shouldn't. Yeah. You you I think you can. Now realize you're gonna be in a field of a whole bunch of people. Right? That's the draw Right. You're not the leader on it.

Jim Collison [00:22:25]:
So you're now the challenge is the competition that you're gonna have with all these people trying to be and I shouldn't have used Michael Buble because I can't I can't ever say his name. So I should've said something else. But

Dave Jackson [00:22:37]:
Michael Buble.

Jim Collison [00:22:38]:
Think of yeah. Bubble. Michael Buble. So, you know, think of all the Michael Jackson, you know, copied hats that came out afterwards. There were some that were successful in that. So I would hate to I'd hate to see us, you know we'd have 1 rock band if we only had, you know, after the Beatles. If we only had The Beatles, we would had only 1 rock band.

Dave Jackson [00:23:00]:
And that was Dan brings up a great point. He says Adele was actually inspired by Amy Amy Winehouse. I guess there's a new biopic out on her now. So some might say she didn't start that, which actually, if you you know who's the best at this? Apple. Right? Microsoft would come out with something, and then Apple would be like, oh, you know, here's here's the Zune. And people go, oh. And then I think, actually, the Zune came out after the iPhone or whatever.

Jim Collison [00:23:27]:
IPad would give me a better example. Microsoft had tablets before. They were PCs, then the iPad came out and said just blew them away for sure.

Dave Jackson [00:23:36]:
Yeah. And then, you know, if we go back in time, Amy Winehouse was inspired by Billie Holiday. You know, the Beatles were inspired by Little Richard and Elvis. So yeah. And and that's where I think where it misses is when you're trying to be exactly like that band.

Jim Collison [00:23:53]:
Yeah. Yeah.

Dave Jackson [00:23:53]:
Yeah. You know, that's where you're like, wait, if I want to listen to Led Zeppelin, I would listen to Led Zeppelin. But thank you so much for trying kingdom come in the eighties, but, you know

Jim Collison [00:24:01]:
What do they what do they call that when not a tribute band. I it's called that. They have an they have a new name for, like, a band that sounds like the band that's come you know, like, they're touring. You know? What's the name of that? It's like a tribute, but what do they do you know? Do you know what they call it?

Dave Jackson [00:24:18]:
No. That's what I call them.

Jim Collison [00:24:19]:
Tribute bands. I do a tribute band. You know, I just heard a commercial that I've I heard my first commercial for a Phil Collins tribute band, whatever. And Okay.

Dave Jackson [00:24:27]:
He's

Jim Collison [00:24:28]:
I mean, he's not dead yet now. He's really close because he is hurting for sure.

Dave Jackson [00:24:32]:
He's not in good shape. Yeah. It's a

Jim Collison [00:24:33]:
him before the pandemic and and that that that guy. But yeah. So, you know, the you you know you kinda made it. I think you know you made it when you have these bands come out that are inspired by you. I think it's fine. Right? I mean, I think it's fine. It's just know I think it's know your space. Know what you're doing in that and what you're doing.

Jim Collison [00:24:52]:
And if you got a creative spin cover band yeah. No. This is yeah. Shoot. There's in advertising now, there's a term that they use to to it was in the commercial. There's kind of a new ish term. Anyway, it doesn't matter. It doesn't really matter.

Dave Jackson [00:25:04]:
Do you hear all

Jim Collison [00:25:05]:
Just b u. G You.

Dave Jackson [00:25:06]:
Do you hear all the crap that Apple took about their new commercial?

Jim Collison [00:25:09]:
Mm-mm.

Dave Jackson [00:25:10]:
I get it. It was weird. So it's called squish or squoosh or smash or something. It's still on YouTube. But what they did is they took all these old icons like a metronome and a Ms. Pac Man machine and, you know, all these little iconic toys and gadgets and, you know, phonographs and stuff, and they have this huge hydraulic press. And it's just squishing down, and you're seeing all these things just get smashed. And then in true Apple fashion, when it gets to the very bottom, colors shoot out the bottom.

Dave Jackson [00:25:42]:
And when they they pull it up, they're like, it's the new iPad. It's thinner than ever, yada yada yada. And everybody's kinda like, yeah. But you destroyed my iconic toys. Like, they're upset that they smashed them. And I'm like and then some people go even deeper. They're like, usually, Apple is about creating, and this was about destruction and things like that. And are you trying to throw something on the screen?

Jim Collison [00:26:08]:
Yeah. As soon as you're done. As soon as you're done. Yeah. That's fine.

Dave Jackson [00:26:10]:
No. I can do that. So I can I can do this, and in theory, I can make this does that gonna work like that? I think so.

Jim Collison [00:26:19]:
So experience is what I was looking for, the Phil Collins experience.

Dave Jackson [00:26:23]:
Experience. Yes.

Jim Collison [00:26:24]:
Experience is what they and then this guy even look kinda looks like Phil Collins. Right? He's got really short, balding hair, and he's got the band set up like Phil does. I'm sure it's heavily licensed. Right? I am sure Oh, yeah.

Dave Jackson [00:26:40]:
Yeah. If you're using his name well, I don't know. There's a lot of bands that you know, there's a, like, 8,000,000 kiss tribute bands. And I what's kind of sad, I hate in Akron, Ohio. They have a downtown area with a little stage. It's actually really cool. And the only people they hire are cover bands. They're not even cover bands.

Dave Jackson [00:26:59]:
They're, you know, rumors of Fleetwood Mac experience. And Yeah. You know, the boys are back in town. Is you know, it's like, really? Like, you're not gonna so because if I was there

Jim Collison [00:27:09]:
just getting a lot of run right now. The kids love Fleetwood Mac. That's that's the every once in a while, though, those bands that Transand transcend. Tran Yeah. That that Transcend. Names that transcend through time. And Fleetwood Mac is one of those that that just has for whatever reason I mean, my daughter one time was like that one of their songs came on, and she was like, oh, oh, oh, oh, leave it. Leave that.

Jim Collison [00:27:33]:
And I

Dave Jackson [00:27:33]:
was Yeah.

Jim Collison [00:27:34]:
Looking at, like, you know Fleetwood Mac?

Dave Jackson [00:27:37]:
She's kicking.

Jim Collison [00:27:38]:
Of course, they're awesome.

Dave Jackson [00:27:40]:
So My my favorite ever is when I went back to get my teaching degree at the ripe old age of 42, and I, you know, I have to take the BS classes. So one was like music appreciation or something really stupid.

Jim Collison [00:27:53]:
Yeah. Yeah. Yeah. That's the one.

Dave Jackson [00:27:54]:
And so this this girl did a thing, and she talked about the Fleetwood Mac. And I was like, wow. You sound so 19 right now. The Fleetwood Mac. And then, of course, I got up and did a presentation on Chuck Berry and explained that. And then also threw in the fact that he was arrested for putting cameras in the women's Oh, yeah. Yeah. I was like, hey.

Dave Jackson [00:28:16]:
He's not always this yeah. Danny Brown says, Apple did kinda miss the room with, with that app. Yeah. There it was one of those where I was like, you know, because usually and this is one thing that you can learn from Apple. So many people Tom Webster had a article out a while back ago that said we need to come up with a better way of of describing our podcast. Because so many times I see so many people, like, get into the schedule. It comes out every Wednesday Thursday. Like, I'm pretty sure it's like, well, I would have listened to it if it came out on Tuesday Friday.

Dave Jackson [00:28:47]:
But Wednesday, like, that's not a feature or that's not a benefit. That's a, I guess, a feature. You know? And so what you wanna do is sell the benefit. And so my fate wanna, like, if you a great It was a Christmas ad, and you see this guy, this little kid taking videos throughout Christmas. And then at the end, he's used Imovie or whatever to make this video that he then shows on the TV. And I think he had some old videos of grandma, and everybody's crying at the end. But it was Apple's great on, like, look what you can do with this. Not so much, hey.

Dave Jackson [00:29:18]:
It's got the new M4 Chip and a blah blah blah processor. It was like, look what it can do. And people go, well, I want to do that. And so they go out and buy it. And this one was just more like the big feature of it was what? It's thin. Okay. Because Mhmm. I was gonna use it before, but it was too thick.

Dave Jackson [00:29:37]:
I'm like, you know, it's like the whole you know, the new phone has a titanium case. I'm like, well, who is throwing their phone off of a cliff? Like, is that really a feature that we needed? I'm like, it still got a glass front. And as far as I know, that's the part that breaks. Like, if you can make some sort of unbreakable glass, that would be a feature I would want. So, yeah, sometimes we get a little lost with with our advertising when you can explain the benefits that and if it's a benefit people want because to me, oh, it's a thinner iPad. That's not gonna really make me wanna and I'm sure it's, you know, what? Buy 1, get 1 free? Oh, no. Wait. It's Apple.

Dave Jackson [00:30:13]:
It's gonna be at least probably, you know, 8, $900. I'm not sure what the price tag is on that. So I don't

Jim Collison [00:30:19]:
know who's still buying iPads.

Dave Jackson [00:30:21]:
Like That's it? You know?

Jim Collison [00:30:23]:
I because you can

Dave Jackson [00:30:24]:
do it all on your phone.

Jim Collison [00:30:26]:
You know what I mean? Yeah. Yeah. Apparently. I don't apparently, they still are. I mean, apparently, they're still I think they're they're in schools and some of those kinds of things. But it's been a it's been a while since I've seen iPads in the wild. I remember when they first came out, they're super popular. Everybody was buying them.

Jim Collison [00:30:41]:
Had to have an iPad. All the from all the friends that I worked with had to have them. And you'd go to, like, you'd go to events kids' events, know, kind of thing. You got one there? Is that is that Yeah.

Dave Jackson [00:30:50]:
I got one. This is the this is, like, I think, version 2.

Jim Collison [00:30:53]:
Does it still turn on?

Dave Jackson [00:30:54]:
It will turn on, but I have to charge it first and then read very fast because the battery does not last long. Yeah.

Jim Collison [00:31:02]:
Well, but but remember, there were pictures of you'd be at at an event with kids, and all the moms and dads would have the iPads taking pictures with

Dave Jackson [00:31:12]:
Yeah.

Jim Collison [00:31:13]:
Maybe that's been so maybe that's been replaced with this now of taking Yeah. Them because the pictures are so good off this, but it was those were those were bonkers. Those times were bonkers.

Dave Jackson [00:31:25]:
Oh, go just Google Katy Perry live and watch the audience because nobody's actually enjoying the concert. They're all filming it so they can watch the concert with really bad audio later.

Jim Collison [00:31:39]:
Uh-huh.

Dave Jackson [00:31:39]:
You know? I'm like, it's I just yeah. So

Jim Collison [00:31:42]:
We have the in the Collison house, we have a saying, we Walter Midi it. Now if you remember the Walter the movie Walter Midi, he tries to live or the the point of the movie is to live in the moment. And so sometimes we we we go to things intentionally and don't bring out the phones and don't take pictures because we just Right. Just wanna experience Wanna

Dave Jackson [00:32:02]:
experience it.

Jim Collison [00:32:03]:
And it's Yeah. Wholeness, like just Walter Mideot. And I I was one better than the other? I don't know. But sometimes just to sit there with your own eyes, not worried about the camera or the sound or whatever. You know?

Dave Jackson [00:32:16]:
Yeah. Do I need to zoom in? Is it in focus? Is it yeah. Just experience it.

Jim Collison [00:32:20]:
Something about just sitting there, taking a deep breath, bringing it in through your own eyes, and then just remembering that moment that's here.

Dave Jackson [00:32:30]:
Yeah. Give yourself a brain tattoo, man. Just Yeah. Put that memory

Jim Collison [00:32:33]:
in there.

Dave Jackson [00:32:34]:
Exactly. That's what my friend calls it. Randy says, my 15 year old loves Queen Journey, the Eagles. Well, that's because he has you as a dad. You have a cool dad. John Parker says a big resurgence with Fleetwood Mac is because of the skateboarding, Ocean Spray. There was a commercial that had that. Also, a lot of hard rock bands have covered the song The Chain, which it works really if you want to make a nice heavy.

Dave Jackson [00:32:58]:
If you don't love them, and I was like, bang, bang. It's like, okay. That's cool. So, when I think of Phil Collins, I think of those 2 kids who hear his famous drum riff for the first time. Yep. Yeah. My youngest son is way into the seventies, Jim, says Chris from castahead.net. Thanks to the Gardens of the Galaxy.

Jim Collison [00:33:20]:
Yep.

Dave Jackson [00:33:20]:
Yeah.

Jim Collison [00:33:20]:
Yeah. That brought back a lot of of of that era.

Dave Jackson [00:33:24]:
Yeah. Who's who's buying the new iPad? Ralph is from ask Ralph podcast.com. There you go. Yeah. I could see that. Gary says I've watched videos in bed with it. Yep. That's a good use of an iPad.

Dave Jackson [00:33:35]:
Because I know when I watch Netflix on my phone, it's kinda like, alright. I'm getting the content, but it's kinda not the same. He says the screen is much better on the iPad as compared to the phone. Yeah. It is. So and

Jim Collison [00:33:47]:
wait. Well, maybe.

Dave Jackson [00:33:50]:
Yeah. And Randy Randy works in IT. He says iPads out sell Macs 3 to 1.

Jim Collison [00:33:55]:
Sure. Yeah. For sure. But Macs don't sell. But listen, Macs are still a boutique. They're not mainstream. You know, these Mac minis that you and I have, I mean Yeah. Yes.

Jim Collison [00:34:06]:
There are people who buy them, but they're not necessarily mainstream. It's not like a PC. And PCs aren't mainstream anymore. Everybody's doing stuff off their phones. So, I mean, it's Yeah. PC sales are way down. The PCs still rule the Earth, though. Let's just be really clear about that.

Jim Collison [00:34:20]:
Organizations buy PCs for now.

Dave Jackson [00:34:23]:
Yeah.

Jim Collison [00:34:24]:
I think and I think most of them, the desktop is dead for the most part. I think most companies are just buying laptops for everyone.

Dave Jackson [00:34:30]:
Laptops. Yeah.

Jim Collison [00:34:31]:
Yeah. I think most. Yeah. Not every. I'm sure there's exceptions. I look forward to your emails.

Dave Jackson [00:34:39]:
Chris says they've lowered the price of the 9th generation iPad to $240. So it's worth having an appliance connected around the house, such as kitchen, family. Yeah.

Jim Collison [00:34:47]:
At that price point, it's worth having on the kitchen table for just for those kinds of things.

Dave Jackson [00:34:52]:
And right now, Jim, we are on Rich Graham's iPad as we as we told you.

Jim Collison [00:34:56]:
Nice. Nice. Very slow. Oh, no. Just very show. I thought it said very slow. Right. Yeah.

Jim Collison [00:35:03]:
Yeah. Yeah.

Dave Jackson [00:35:03]:
Yeah. And then Dan says, again, from based on a true story podcast .com, I found in many cases, I experienced the moment a lot better when I'm capturing it instead of just watching it. I think there's a part I think that's FOMO because you want to, like, later go, man, I I should have recorded that. So I could see but I would do that. I would, like, somehow point my phone at the thing, kind of do a quick, and then go back to just watching through my my eyes. I haven't been to a concert in forever anyway because I can't I mean, the tickets are you know, you're you're gonna shell out $200 easy by the time you throw in parking and a t shirt. It's crazy. And then Jeff says, I use my iPad every morning to consume content and read.

Dave Jackson [00:35:49]:
I think that's it. Reading, watching movies, things like that.

Jim Collison [00:35:51]:
It would make sense. This audience is gonna be more Mac than anything. And and so many in in I think as Ralph said or Ralph said, they're all over college campuses, and that's true. But the mac only represents at best 16% of the of the com the computing space at best. 16%. So it is among tech enthusiasts, among podcasters, maybe college students. But I tell you, it's in the in the in the corporate space, it's tiny. Tiny, tiny, tiny.

Jim Collison [00:36:24]:
Although, you know, 15, 16, even 20%, that's probably not tiny. It's a good chunk. Right? It's a 5th of the space. Yeah. But but the Mac itself, when I think about just the computer itself. Now if you take out if you add iPhone and iPad to that, oh, the whole the whole world changes at that point, but a 16% share of the US personal computing market would not consider mainstream. Mainstream. That's just my Yeah.

Jim Collison [00:36:49]:
That's what I

Dave Jackson [00:36:50]:
think. Doctor says apple shmapple. Yeah.

Jim Collison [00:36:52]:
No. It's a good listen. It's a great device. I think for podcasters, it's one of the best devices. You know, know, when you when you think about all the things that we have to do as podcasters, which is record, edit, render, publish, those things. Hands down, I think a Mac does it way better than a PC does. And so it's just I think it's just better designed for that. So for podcasters, I say it all the time.

Jim Collison [00:37:16]:
I think, you know now you and I have both. I've I'm running a Mac. What we're on right now is a Mac, but I have a PC that I use for non Me too. Things. Like, there's sometimes it doesn't have to be either or, by the way. You don't have to just have one. You could have both. You could do both.

Jim Collison [00:37:33]:
These wars between these marketing wars that were artificially generated, you know, combat zones for us to try to decide between, you know, Mac, PC, all those commercials. That's just marketing. Like, you can you can have both. You can use both. They both have a place, and one is not necessarily always better than the other. You know, your mileage might vary. Engage your brain. Use what you find is best.

Jim Collison [00:37:56]:
And whatever that is, use it.

Dave Jackson [00:37:59]:
And Chris is we're getting all sorts of tips today. Wait till the day of the show to buy tickets because people dump their tickets, like, 24 hours before. Sometimes. You know? And Jeff had Jeff has a great point. He goes, I don't go to concerts. I can't stand them because I didn't pay to a lot of money to have somebody sing off key behind me. That's annoying.

Jim Collison [00:38:19]:
Yeah. That Taylor Swift concert. Right?

Dave Jackson [00:38:22]:
I I was, yeah, I was embarrassed for a large part of the play Wicked because my ex wife and my stepdaughter loved that. They they played the soundtrack, like, to death. And we're in Wicked. It's a play. Like, we will be shushed if you don't stop singing. But they both had great voices. But, nonetheless, like, please quit singing, you know, and I'm I'm they're just looking at me like I'm a curmudgeon. I'm like, no.

Dave Jackson [00:38:52]:
I'm pretty sure the people in front of you wanna hear the people on stage singing, and that was,

Jim Collison [00:38:57]:
We I watched a video of the Taylor Swift concert in Sydney, I think, or Melbourne. One of those 2. I forget. I think it was Melbourne maybe. And it was some some record setting crowd or whatever. And

Dave Jackson [00:39:08]:
Right.

Jim Collison [00:39:08]:
It was from a phone, obviously. Someone was recording it. And all the people we'll just say that. All the people around this phone are singing, and it is just like, you you can't even hear it. You can't even hear Taylor. And it's it is some of the worst sing. I mean, they are literally shouting

Dave Jackson [00:39:27]:
Right.

Jim Collison [00:39:27]:
At this. And it's great. It's listen, that's their concert experience. I'm sure it's great, but then don't post that video to YouTube because it was just like it was His back. Cringy. It It was listen. I'm an I'm an old guy trying to I wanna see what these concerts are like. Don't sing into the microphone.

Dave Jackson [00:39:47]:
Yeah. My favorite going going back to Apple. Yeah. What what happens is you buy one device. Right? And you're like, okay. And then I was gonna was it gonna be a Fitbit, or do I buy an Apple Watch? And Fitbit lost all my data. Like, they literally just like, sorry. And I'm like, can I get a backup? They're like, nope.

Dave Jackson [00:40:04]:
And I'm like, okay. Well, I'm going to an iWatch then. So I bought my iWatch, and the first time I went to log in to PodcastConnect, and I could type in the number, or I could just double click on my watch, I went, oh, this is worth every penny. It's so stupid. Right? Or if I'm listening to podcast and I'm on my I got my phone in my pocket and I wanna pause or something, I can do it on my watch from riding my bike. So that's where you start to see like, I love the fact that I went to post my pictures from Content Entrepreneur Expo that I was at this week, and I could just airdrop my pictures to my Mac Mini and then post them there. Because I I I'd hate trying to see which photo is which on the phone. And so when you get multiple Apple devices is when you go, oh, and that's why they have if you think about it, Apple people are super loyal.

Dave Jackson [00:40:55]:
You know, if they came out if they, like Marketing. On a PC yeah. With PC, I could have an HP. I could have a Dell. I could have whatever. They all do the same thing. It's just like, what's the cheapest one? What can I get? How much hardware can I get for this much money? And they don't really care. With Apple, it's and they've been smart with that.

Dave Jackson [00:41:12]:
They don't I don't know if they've has has there ever been an Apple clone? Like, has somebody bought

Jim Collison [00:41:18]:
not recently because they make so much money. They have 10 1,000,000 lawyers. And if you even get close to them, you know, it's hard to forget or easy to remember one of those 2. There was a day when Apple almost was not anymore. And Microsoft Yeah. I remember that. Infused. Right? Microsoft infused a bunch of money into them to keep them alive because Microsoft in the was in the middle of some antitrust problems.

Jim Collison [00:41:44]:
Like, the the US government and the EU are getting ready to say to try to break them up. Right? And so they're like, well, here, Apple. Here's a bunch of money. We also have to remember they fired Steve Jobs the first time. Yeah. That's what Dan says. Right? You know, you're like, it's not as clean. I think, you know, the phone space has also gotten this way with with iPhone versus Android.

Jim Collison [00:42:07]:
Right? And and, again, each one of those operating systems has a purpose. I I would not I carried an Android phone for a lot of years, and it just would heat up to the temperature of their sun, and it was just never really worked well for me. I got the iPhone, and it just worked. And I was like, good. It works for me. That's now I use for home automation stuff. I'll I prefer Android, one, because I can get if I'm using it solely for that purpose, I can get a iPad or I can get a tablet for a 5th of the price is I would put it on an iPad. So if I've I was going to take an iPad and mount it somewhere, so it had some home automation monitoring, so to speak.

Jim Collison [00:42:45]:
Right? Which is it Android's really good for this. Yeah. Why pay iPad prices for something that I'm not gonna use in that way? Android works great. I got a little tablet, whatever the Walmart brand is on or home or whatever it is. Right? I bought one of those for $79. It works perfectly for that for that case. So I I always like to think don't don't listen. Brand is great.

Jim Collison [00:43:10]:
It's great. Right? Most reasons brand is so strong is because of marketing. But Right. Use the tool that's best for you that works in that. And and, you know, in in some cases, it's gonna be different than what other people say, but use the one that works for you.

Dave Jackson [00:43:24]:
Right. Danny says from Captivate, I prefer the choice of not being locked into any ecosystem. I love my Mac. But apart from that, I'm good with using multiple options

Jim Collison [00:43:33]:
for

Dave Jackson [00:43:33]:
sure for the benefit they offer. Yeah. I mean, I I have both like you have. That way, if somebody for me, I need it in case the customer is like, I'm using something that only works on a PC. Well, I've got to have a PC to troubleshoot that. Brad said I was at one of the last KISS concerts, and, yeah, it was kind of pricey. And, of course, they're not gonna be cartoon characters or whatever in the future. But that's like, you're never gonna see us again, unless we do this.

Dave Jackson [00:43:59]:
I'm like, okay.

Jim Collison [00:43:59]:
Okay. Eagles. Yeah. Exactly. Whatever. Whatever.

Dave Jackson [00:44:04]:
Well and they got busted. Don Henley got busted lip syncing. That's not good when you're paying a $100 a ticket. Rich says years ago they had Apple clones power something or whatever. And then, yeah, s p says Apple clones exist in non western world countries. So get your knock off in, you know, Gazzakistan or something of that nature. So

Jim Collison [00:44:26]:
More likely India. But, you know, you

Dave Jackson [00:44:28]:
yeah. Yeah. Anyway, let's, here's another question. This one is about getting clients from your podcast, and he says, I'm looking for help with my podcast, either a podcast manager who will help me get more clients from it. If I go this route, I clearly need someone who will increase my revenue to cover the cost of hiring them or someone to help with marketing. Do you have any recommendations? And I unfortunately, this was from, I think, Reddit or whatever. But if you want clients from your podcast, do a podcast about the thing you're trying to get clients on would seem to, you know Ralph is trying to get clients for his accounting business. He's not doing a show about NASCAR.

Dave Jackson [00:45:10]:
You know what I mean? It's like that would be, I think, step number 1. Number 2, make sure you let your audience know you do that kind of stuff. I've probably told this story before, but I helped a friend of mine launch a podcast And I'd known her for about 6 months. She did her podcast for about 6 months. So I'd known her for about a year, and I'm like, how's the podcast going? And she's like, well, it's going good. The numbers are going up, but I'm not getting any speaking gigs. And I go, you do speaking gigs? I've known you for a year. I've never heard you talk about speaking gigs in person or on your podcast.

Dave Jackson [00:45:44]:
And she said, I don't wanna feel sales y. And I said, all you have to do is say something like, I was speaking to a bunch of kids in the Bronx this week, and this young man came up and asked me a question. And I thought, oh, that'd be a a good question for the podcast. I go, there. You just let your let your audience know that you do speaking. And so, I mean, you guys are trying to get customers from your your shows over at Gallup. I mean, I'm assuming you have a call to action in there to buy the StrengthsFinder's book or something.

Jim Collison [00:46:13]:
My old ones. You know? Wanna remind every I always say at the end of the show, I wanna remind everyone to take full advantage of all the resources we have available in Gallup Access. Head out to my.gallup.com. I don't actually ever say buy CliftonStrengths. That's something we just we I'm not saying we deemphasize it, but we want people to do it because they wanna do it. I don't wanna trick them or, you know, it's just it's a it's a softer sell, so to speak. Right? And then I'll throw in we have some what what maybe we'll have some just in time, you know, call to actions. We have a summit every summer that we do.

Jim Collison [00:46:47]:
Sometimes we're trying to emphasize There there's the there's the thumbs up. So, yeah, I throw those in in at the end. Follow us on any social, you know, follow us on any social platform by searching for CliftonStrengths. I wanna thank you for joining us today. So we keep it pretty mild on the on the CTAs for that. Even though it's a business, we we're hoping the content does what it should, which is inspire people to do whatever whatever they need. Right? Again, we're not trying to necessarily prescribe, you need to go buy this, but say, hey. What's your problems? I bet we have a solution for you.

Dave Jackson [00:47:24]:
Yeah. And then the other thing you can do, and you have to be careful with this one, is have guests who should be your clients. So if you're doing a a show about your industry and you find out about this person, then they can bring value to your audience, then you use, basically, the podcast as an icebreaker, and you get to know them. And once the interview is over, you're like, oh, that was great. Thanks so much. Who's who are you using for this type of service? And they go, well, I'm not using anybody. And they go, oh, well, if you ever need help with that, you know, that's something I do, and I've heard people do that. I've also heard people go, what I feel is a little and this is where you have to go back to your what's my why.

Dave Jackson [00:48:08]:
But I've heard people, like, they don't care if the guest brings any value at all. They could care less about the audience. They're just trying to get clients, and they're like, it's working. I'm getting people to come on my show. I pitch them hard and heavy at the end of the interview. Then I get the client. I could care less. Like, they almost don't need the podcast.

Dave Jackson [00:48:25]:
They just the podcast is just giving them a reason to reach out and, you know, get the the ball rolling. And I'm kind of like, yeah. But what about the content for the audience? And they're like, I don't care. I'm making money. And I'm like, well, oh, okay. I guess if that's your why. But I'm I'm always prone to making sure the audience doesn't waste their time or, you know, but it is what it is. So the other thing I wanted to I just saw I pinned this, and I want to say thanks for Craig.

Dave Jackson [00:48:54]:
Craig says, hey. Thanks for episode 3 of the Your Podcast website. It really helped me. This is where I interviewed an actual designer, and he goes through, like we just talked about, knowing your why, and that's really it. When I, for years, when you went to the school of podcasting.com, it had the latest episodes. And I'm gonna say probably 3 or 4 years ago, I switched it. Now when you go to the school of podcasting.com, the front page is basically a sales page trying to get you to sign up with a link to episodes at the top. So you have to ask yourself, am I a podcast that has a business or a business that has a podcast? There's a great book called StoryBrand by Don Miller.

Dave Jackson [00:49:34]:
I think it's Don. It's something Miller. And, yeah, Don, not Dan. Don Miller. And he talks about when you go to somebody's websites, if you look at it for, say, 10 seconds, maybe not even that, you should know what the website's about. You shouldn't have to go to the about page and things like that. And so thanks for listening, Craig. It's, that was a good episode.

Dave Jackson [00:49:54]:
Things too, like, if you want to if you think about it, you know, somebody goes to buy something, so they bust out their wallet and they get the credit card on the the thank you page or the success page, you know, whatever the page it goes to after the credit card page goes through, make a video that says, hey. Thanks so much for buying the yada yada yada. Hey. I just want to let you know while you're here. I have a special deal on such and such. Like, on the School of Podcasting, I started this about 6 months ago, where when you sign up for the School of Podcasting, it's like, oh, by the way, I've got a deal where you can get $5 off my book and it'll be signed. And I've sold more books that way than I have just from the website because why? Because the credit card is in their hand. And so a lot of great little tips that there wasn't like here's a new thing to do.

Dave Jackson [00:50:42]:
I mean, it's new because you're not doing it, but you just heard it and went, oh, yeah. That makes sense. And so it's, I'm having fun with that show. I just started it, and I'll be talking about that on The School of Podcasting because I'm measuring the crap out of it. Because, you know, when people go, I want I'd love to have a 25% growth. Well, when you start off with 20, you know, 25% of that is, like, 1. So it gets kind of crazy that way. But, speaking of being thankful, I should say thanks to our awesome supporters.

Dave Jackson [00:51:14]:
You can be an awesome supporter like Jody. Jody's awesome. Again, if we go over to let me do this, real quick. You should be an awesome supporter like Jody over at voiceoversandvocals.com. And I just realized that in a minute, we're gonna have to do the wheel of names.

Jim Collison [00:51:31]:
Yes.

Dave Jackson [00:51:32]:
And I forgot and I forgot to add Jody. So you'll get to see how to add somebody to the wheel of names because I'll have to it just dawned on me. I'm like, oh, I didn't update that. So and this show is brought to you by speaking of the school of podcasting. You can save by using the coupon code coach when you go over there, and you get access to the courses, the unlimited coaching, and, of course, the awesome community. And if you're worried about that, there's a 30 day money back guarantee. And Ask the Podcast Coach runs on PodPage, if you wanna check out PodPage, go to try podpage. Com.

Dave Jackson [00:52:04]:
That's my affiliate link. Or if you wanna learn it, you can go to learn podpage.com. That's a free course I have. And right now, I'm using Ecamm. It's a great tool for live streaming and making tutorials, in my case. If you go to ask the podcast coach.com/ecamm, and that's ecamm because, it's so good. And if you need more Jim Collison, and who doesn't? Let's face it. Check him out over at the average guy dot tv.

Dave Jackson [00:52:31]:
And it is. It's time for the wheel of names. And it's it's so easy to do. If I can get the 8,000,000 Ecamm windows out of my face here, I'm just going to write her name. And Jody, I will add your your artwork next week. It just dawned on me. But I would just go here and put in, I'll press enter, and we'll put in voice. What was her voiceovers and vocals and vocals.com.

Dave Jackson [00:53:00]:
And in theory, if I press enter, she should show up on

Jim Collison [00:53:04]:
Yep. The blue one coming up to the top.

Dave Jackson [00:53:06]:
The blue one. There we go.

Jim Collison [00:53:07]:
Yep. Yep.

Dave Jackson [00:53:08]:
Beautiful. Voiceovers and vocals.com. We'll do a little shuffle. Could she get, you know, beginner's luckier?

Jim Collison [00:53:14]:
That's red. Here we go.

Dave Jackson [00:53:16]:
Oh, now it's red. Well, that's interesting. And

Jim Collison [00:53:20]:
It must pick a random color.

Dave Jackson [00:53:22]:
It must it is no. Seriously? It is. The luckiest guys ever. Radio Free Pro Wrestling. Yeah. I think this is their 3rd week. They've they've they've won a lot. And so if you're into pro wrestling and, you know, you wanna watch people smash chairs and all that other fun, you know, snapping into a Slim Jim.

Dave Jackson [00:53:45]:
That's really dated at this point. You can check it out over at Radio Free Pro Wrestling, and I'll put a link to that in the show notes. So everyone over there you know what? And that's a great example just of a niche. Right? And if you wanna check out that stuff, well, you know, there's a podcast for that. So thank you so much for your support. You can be an awesome supporter by going over to ask the podcast coach.com/support. And you're like, well, why would I do that? Well, maybe I saved you some time or money or some headaches. Maybe I keep you educated.

Dave Jackson [00:54:18]:
Maybe it's just so doggone entertaining. And where else are you gonna sit there and talk about Phil Collins for a while? For sure. You know, then go rasp podcast. Go to Tom. That's it. And I'm gonna see if I can do this because I see you got your screen.

Jim Collison [00:54:32]:
Yeah. What's

Dave Jackson [00:54:32]:
I'm going to try to just if I click on solo, does this just get rid of us?

Jim Collison [00:54:37]:
Let's see.

Dave Jackson [00:54:37]:
No. It does not. Can I let me drag this over here so I can I have to un undo the scene because

Jim Collison [00:54:46]:
Talking about a couple weeks ago, I've always struggled with my lighting here in the studio? It's been okay. I I this is an area I need to learn still learn a lot about. But I wanted to try some of these new, you know, new, LED, you know, kind of the inexpensive diffused LED lights. And so I picked up back well, I guess it was back in April now. Picked up a a 2 pack of these. The brand name doesn't matter. They all come from China. They're all they're all fairly inexpensive.

Jim Collison [00:55:13]:
These were $75, and I think Amazon right now is running you get a $15 coupon with them. If you choose them right now, I'll throw the link a little bit later in the in the chat. And they're not smart. In fact, you gotta turn them on by hand. You know, you gotta go to the back. What? Yes. They do they do amazing, isn't it? They do come with 8,000 milliamp hour battery in each one of them, and they're 20 watts. So they pull a little power.

Jim Collison [00:55:39]:
They're USB power. We talked a little bit about this last night or a couple nights ago on Home Gage Geeks. But 20 watts for USB is a lot. And if you don't Yeah. If you don't plug in the right adapter, it does not come with a 20 watt adapter. But if you don't have the right adapter for it, they can get a little hot when you're pulling this in. But what I liked about them is they're easily tunable. I don't have to have an app to tune them.

Jim Collison [00:56:00]:
If you look

Dave Jackson [00:56:01]:
nice. Took

Jim Collison [00:56:02]:
it off the screen. But if you look on screen, on the back of the device are 2 2 knobs, 1 for brightness, the other one for temperature. Let's say somewhere between 20,008,000, I think, or 3,000 and 6000. Something along those lines. Well, it says it right here. 25,185100. It says it right on the website. And it gives me the ability to kinda tune these in to see what kind of lighting I get.

Jim Collison [00:56:28]:
And then, of course, I have to go into the app on the Mac and tune that as well, and I've been going back and forth on that. Last week, my color was a little washed out, little, I think, a little bit better today. But I I basically just put them behind I have umbrellas up here. I diffuse the light, and I just put them behind those umbrellas. You could use them without umbrellas. They're supposed to be diffused that way. But it it it lighting is one of those things you know, I think I paid $50 by the time we were done for these. Lighting is one of those kinds of things I think used to be super expensive.

Jim Collison [00:57:00]:
Now not so much. Cast ahead's asking no clicker. Nope. No clicker on this. Nothing. It is literally they go behind them and just turn them on. And then the they with the bat with the battery, part is nice. They're constantly charging.

Jim Collison [00:57:15]:
If I did lose power here, they would stay on for a certain period of time. You can do power pass through like I'm doing now where I turn them on. I'm using them. Yes. It's pulling from the battery, but it's also recharging the battery at the same time. The battery is kinda nice. You could take them with you if you wanted to if you wanted to take them off your desk. They've got desk mounts that come with it.

Jim Collison [00:57:34]:
Take them off the desk and set them up somewhere else if you wanted if you needed to do some remote lighting. They are and I haven't I haven't taken them on the road, but they look very, very durable. So you could, you know, the light bulbs I broke a few bulbs back in the day, hauling lighting equipment around. Of course, with LED, you're not having to do that anymore. So just to encourage you, if you're working on some lighting or if you need some lighting, there's some fairly inexpensive options for you out there. I think we're to the point where in the early days, some of this lighting now I've been testing it for 3 or 4 weeks, so it's not that long. I don't know how the the durability of it's gonna be. But now may be a good time if you have if you're struggling with your lighting or you need some additional lighting or you wanna do something more.

Jim Collison [00:58:16]:
I think, now is a good time to give it a try, and you can do it for not a lot. And, you're not the more you pay, the more features you're gonna get. Some of them will come with a remote control. They're super cheap remote controls, by the way. Some of them will have an app. You know, your mileage might vary, so you can, you know, you can take it as you as you need it. But so far so good, and I've enjoyed the the tuning aspect of them, and it kinda helps me kinda figure out what do I want. I have them at 75% brightness, 38100 k for the lighting, and then I've kind of tuned the app here on the Mac to try and get it again.

Jim Collison [00:58:52]:
This is an area I, Dave, I still need to learn on is to get lighting right. At this sound is easier than lighting for me for sure. So check that out again. Throw the link out in the chat room here if you guys wanna look at it.

Dave Jackson [00:59:06]:
Yeah. It's, it's tricky. That's the only remote way I have any kind of skin tone. It's it's through the lighting and then the Elgato whatever Cam Link, whatever lets me change my my tint so I'm not quite blinding everyone with the light off my forehead. That comes in handy. And, yeah, lighting is it's one of those things that, you know, you look at a camera and you think, oh, I've got to spend 1,000 on a camera. And it's like, if you have decent lighting in your phone, you can basically you'll be right in the, right in the ballpark. Chris says, if you have room in your if you don't maybe if you don't have room in your studio, get lights and cameras off your desk, stands, etcetera, desk clamps.

Dave Jackson [00:59:51]:
It prevents the lens wobble. Yeah. I, I still have that. If I if I watch what I'm doing here and just kind of wobble my desk, you have to be careful because it looks like a bad version

Jim Collison [01:00:02]:
of Star Trek. Pretty sturdy.

Dave Jackson [01:00:04]:
Yeah. Mine mine, rises and lowers. And so my lights are now in the ceiling. I have one of those poles that goes across, and I mounted them there. And I do like that. I can actually now open my window without tiptoeing. And around the stand, you feel like you're in the matrix or one of those Tom Cruise movies where you're you're going through the lasers trying to make sure you don't accidentally bump the wrong thing. That's always fun.

Dave Jackson [01:00:29]:
And so yeah. I remember

Jim Collison [01:00:31]:
big deal in all the movies. Like, you see, in a while, all the movies were dancing around laser beams.

Dave Jackson [01:00:37]:
Lasers. Yeah. Makes for a great visual, you know, but, yeah. And Danny's like, I never quite get

Jim Collison [01:00:43]:
high too. Get your lights up high. Yeah. Yeah. Because you wear glasses.

Dave Jackson [01:00:47]:
Yeah. Because that's I mean, I really have to look way up to get any kind of reflection in my my glasses. So yeah, or just do your podcast blind. Either one is, you know, has its challenges.

Jim Collison [01:00:59]:
I would be lost without glasses on. Sometimes I've been in studios where they're like, hey. Can you tilt your glasses up just a little bit to get art? Because they'll just run them directly at me, and I'm like, I guys, I gotta see. Like, I can't no. That that looks dumb on the camera. Put your lights up higher. You know? For for people in class, just put your lights up higher.

Dave Jackson [01:01:19]:
Yeah. Gary says I got a couple of LED panels in the ceiling. The wife loves it. Yeah. I bet.

Jim Collison [01:01:25]:
Yeah.

Dave Jackson [01:01:25]:
So hey, I was, I was at Content Entrepreneur Expo in Cleveland this week, and it was fun. And I noticed 2 things, and I thought I got to start in putting these into my interviews. Number 1, I met this guy named Jordan Ash Johnson. And what was fun is in my brain, I go, remember, his name is a brand. That's his actual name.

Jim Collison [01:01:47]:
DoorDash.

Dave Jackson [01:01:48]:
And I almost later called him Versace. I was like, wait. Nope. That's like, then somebody said, no. Just remember DoorDash. It's Jordache Johnson. We shouldn't call it Levi.

Jim Collison [01:01:56]:
You know? Levi's. Yeah. Levi's.

Dave Jackson [01:02:00]:
But the fun part was he's really into AI. And I asked him, like, one question, and he just lit up. I just just asking about AI. And he just went on and on and on and on. And that was interesting. And then I asked him, like, what are your kind of pet peeves about AI? And that made him go even more. And so that might be something if you're interviewing somebody about whatever your industry is or whatever. Ask them, like, what are your pet peeves? Because I thought about this.

Dave Jackson [01:02:32]:
I'm like, number 1, you're gonna get you're gonna have that passion. Like, I hate it when somebody does, you know, such and such, which also then turns into kind of a learning because they're gonna explain what you should do instead of the pet peeve. And it also then gives them a chance to show their knowledge on why that's a bad idea or whatever it is. But I just it was funny because with Jordache, as I talked to him, about halfway through his answer, I almost quit listening to what he said because I was just enjoying the fact that, wow, I just hit the magic. Like, all I had to do was say AI to this guy, and he's off to the races. And he wasn't pimping or, you know, kind of trying to promote his stuff. He was just like, oh, this and you can do this and then that. I'm doing this one tool.

Dave Jackson [01:03:18]:
This tool does this. And I was like, wow. Watch him. Look at him go. You know? And so that might be something I start working into interviews. I'm like, what's your your pet peeve? I did that with the episode that Craig was talking about. I asked the guy kind of what his pet peeves are, and he was talking about, you know, different things that are when it comes to websites, and they're all just templates or, you know, you can you can actually now get a WordPress plugin that builds your website via AI. You answer some questions and it builds your website.

Dave Jackson [01:03:46]:
And I'm like, it's better than nothing, but, you know, I don't know. Jim, do you have any pet peeves or thoughts on this?

Jim Collison [01:03:52]:
I'd listen for pet peeves in there. That give me another like, you may because that question I I would definitely prep them for it if you're gonna ask it because you you don't wanna get that off the wall. You know? Well, tell me what what do you really what don't you like? What are your pet peeves? Then somebody's like, I gotta think about, you know, that may not make the best if you're live or whatever. So you might wanna let them know you're doing that or just listen for it. You'll hear I've interviewed quite a few, you know, I interview tech guys on home gadget geeks, and you hear you'll hear those pet peeves in the interview. And then you'll be like, oh, they really don't like this. Right. Then you can ask.

Jim Collison [01:04:33]:
Or or they really like this. It doesn't have to necessarily be a negative thing. You can sometimes you can hear that excitement in their voice about something you didn't ask them about. Write it down and come back to it or go right to it. Hey. I heard you say and call it out. Hey. I heard you say this.

Jim Collison [01:04:52]:
Tell me more about that. And they'll just take it off. They'll just they'll run. It's like when you do the when you do the, the what's my segment? The

Dave Jackson [01:05:03]:
Oh, yes. You get

Jim Collison [01:05:05]:
my nerd on. Yeah. Get my nerd on. Yes. Yeah. So I I I get geared up for that, you know, and I get excited when when those kinds of things come up. So just listen for him. Just you do that.

Jim Collison [01:05:15]:
You do that pretty well. You know when it's gonna be a Jim needs to get his nerd on on this one, and you know.

Dave Jackson [01:05:20]:
That's it. Yeah. Dan says, I like phrasing it. What keeps you up at night about Yeah. Blah blah blah.

Jim Collison [01:05:26]:
That's a good one.

Dave Jackson [01:05:26]:
Another way of doing that. Yeah. That's always fun. The other thing Craig had a question. Do you know how PodPage handles pretty links? Can they be mapped to old links created by a by the WordPress plugin? I reached out to PodPage, but I didn't get a clear answer. What you want to do is go into Pretty Links and export them as a CSV and then contact their support. This isn't gonna happen overnight, but I know at one point, I was gonna move the school of podcasting to PodPage, and I just don't think I've I've got 18 years of caca back there, and it's it's it's not so much a no. It's right now, it's a not now.

Dave Jackson [01:06:06]:
And I need to see how they are building a front, like, sales funnel. Like, they're not that's not really their jam, and I'll have to see how that works. Because the one thing that I just thought about that I've never had on the school of podcasting that I'm looking into is where you have a comparison chart. How does the school of podcasting compare to Podcasters Paradise and how, you know, whatever Pat Flynn's thing is and blah blah blah. And I said, god, it's a great idea. I've never done that. And I'm not sure how, because you kinda need a table for that, And I'm not sure I think you can do that in pod page. But anyway, that's a really long tangent to say I had exported all of my Pretty Links, and I reached out and said, hey.

Dave Jackson [01:06:47]:
Can we import these into that? And they were able to do it. So yeah. So if you're looking to move over, that can be something to do. My other alternative would be to use some sort of what's the page? There's, the guy looks like he's 14. ClickFunnels. You could have some sort of click funnels to have the sales page and then have it go to that and then have the school of podcasting be something else. If I needed a front page sales funnel, you could always do that. And we got 5 minute I we have to end a little early today because I've got I'm doing a game show at noon, and it didn't dawn on me that I was like, oh, wait.

Dave Jackson [01:07:24]:
I go till noon. So and this is just a classic. I was like, yeah. We could bring out the classic. We do talk about this one fairly enough. I produced an interview show, and my host has a good quality mic, but you guessed it. You wanna guess who doesn't have a good quality mic, Jim?

Jim Collison [01:07:37]:
The the host? The guest.

Dave Jackson [01:07:40]:
The the guest. Yeah. They were like, what do you do with this? And so and it's the same stuff, reverb, you know, etcetera, etcetera. So either a and what I always do now is if somebody says, and I think they're a good fit for the show, can you give me a link to an interview you've previously done or 2? And then I listen to their audio. And as soon as I hear that they sound awful, I will say I'll email them, and I'm like, have you gotten a different mic since this interview? This sounds rather boomy. And if they go, no, then I go, here's a link to the Samson q 2u. You know, if you wanna be on my show, it's not in the I wanna make sure that people hear your story and your message and everything else. You are amazing, but I there my audience is gonna tune out if you tune up if you just show up sounding like that.

Dave Jackson [01:08:32]:
So that's just you know? And in some cases, like, Jim, you've interviewed some some pretty big names, and sometimes you don't have a whole lot of choice. It's like, well, you get this person, and they're calling in on their phone, and you're like, that is better than nothing. You know? So

Jim Collison [01:08:46]:
Yeah. Yeah. And sometimes they think they're better than they are. That, you know, you're like, oh, no. Everybody tells me this is great. And I'm like, okay. Tap on your mic for me because that's the very first

Dave Jackson [01:08:56]:
thing you're active.

Jim Collison [01:08:57]:
Just tap on your mic. And oftentimes, they're not on that you know, so, like, oh, you're not even on. Okay. It's because you're not even on the mic. Let's get in your settings. Let's figure this out, and then the mic will kick over. And then some they're like, is that better? And it's always I always break their hearts when I go, no. Not really.

Jim Collison [01:09:15]:
Shoot. Okay. Let's figure out some things we can do to get the mic closer to you. Or Yeah. Yeah. Do you have a headset? Like, did you because I'm sure you bought one during the pandemic that's in the drawer right right in front of you that you put away thinking you never have to wear. I don't know why people are so afraid of that of those headsets. Put it on your ear.

Jim Collison [01:09:36]:
You got a microphone. You sound great. It's 99% of the time, it's better than anything any other mic that they have,

Dave Jackson [01:09:44]:
but they're putting a

Jim Collison [01:09:44]:
headset on. And it's like your your hair is not that important. Like, no one's looking at your hair. They will disregard you if your sound is terrible. So let's get your sound right and not worry so much about your hair.

Dave Jackson [01:09:59]:
Yeah. If your hair has a little bit of a weirdness to it, they won't care if the words coming out of their mouth can be heard and don't sound like they're in a fishbowl.

Jim Collison [01:10:06]:
And if they're using one of these this was really common pre pandemic and in the early movie. Right? The microphone on a set of earbuds. And, you know, it it always seemed like I'd get mister t on the interview who had a 1,000 chains around his knee. And then every time they would move, it would you know, you'd get this, you know Right. Yeah.

Dave Jackson [01:10:25]:
The whole I pity the fool. Yeah.

Jim Collison [01:10:27]:
Interview, you're like, could you could you wear a few less necklaces?

Dave Jackson [01:10:30]:
Yeah.

Jim Collison [01:10:31]:
It was you know, or it was there they try to hide it under the lapel of their jacket or, you know I'm like, it's fine. I it's fine if it's okay. I was just doing a recording this week with someone, and they they did everything they could to get the microphone out of the shot. And I was like, it's fine with the microphone in the shot. I don't know what oh, I don't like it. Oh, okay. Well, I mean, I guess that's fair, but it's fine. Just it's it's a microphone.

Jim Collison [01:10:57]:
People are expecting they would rather hear you than hear, you know, or a or a microphone a 1000 miles away. You know?

Dave Jackson [01:11:07]:
Yeah. Or or as Gary says yeah. Gary says I had a guy show up on a cell phone in elevator. Yeah. That's that's not a bad idea at all. And, Randy says his go to now is prerecording a test call. And that's not a bad idea because that also gets you that's your first step of having kind of a chemistry with this person or not and seeing if they can answer a question or not, things like that. So, yeah, it's it's a classic question.

Dave Jackson [01:11:34]:
We see it almost every week. And I was like, well, yeah. Well, you know, it's there's the old thing that if you wanted to get a message to everybody in your church, you would have to preach that message 3 weeks in a row because not everybody Yeah. Everybody shows up every week.

Jim Collison [01:11:50]:
Listen. If they contacted you to be on your show, they better have dynamite audio. Like, I there's no excuses there. Like, they can't show up. They can't contact you and then show up with the with without a good microphone. You know? You got

Dave Jackson [01:12:05]:
Mister t, it cannot, yeah. No.

Jim Collison [01:12:08]:
No.

Dave Jackson [01:12:08]:
Yeah. You know? Well, there's a documentary on Netflix about We Are the World, and Cyndi Lauper had too many jangly things on. And they're like, yeah. Can you take those off? Because she's she's bouncing up to the microphone to sing, and it's like, zhing. And then I get that's not gonna not gonna work, Cindy. Thanks. You know? And she's like, oh, it's it's me. And I'm like, yeah.

Dave Jackson [01:12:27]:
It's, that and

Jim Collison [01:12:28]:
Who produced that? Who was the producer of that?

Dave Jackson [01:12:32]:
Mhmm. It was Lionel Ritchie and Michael Jackson wrote it, and Quincy Jones,

Jim Collison [01:12:37]:
the producer. Yeah. Quincy Quincy he had his hands full with that thing. Yeah. Right? You know, they had asked you to leave. Like, okay. If you're not and a few left. They came

Dave Jackson [01:12:47]:
Yeah.

Jim Collison [01:12:48]:
They came hammered, and Quincy was, like, maybe it's time for you to go.

Dave Jackson [01:12:52]:
Well, and Al Jarreau, they had to have him record his part because he was just having way too much fun. And they're like, well, while Al can still stand, let's let him record his part. And then, Waylon Jennings, I think, was the guy that came in with his cowboy hat. And when he realized, okay, this is gonna take 3 or 4 hours, he was like, yeah. Peace out. I'm I'm I'm out of here. So, yeah. But, speaking of we're out of here, we're almost out of here.

Dave Jackson [01:13:17]:
And so, Jim, what's coming up on the average guy dot TV?

Jim Collison [01:13:21]:
So on Home Gadget Geeks this week, we had the whole team from, Hometech, the Hometech podcast at Hometech. Fm. And we talked about home automation, the challenges, and then maybe what's coming in the future. So a fun show. These guys were great. It's always great to have podcasters on. Right? So they know what they're doing. And, available right now, homegadgetgeeks.com.

Dave Jackson [01:13:42]:
Nice. On the school of podcasting, I'll be sharing a little more about some of the things I learned at the Content Entrepreneur Expo, Especially when it comes to how do I battle ACDC syndrome, which is if I do the same thing, half my audience is gonna love it because they're getting exactly what they wanted. And the other half of the audience is gonna leave because it's the same old stuff. And so I learned some lessons on that from the guy, BJ Novak, who was the temp on The Office. He was the closing keynote, and he had some some really great points on that. So that'll be on the school of podcasting. If you're listening to this later, you can go over to the website ask the podcast coach.com. And, there's a little microphone down there you can leave us a question, and we'll play it on the show here next week.

Dave Jackson [01:14:25]:
Also, we need to say thank you to our awesome new awesome supporter, Jodie Kringle, over at voiceoverandvocals.com. If you need her for some voice over, you've heard her. It's amazing. Check her out again. Voiceoverandvocals.com. She's got her podcast there as well. And we will be here next week with Ask the Podcast Coach. Thank you to the chat room.

Dave Jackson [01:14:48]:
You guys are always rocking. If you haven't liked, subscribed, and rung, rang, whatever you do to the bell, that would be beneficial. Thanks to Dan over at basedonthetruestorypodcast.com. And of course, mark@podcastbranding.co. Go start your podcast today. It's fun, and, I'll look at Jim with the fireworks. Awesome. We'll see you next week with another episode of ask the podcast

Jim Collison [01:15:16]:
coach.